Available to hire
I am a results-driven Communications and Digital Marketing professional with over 10 years of experience delivering high-impact communication strategies, digital campaigns, media relations, and stakeholder engagement. I excel at transforming complex ideas into clear and persuasive messages, driving brand visibility, and increasing audience engagement through data-driven storytelling. I have a track record across private sector, remote work environments, and social impact initiatives.
Experience Level
Language
Portuguese
Fluent
English
Fluent
French
Intermediate
Work Experience
Digital Marketing Manager at Smart Way Lda (Remote)
January 1, 2025 - January 1, 2026Delivered creative digital campaigns reaching thousands of people, increasing service awareness and improving adoption/adhesion through strategic communication to 30%. Planned and executed multi-channel campaigns (content, copy, visuals, short-form video) aligned with business goals and customer needs. Monitored campaign performance and optimized messaging to improve engagement and conversion outcomes.
Digital Content Developer at AB InBev CDM & Pernod Ricard
August 1, 2022 - December 1, 2024Led digital content strategy, contributing to a 30% engagement increase through targeted storytelling and consistent campaign execution. Produced multimedia content for brand campaigns (video, photography, copywriting), supporting visibility and brand positioning. Covered product launches and brand activations, ensuring high-quality communication delivery and audience engagement. Tracked performance metrics (reach, engagement, conversions) and delivered insights to refine content and strategy.
Communications Officer at Eagles Security SA
January 1, 2019 - December 31, 2022Developed and implemented internal and external communication strategies aligned with organizational priorities. Served as spokesperson, managing media relations, public statements, and crisis communication support. Strengthened internal communication through structured messaging and employee engagement initiatives.
Marketing Manager (BTL) at Five Star Entertainment
January 1, 2014 - December 31, 2018Directed 360° marketing and communication campaigns, increasing customer acquisition by 25%. Led branding, digital outreach, and BTL activations to strengthen customer engagement and market presence. Coordinated teams and partners to deliver campaigns and events efficiently.
Founder & Coordinator at Projecto Sol (Mental Health Support Group)
January 1, 2018 - December 31, 2020CoFounded and led a youth support initiative promoting emotional well-being and resilience. Partnered with psychologists to deliver weekly support sessions and community awareness actions.
Education
Degree in Communication and Information Sciences, Public Relations specialization at Escola Superior de Jornalismo (ESJ), Mozambique
January 11, 2030 - January 1, 2024Qualifications
Industry Experience
Media & Entertainment, Professional Services, Other
Experience Level
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