I am a junior graphic designer and UX/UI designer with experience creating advertising campaigns for a variety of industries, including restaurants, bars, hospitals, and gyms. I blend visual creativity with a strong focus on user experience, paying attention to every detail of the design process. I work well both independently and in teams, known for responsibility, discipline, and initiative. I perform well under pressure, delivering effective visual solutions within tight deadlines. I am proficient in Adobe Illustrator, Photoshop, InDesign, and Figma, with experience developing technical illustrations, branding assets, and optimized images for print and digital platforms.…

Karla Ortega

I am a junior graphic designer and UX/UI designer with experience creating advertising campaigns for a variety of industries, including restaurants, bars, hospitals, and gyms. I blend visual creativity with a strong focus on user experience, paying attention to every detail of the design process. I work well both independently and in teams, known for responsibility, discipline, and initiative. I perform well under pressure, delivering effective visual solutions within tight deadlines. I am proficient in Adobe Illustrator, Photoshop, InDesign, and Figma, with experience developing technical illustrations, branding assets, and optimized images for print and digital platforms.…

Available to hire

I am a junior graphic designer and UX/UI designer with experience creating advertising campaigns for a variety of industries, including restaurants, bars, hospitals, and gyms. I blend visual creativity with a strong focus on user experience, paying attention to every detail of the design process.

I work well both independently and in teams, known for responsibility, discipline, and initiative. I perform well under pressure, delivering effective visual solutions within tight deadlines. I am proficient in Adobe Illustrator, Photoshop, InDesign, and Figma, with experience developing technical illustrations, branding assets, and optimized images for print and digital platforms.

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Skills

Experience Level

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

UX/UI Designer at Travely
January 1, 2025 - June 1, 2025
Concept and design of a group travel planning app. Conducted user research via surveys and interviews to uncover pain points and opportunities. Applied Design Thinking to define personas and problems, built user flows and low/high-fidelity wireframes in Figma, and established a visually appealing interface with glassmorphism, accessibility, and a cohesive identity. Documented a complete design system and ran usability tests, refining screens like Add Expense and Itinerary for improved clarity and usability.
UX/UI Designer at NESCAFÉ Connect – Coffee Recommendation & Subscription Platform
January 1, 2025 - June 1, 2025
Designed the full architecture of a coffee recommendation and subscription app, tailored to users' taste preferences, brewing methods, and consumption habits. Used UX research methodologies (AEIOU, empathy mapping, personas, journey mapping) to identify real user needs and design opportunities. The prototype in Figma included onboarding, catalog, personalized profile, community features, challenges, address management, and subscription tracking. Crafted a visual identity aligned with NESCAFÉ branding, with dynamic categories based on flavor intensity, speed, sustainability, and gourmet choices. Conducted usability testing with diverse user profiles and refined copywriting, navigation, and microinteractions. Delivered an interactive prototype with functional micro and macro interactions for a seamless experience.
UX Designer at Travely
January 1, 2025 - June 30, 2025
Developed the concept for a group travel planning app from user research to flows and wireframes, focusing on glassmorphism, accessibility, and a cohesive identity. Documented a design system and ran usability tests; refined screens for clarity and usability, including adding expenses and itinerary features.
UX Designer at NESCAFÉ Connect
January 1, 2025 - June 30, 2025
Designed the full architecture of a coffee recommendation and subscription app, tailored to users' taste preferences, brewing methods, and consumption habits. Used UX research methodologies (AEIOU, empathy mapping, personas, journey mapping) to identify user needs and design opportunities. Built a Figma prototype with onboarding, interactive catalog, personalized profile, community features, challenges, address management, and subscription tracking. Crafted a visual identity aligned with NESCAFÉ branding. Conducted usability testing and iterated on copy, navigation, and microinteractions.
Freelance Graphic Designer at VARIOUS CLIENTS – NATIONAL AND INTERNATIONAL
January 1, 2018 - January 1, 2025
Created graphic content for social media, advertising campaigns, brand identity, and print materials. Developed branding strategies for startups, restaurants, gyms, and healthcare services. Collaborated directly with clients to understand their goals and translate them into effective visual solutions. Managed multiple projects simultaneously, consistently meeting tight deadlines and maintaining high quality standards.
Junior Graphic Designer at CUTTING FAST
January 1, 2015 - January 1, 2018
Designed social media advertising for restaurants, cafes, bars, gyms, and businesses, increasing visibility and engagement on digital platforms. Created invitations, brochures, t-shirts, hats, magazines, business cards, and banners. Coordinated with clients to ensure designs reflected their brand and messaging accurately.
Graphic Designer at Cutting Fast
January 1, 2015 - January 1, 2018
Designed social media advertising for restaurants, cafes, bars, gyms, and businesses, increasing visibility and engagement on digital platforms. Created invitations, brochures, t-shirts, hats, magazines, business cards, and banners. Coordinated with clients to ensure designs reflected their brand and messaging accurately.
Graphic Designer at FIGUEROA DESIGN
January 1, 2014 - January 1, 2015
Developed advertising content for various businesses on social media, including bars, restaurants, and hospitals. Worked with clients to generate visual campaigns that reflected their needs and objectives. Preparing press-ready artwork and digital files for a variety of printed materials such as brochures, magazines, invitations, and large-format banners.
Junior Graphic Designer at FIGUEROA DESIGN
January 1, 2014 - January 1, 2015
Developed advertising content for various businesses on social media, including bars, restaurants, and hospitals. Worked with clients to generate visual campaigns that reflected their needs and objectives. Preparing press-ready artwork and digital files for a variety of printed materials such as brochures, magazines, invitations, and large-format banners.

Education

Bachelor's Degree in Graphic Design at Universidad Autónoma de Guadalajara
January 1, 2012 - January 1, 2015
Specialization in Marketing at Universidad Autónoma de Guadalajara
January 1, 2016 - January 21, 2026
UX/UI Design at British School of Creative Arts and Technology
January 1, 2025 - January 21, 2026
Bachelor's Degree in Graphic Design at Universidad Autónoma de Guadalajara
January 1, 2012 - January 1, 2015
Specialization in Marketing at Universidad Autónoma de Guadalajara
January 1, 2016 - January 21, 2026
UX/UI Design at British School of Creative Arts and Technology
January 1, 2025 - January 21, 2026

Qualifications

Specialization in Marketing
January 1, 2016 - January 21, 2026

Industry Experience

Media & Entertainment, Professional Services, Healthcare, Education, Retail

Skills

Experience Level