I have over 20 years of experience across a wide range of projects in art, design, art direction, advertising, brand identity, and illustration, both on digital and print platforms. Professional artist, forever-young Senior Graphic Designer, Illustrator, and now also Copywriter, I have experience in both independent and in-house settings.…

Luciana Amado

I have over 20 years of experience across a wide range of projects in art, design, art direction, advertising, brand identity, and illustration, both on digital and print platforms. Professional artist, forever-young Senior Graphic Designer, Illustrator, and now also Copywriter, I have experience in both independent and in-house settings.…

Available to hire

I have over 20 years of experience across a wide range of projects in art, design, art direction, advertising, brand identity, and illustration, both on digital and print platforms. Professional artist, forever-young Senior Graphic Designer, Illustrator, and now also Copywriter, I have experience in both independent and in-house settings.

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Language

English
Fluent
Swedish
Fluent
Spanish; Castilian
Fluent

Work Experience

Senior Art Director, Graphic Designer and Illustrator at Independent (Self-employed)
January 1, 2004 - Present
Independent practice working directly with clients on a wide range of creative projects from concept development to final execution, including art direction, branding, graphic design, illustration, copywriting and product development.
Creative Art Director at BABBLARNA, Hatten Förlag
January 1, 2016 - January 1, 2023
Brand identity, style guides, design and management; product design and development across licensing categories (apparel, soft toys, books, furniture and decorations); licensing management for partners in Sweden, Norway, Finland, Denmark and Germany; project leader for social media and communications; brand activations; booth design; brand pitching.
Creative Director | Product Developer at SANDBERG Drinks Lab
January 1, 2015 - Present
Brand identity; product development; packaging, labels and brand merchandising design.
Art Director at SOUTHSIDE MARKETS
January 1, 2014 - Present
Poster art and copywriting; marketing and social media content creation; development of tone of voice.
Art Director at KONTAKT, Electronic Music Agency & Promoters
January 1, 2018 - January 1, 2023
Design and illustrations for press, public posters and social media content for electronic music festivals.
Graphic Designer | Illustrator at PHARMARIUM
January 1, 2014 - January 1, 2024
Design and illustrations for cocktail menus and events.
Graphic Design Teacher at Universidad de Buenos Aires
January 1, 2004 - December 31, 2009
Graphic design teacher (academic experience).

Education

Copywriting at Forsbergs Högskola
August 19, 2024 - May 29, 2026
Bachelor’s Degree in Graphic Design & Illustration at Universidad de Buenos Aires, Argentina
March 1, 1994 - December 12, 2003

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Consumer Goods, Government, Other