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I'm a systems-driven creative strategist who builds automation workflows, scalable marketing systems, and digital experiences for 4,000+ clients. I blend creative direction with technical execution to design high-performing user journeys, optimize operations, and drive measurable growth. I partner with teams across marketing, product, and operations to craft practical, impact-focused solutions that scale with business needs and keep brand consistency at the forefront.…I'm a systems-driven creative strategist who builds automation workflows, scalable marketing systems, and digital experiences for 4,000+ clients. I blend creative direction with technical execution to design high-performing user journeys, optimize operations, and drive measurable growth. I partner with teams across marketing, product, and operations to craft practical, impact-focused solutions that scale with business needs and keep brand consistency at the forefront.

Gar Paul

Creative Director, Brand Designer, Brand Strategist, +7

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I'm a systems-driven creative strategist who builds automation workflows, scalable marketing systems, and digital experiences for 4,000+ clients. I blend creative direction with technical execution to design high-performing user journeys, optimize operations, and drive measurable growth. I partner with teams across marketing, product, and operations to craft practical, impact-focused solutions that scale with business needs and keep brand consistency at the forefront.…I'm a systems-driven creative strategist who builds automation workflows, scalable marketing systems, and digital experiences for 4,000+ clients. I blend creative direction with technical execution to design high-performing user journeys, optimize operations, and drive measurable growth. I partner with teams across marketing, product, and operations to craft practical, impact-focused solutions that scale with business needs and keep brand consistency at the forefront.

Available to hire

I’m a systems-driven creative strategist who builds automation workflows, scalable marketing systems, and digital experiences for 4,000+ clients. I blend creative direction with technical execution to design high-performing user journeys, optimize operations, and drive measurable growth.

I partner with teams across marketing, product, and operations to craft practical, impact-focused solutions that scale with business needs and keep brand consistency at the forefront.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Creative Director & Brand Architect at Studio GBQ

June 1, 2023 - Present

Automated redundant tasks by building a custom business web interface and database to increase accessibility to business systems for non-admin users; managed brand portfolio and directed major creative projects with a core team to build a resource of intellectual property for brand identity; established an ecommerce storefront and backend data system with automations to scale transactions across multiple product channels; directed business development and strategy to achieve growth milestones.

Product Expert at Klaviyo

January 1, 2024 - July 1, 2025

Supported over 4,000 business clients by customizing solutions for thousands of automations across email, SMS, and website channels, enabling enterprise-level scalability; defined and troubleshot over 3,000 automations using conditional logic, dynamic variables, and real-time data to improve conversions; analyzed and optimized customer profiles with custom properties, UTM tracking, and event history to create targeted segments, boosting conversions by up to 25%; provided creative feedback on design materials to resolve visual and content challenges while maintaining on-brand marketing copy.

Relationship Banker at Santander Bank

January 1, 2023 - January 1, 2024

Consistently converted leads into client deposits, managed over 20 private-client relationships valued at over $200,000 each, and delivered high-touch service in a secure low-traffic banking environment.

Site Leader & Tennis Coordinator at Tenacity (STRP)

July 1, 2020 - August 1, 2024

Wrote and implemented athletic lesson plans for Tenacity’s premiere site location, incorporating weekly curriculum goals directly from HQ into activities for over 200 weekly summer youth. Led daily site operations, ensuring safety, timeliness, and engagement of both students and staff.

Creative Director & Manager at StudiiQuu LLC

June 1, 2023 - Present

Designed and deployed 40+ automated workflows across StudiiQuu’s business interface, CRM, e-commerce, and customer service systems, reducing manual workload and improving response efficiency. Built a custom business interface + database system to centralize operations and expand access across users. Directed end-to-end creative production and brand execution, ensuring alignment across digital content, platform design, and user experience. Led brand positioning, product structuring, and go-to-market strategy, defining service offerings, pricing models, and customer acquisition flows.

Creative Director & Manager at StudiiiQuu LLC

June 1, 2023 - Present

Designed and deployed 40+ automated workflows across StudiiiQuu’s business interface dashboard, CRM, e-commerce, and customer service systems, reducing manual workload and improving response efficiency. Built a custom business interface + database system to centralize operations and expand access across users. Directed end-to-end creative production and brand execution, ensuring alignment across digital content, platform design, and user experience. Led brand positioning, product structuring, and go-to-market strategy, defining service offerings, pricing models, and customer acquisition flows.