Hi, I’m Gabrielle Spriggs, an MBA graduate with hands-on experience across branding, retail leadership, community-focused marketing, and creative strategy. I thrive in fashion and design environments, driving digital storytelling and shaping brand presence by understanding customer behavior and market trends. I blend creativity with strategy, take initiative, and contribute thoughtfully wherever people, product, and purpose intersect—whether through brand development, content creation, or cross-functional collaboration.

Gabrielle Spriggs

Hi, I’m Gabrielle Spriggs, an MBA graduate with hands-on experience across branding, retail leadership, community-focused marketing, and creative strategy. I thrive in fashion and design environments, driving digital storytelling and shaping brand presence by understanding customer behavior and market trends. I blend creativity with strategy, take initiative, and contribute thoughtfully wherever people, product, and purpose intersect—whether through brand development, content creation, or cross-functional collaboration.

Available to hire

Hi, I’m Gabrielle Spriggs, an MBA graduate with hands-on experience across branding, retail leadership, community-focused marketing, and creative strategy. I thrive in fashion and design environments, driving digital storytelling and shaping brand presence by understanding customer behavior and market trends.

I blend creativity with strategy, take initiative, and contribute thoughtfully wherever people, product, and purpose intersect—whether through brand development, content creation, or cross-functional collaboration.

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Language

English
Fluent

Work Experience

Social Media Content Specialist at EDIT Design House
August 1, 2025 - Present
Lead social media strategy and content creation across Instagram, Pinterest, and YouTube for a luxury interior design firm; create and edit reels, photography, short-form video, and branded graphics to support brand storytelling; manage content calendars, recurring series, and platform optimization; analyze performance to refine direction.
Graduate Assistant at East Tennessee State University
August 1, 2024 - December 1, 2025
Managed online delivery for undergraduate business courses, including curriculum coordination, grading, and student support; provided academic guidance and tutoring across multiple business subjects; contributed to the development of a new Hospitality & Tourism Management major and supported departmental planning initiatives.
Special Events & Marketing Intern at Downtown Johnson City
February 1, 2025 - May 1, 2025
Created social media and digital content to support downtown events and local businesses; designed illustrations and digital artwork for branded merchandise and revitalization efforts; assisted with website updates and ongoing marketing support.
Senior Sales Lead at Hope Avenue
May 1, 2021 - July 1, 2024
Promoted to Senior Sales Lead within one year based on performance; generated nearly $13,000 in individual sales revenue (2022) through consultative selling; built strong customer relationships to drive repeat business and loyalty.
Student Researcher & Office Assistant at UVU Women in Business Impact Lab
August 1, 2023 - August 1, 2024
Created research-based content addressing workplace issues affecting women in business; managed LinkedIn and YouTube content for the organization; supported event coordination and case study development.

Education

Bachelor of Science in Business Management, Minor: Entrepreneurship at Utah Valley University
January 11, 2030 - May 1, 2024

Qualifications

ETSU Provost’s Medal
January 1, 2025 - January 21, 2026
Certificate of Appreciation, UVU Dean of Business, Women in Business Impact Lab
January 1, 2024 - January 21, 2026
Published LinkedIn articles on workplace issues affecting women in business
January 1, 2023 - December 31, 2024
Study abroad internship in Scotland; delivered a client-based business solution
January 1, 2023 - January 21, 2026
Winner, Business Presentation Competition
January 1, 2022 - January 21, 2026

Industry Experience

Education, Media & Entertainment, Retail, Professional Services, Travel & Hospitality