I am a results-driven Senior Art Director and Graphic Designer who embraces challenges, works hard and fast, and always goes the extra mile—creating big ideas while paying attention to the smallest details. I’m a dedicated troubleshooter who delivers creative, well-crafted work to meet even the toughest deadlines and client expectations. Over the past six years at Watermark Communities, I led creative development across print, digital, social, direct mail, and signage, coordinating with staff across the country in multiple time zones. I’ve freelanced with top NYC agencies, mentored junior creatives, and collaborated closely with clients, adapting to a wide range of roles and responsibilities. I’m seeking new opportunities as a freelancer or in a full-time creative position where my energy and experience can contribute to your team's success.

Roberta Jaret

I am a results-driven Senior Art Director and Graphic Designer who embraces challenges, works hard and fast, and always goes the extra mile—creating big ideas while paying attention to the smallest details. I’m a dedicated troubleshooter who delivers creative, well-crafted work to meet even the toughest deadlines and client expectations. Over the past six years at Watermark Communities, I led creative development across print, digital, social, direct mail, and signage, coordinating with staff across the country in multiple time zones. I’ve freelanced with top NYC agencies, mentored junior creatives, and collaborated closely with clients, adapting to a wide range of roles and responsibilities. I’m seeking new opportunities as a freelancer or in a full-time creative position where my energy and experience can contribute to your team's success.

Available to hire

I am a results-driven Senior Art Director and Graphic Designer who embraces challenges, works hard and fast, and always goes the extra mile—creating big ideas while paying attention to the smallest details. I’m a dedicated troubleshooter who delivers creative, well-crafted work to meet even the toughest deadlines and client expectations.

Over the past six years at Watermark Communities, I led creative development across print, digital, social, direct mail, and signage, coordinating with staff across the country in multiple time zones. I’ve freelanced with top NYC agencies, mentored junior creatives, and collaborated closely with clients, adapting to a wide range of roles and responsibilities. I’m seeking new opportunities as a freelancer or in a full-time creative position where my energy and experience can contribute to your team’s success.

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Work Experience

Senior Art Director, Creative Development at Watermark Communities
January 1, 2019 - January 1, 2025
Creative development for a national company that builds, owns, and manages senior living communities. Led cross-media campaigns (print, digital, social, direct mail, signage); coordinated with staff remotely across multiple time zones using project management software and virtual meetings; mentored junior staff; contributed to campaigns and occupancy improvements.
Owner / Senior Art Director at RJARETDESIGN
January 1, 2010 - Present
Developed print and digital marketing pieces for clients across industries (senior living/wellness, healthcare, B2B technology, financial services, non-profit). Delivered campaigns from concept through production and execution; mentored junior creatives; collaborated directly with clients and production teams.
Senior Art Director at Saatchi Healthcare & Wellness
January 1, 2011 - January 1, 2018
Freelance Senior Art Director creating print and digital campaigns for pharmaceutical clients; developed concepts across HCP/DTC channels; mentored junior art directors; partnered with production teams to ensure quality control.
Senior Art Director (Freelance) at Various NYC Agencies (Havas Life, The CementBloc, Wunderman, GSW Worldwide, FCB Healthcare, McCann, etc.)
January 1, 2011 - January 1, 2018
Successfully freelanced on long-term projects as a Senior Art Director for Healthcare, Financial Services, Business-to-Business, and Technology clients across print, direct mail, and digital media; collaborated with teams to deliver integrated campaigns and maintain brand standards.

Education

Certificate in Figma Bootcamp at Noble Desktop
January 11, 2030 - January 20, 2026
Certificate in Web Design at Noble Desktop
January 11, 2030 - January 20, 2026
Certificate in Interactive Media at Pratt Manhattan
January 11, 2030 - January 20, 2026
Interactive Media at School of Visual Arts
January 11, 2030 - January 20, 2026
Graphic Design at School of Visual Arts
January 11, 2030 - January 20, 2026
Advertising Concept at School of Visual Arts
January 11, 2030 - January 20, 2026
Bachelor of Fine Arts (BFA) in Advertising Design at New York Institute of Technology
January 11, 2030 - January 20, 2026
Fine Arts at SUNY New Paltz
January 11, 2030 - January 20, 2026

Qualifications

Certificate in Figma Bootcamp
January 11, 2030 - January 20, 2026
Certificate in Web Design
January 11, 2030 - January 20, 2026
Certificate in Interactive Media
January 11, 2030 - January 20, 2026
Interactive Media
January 11, 2030 - January 20, 2026
Graphic Design
January 11, 2030 - January 20, 2026
Advertising Concept
January 11, 2030 - January 20, 2026

Industry Experience

Healthcare, Professional Services, Media & Entertainment, Non-Profit Organization, Financial Services, Software & Internet