I am a Senior Graphic Designer , Art Director and Photographer with 30+ years of experience shaping visual narratives across editorial, branding, and photography-driven design. I am a graduate of the University of Buenos Aires and have led award-winning publications and developed brand identities that communicate with clarity, intention, and visual strength across print and digital platforms. Through my independent studio BluePrintCeci, I lead visual identities and brand systems for diverse clients, design and art direct print, digital, and social media assets, and collaborate with marketing and development teams to ensure brand consistency. I also serve as Editorial Designer and Art Director for OWN Los Cabos Real Estate Magazine, overseeing full editorial design, visual identity, and original photography.

Cecilia Fernandez

I am a Senior Graphic Designer , Art Director and Photographer with 30+ years of experience shaping visual narratives across editorial, branding, and photography-driven design. I am a graduate of the University of Buenos Aires and have led award-winning publications and developed brand identities that communicate with clarity, intention, and visual strength across print and digital platforms. Through my independent studio BluePrintCeci, I lead visual identities and brand systems for diverse clients, design and art direct print, digital, and social media assets, and collaborate with marketing and development teams to ensure brand consistency. I also serve as Editorial Designer and Art Director for OWN Los Cabos Real Estate Magazine, overseeing full editorial design, visual identity, and original photography.

Available to hire

I am a Senior Graphic Designer , Art Director and Photographer with 30+ years of experience shaping visual narratives across editorial, branding, and photography-driven design. I am a graduate of the University of Buenos Aires and have led award-winning publications and developed brand identities that communicate with clarity, intention, and visual strength across print and digital platforms.

Through my independent studio BluePrintCeci, I lead visual identities and brand systems for diverse clients, design and art direct print, digital, and social media assets, and collaborate with marketing and development teams to ensure brand consistency. I also serve as Editorial Designer and Art Director for OWN Los Cabos Real Estate Magazine, overseeing full editorial design, visual identity, and original photography.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Senior Graphic Designer · Art Director · Photographer at BluePrintCeci — Independent Studio
November 1, 2012 - Present
Lead the development of visual identities and brand systems for diverse clients; design and art direct print, digital, and social media assets; collaborate with marketing and development teams to ensure visual consistency and brand alignment; create editorial layouts, presentations, and visual content aligned with brand guidelines; adapt creative concepts across multiple formats and platforms; Editorial Designer and Art Director for OWN Los Cabos Real Estate Magazine, overseeing full editorial design, visual identity, and original photography.
Art Director · Senior Graphic Designer · Photographer at Maui No Ka O‘i Magazine
February 1, 2002 - July 1, 2011
Led art direction and editorial design for a 100+ page bi-monthly magazine; defined and maintained the publication’s visual identity; produced and curated original photography for editorial features; managed production from concept to print, ensuring high-quality layout, typography, and storytelling; contributed to an award-winning publication recognized for excellence in design and photography.

Education

Bachelor’s Degree in Graphic Design / Visual Communication at University of Buenos Aires
January 11, 2030 - January 20, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Real Estate & Construction