Management and development of a B2C and B2B client portfolio (€50K monthly budget); activation and growth of an affiliate network (email marketing, co-registration, and lead generation) comprising 500 partners; business development and commercial negotiations; performance analysis and optimization; cross-functional projects; defined and implemented CRM-based targeting strategies; creation and distribution of high-value content (publications, studies, newsletters, podcasts); coordination of professional events; monitoring and development of key accounts.

Junior Product Manager at Kwanko

January 1, 2024 - April 1, 2026

Marketing planning and development of existing offers; design and analysis of customer satisfaction surveys; creation of sales enablement tools; internal coordination; competitive benchmarking and market analysis.

Affiliate Lead Manager at Mazars

January 1, 2022 - December 31, 2024

Management and development of a B2C and B2B client portfolio (€50K monthly budget); key clients: Picard, Corsair, Hugo Boss; growth and management of an affiliate network (email marketing, co-registration, lead generation) comprising ~500 partners; cross-functional projects; CRM-based targeting strategies; creation of high-value content and coordination of professional events.

Marketing Assistant at AFNOR

January 1, 2020 - December 31, 2021

Management and development of B2C and B2B client portfolios; marketing project management; performance analysis; development of CRM-driven targeting and promotional offers; internal coordination and market analysis.