Head of Copy at White Label Comedy

Freelance Head of Copy at a marketing agency and info-publishing business specialising in crafting funny advertising campaigns. Responsibilities include launching campaigns for existing offers, shaping copy and pricing, funnel optimization, leading a cross-functional team of designers, writers and media buyers, developing and selling an AI-powered tool to generate engaging social media content, and driving revenue growth including record performance in campaigns.

Copywriter and Social Media Manager at South Bank Investment Research

Copywriter and Social Media Manager for a financial publishing company operating 17 paid and 2 free newsletters. Responsibilities include drafting emails, ads, social posts, and SEO-friendly content; managing social channels; overseeing content SOP; and driving lead generation and subscriber growth. Achievements include a 10x increase in lead generation in 8 months, converting ads to customers at around 5%, and gaining 5,000 YouTube subscribers in 8 months.

Head of Marketing and Communications at Science Diffusion (SciPod and Scientia)

Head of Marketing and Communications for SciPod (an audio book service) and Scientia. Built the brand from scratch, led multi-channel campaigns, negotiated partnerships, and oversaw content production and copy across channels including podcasts and social media. Directed strategic marketing and communications activities and lead generation initiatives.

Business Development Manager at Science Diffusion

Business Development Manager helping grow the Science Diffusion brand and its SciPod/Scientia portfolios. Set up a leads pipeline, pre-sales activities, negotiations, and contract closures; created go-to-market strategies.

Business Development Manager at TaylorCurcio

Business Development Manager at executive search firm TaylorCurcio, specializing in hiring for tax, treasury, finance and cyber security roles. Won an average of 6–10 new clients per month; developed a sales funnel and covert pen-hiding strategies; negotiated and secured terms with new clients.

Recruitment Consultant at Talentedge

Talentedge Recruitment Consultant for accounting and finance staff in media and technology sectors. Built the 3rd most profitable revenue stream out of 50+ divisions.

Deputy Club Manager at LA Fitness Purley

Deputy Club Manager at LA Fitness Purley; led operations, staff management, and service standards; worked closely with the General Manager; drove growth and improved service.

Membership Sales Advisor at LA Fitness Hove

Membership Sales Advisor for LA Fitness Hove; achieved regional top performance; supported membership growth strategies.