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I am a tech-savvy and strategic marketing leader with over 15 years of experience in B2B marketing, particularly within the tech and SaaS industries. My passion lies in scaling startups and fostering growth through innovative marketing strategies. I strive to create an engaging work environment where creativity can thrive, and business results can bloom. With a proven track record of driving international market expansion and brand positioning, I believe in the power of collaborative teamwork to achieve ambitious goals while maintaining a healthy work-life balance. My entrepreneurial spirit motivates me to embrace challenges and find innovative solutions that support sustainable business growth.…I am a tech-savvy and strategic marketing leader with over 15 years of experience in B2B marketing, particularly within the tech and SaaS industries. My passion lies in scaling startups and fostering growth through innovative marketing strategies. I strive to create an engaging work environment where creativity can thrive, and business results can bloom. With a proven track record of driving international market expansion and brand positioning, I believe in the power of collaborative teamwork to achieve ambitious goals while maintaining a healthy work-life balance. My entrepreneurial spirit motivates me to embrace challenges and find innovative solutions that support sustainable business growth.

Micaela Tärnhamn

Marketing Strategist, Marketing Consultant, Content Creator, +2

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I am a tech-savvy and strategic marketing leader with over 15 years of experience in B2B marketing, particularly within the tech and SaaS industries. My passion lies in scaling startups and fostering growth through innovative marketing strategies. I strive to create an engaging work environment where creativity can thrive, and business results can bloom. With a proven track record of driving international market expansion and brand positioning, I believe in the power of collaborative teamwork to achieve ambitious goals while maintaining a healthy work-life balance. My entrepreneurial spirit motivates me to embrace challenges and find innovative solutions that support sustainable business growth.…I am a tech-savvy and strategic marketing leader with over 15 years of experience in B2B marketing, particularly within the tech and SaaS industries. My passion lies in scaling startups and fostering growth through innovative marketing strategies. I strive to create an engaging work environment where creativity can thrive, and business results can bloom. With a proven track record of driving international market expansion and brand positioning, I believe in the power of collaborative teamwork to achieve ambitious goals while maintaining a healthy work-life balance. My entrepreneurial spirit motivates me to embrace challenges and find innovative solutions that support sustainable business growth.

Available to hire

I am a tech-savvy and strategic marketing leader with over 15 years of experience in B2B marketing, particularly within the tech and SaaS industries. My passion lies in scaling startups and fostering growth through innovative marketing strategies. I strive to create an engaging work environment where creativity can thrive, and business results can bloom.

With a proven track record of driving international market expansion and brand positioning, I believe in the power of collaborative teamwork to achieve ambitious goals while maintaining a healthy work-life balance. My entrepreneurial spirit motivates me to embrace challenges and find innovative solutions that support sustainable business growth.

Language

Swedish

Fluent

English

Advanced

German

Beginner

Norwegian

Beginner

Work Experience

Head of Marketing at Sysarb AB

January 1, 2024 - September 30, 2025

As Head of Marketing, I developed and executed marketing strategies to support international expansion, implemented HubSpot for lead generation and marketing automation, and led a brand redevelopment project.

Head of Marketing at &frankly / Simployer AB

January 1, 2021 - June 30, 2023

I was responsible for the marketing strategy and budget, focusing on lead generation and digital marketing, while supporting the international growth of &frankly as the flagship product.

Marketing Manager at CatalystOne Solutions

August 1, 2013 - January 31, 2021

I helped establish the Swedish office and led marketing activities that resulted in significant growth in the Swedish market.

Marketing Manager at FormPipe Software

November 1, 2011 - July 31, 2013

Responsible for product marketing strategy for the Nordic and European Life Science markets, increasing brand awareness and lead generation.