Hi, I’m Giacomo Bonamico, a strategic marketing and growth specialist with 18+ years of experience driving business expansion across industries such as restaurants, real estate, wellness, and music. I excel at turning data into actionable strategy, leading cross‑functional teams, and delivering measurable growth through paid media, organic content, email marketing, automation, PR, and events. I’m open to fractional CMO, marketing strategist, paid campaign manager, or consultant roles and enjoy building scalable marketing engines for ambitious companies. I’ve led campaigns for major artists and events in Europe, helped startups go to market with clear messaging, and built communities that sustain engagement and growth. I thrives in fast‑paced environments where creativity meets data, and I love partnering with founders to craft compelling narratives and drive sustainable results.

Giacomo Bonamico

Hi, I’m Giacomo Bonamico, a strategic marketing and growth specialist with 18+ years of experience driving business expansion across industries such as restaurants, real estate, wellness, and music. I excel at turning data into actionable strategy, leading cross‑functional teams, and delivering measurable growth through paid media, organic content, email marketing, automation, PR, and events. I’m open to fractional CMO, marketing strategist, paid campaign manager, or consultant roles and enjoy building scalable marketing engines for ambitious companies. I’ve led campaigns for major artists and events in Europe, helped startups go to market with clear messaging, and built communities that sustain engagement and growth. I thrives in fast‑paced environments where creativity meets data, and I love partnering with founders to craft compelling narratives and drive sustainable results.

Available to hire

Hi, I’m Giacomo Bonamico, a strategic marketing and growth specialist with 18+ years of experience driving business expansion across industries such as restaurants, real estate, wellness, and music. I excel at turning data into actionable strategy, leading cross‑functional teams, and delivering measurable growth through paid media, organic content, email marketing, automation, PR, and events. I’m open to fractional CMO, marketing strategist, paid campaign manager, or consultant roles and enjoy building scalable marketing engines for ambitious companies.

I’ve led campaigns for major artists and events in Europe, helped startups go to market with clear messaging, and built communities that sustain engagement and growth. I thrives in fast‑paced environments where creativity meets data, and I love partnering with founders to craft compelling narratives and drive sustainable results.

See more

Language

Italian
Fluent
English
Advanced
Spanish; Castilian
Advanced

Work Experience

Full-Stack Marketing Consultant / Strategic Advisor at Freelance / Independent
September 1, 2016 - Present
Audited and developed integrated marketing strategies to increase conversion and lead flow. Built full funnel systems including paid traffic, landing pages, and automation using platforms like ActiveCampaign or HubSpot, managing campaign logic, tagging, lead scoring, and conditional paths. Implemented marketing automation to improve lead nurturing and retention using Make, Zapier, and AI solutions. Advised founders on go-to-market approaches and messaging refinement for new launches.
Director of Marketing & Commercial Strategy at Live Nation Italia
April 1, 2008 - August 1, 2014
Led marketing strategy and budget for national and international tours, defining positioning, media mix, launch timing, and city-level adaptations to drive ticket sales. Owned B2B marketing and commercial relationships with promoters, venues, media partners, sponsors, and agencies, coordinating go-to-market plans and partnerships. Drove revenue growth by aligning marketing campaigns with B2B sales objectives, pricing strategy, ticketing phases, and market demand, optimizing based on performance. Managed a sales team of 4 and supervised a marketing team of 3, setting goals, workflows, and performance standards. Supported senior leadership with market analysis, revenue forecasting, and competitive insights to inform artist acquisition and tour profitability.
Event and Production Manager (Freelance + Partner Roles) at Europe & Mexico (Freelance / Partner Roles)
August 1, 2014 - December 1, 2022
Planned and executed large-scale events, including TEDx, B2B events, concerts, and local events. Worked as part of a large production team with responsibilities in events like TEDx, DayZero Festival, B2B events, and TV productions for Banijay Italy or Banijay France.

Education

Master’s in Communication for the Music Industry at Università Cattolica, Milan
January 11, 2030 - January 1, 2006
BA in Communication Science at Alma Mater Studiorum, Università di Bologna
January 1, 2002 - January 1, 2005

Qualifications

Digital Marketing Masterclass
January 11, 2030 - January 19, 2026
Performance Marketing Certification
January 1, 2023 - January 1, 2024
HubSpot Marketing Certification
January 1, 2022 - January 19, 2026
Becoming a Project Manager
January 1, 2022 - January 19, 2026

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Real Estate & Construction, Software & Internet