I'm Bernardo Tavares, a marketing and sales professional with 10 years of experience in Marketing & Sales. As a Digital Marketing, PR, and Communications Coordinator, I’ve helped hotels and brands grow revenue, attract international demand, and expand social audiences. Fluent in Portuguese, English, and Spanish, I thrive in cross-functional teams and enjoy creating compelling content, optimizing campaigns, and delivering sales enablement materials. I’ve lived in Australia and Poland and currently work in Lisbon.

Bernardo Tavares

I'm Bernardo Tavares, a marketing and sales professional with 10 years of experience in Marketing & Sales. As a Digital Marketing, PR, and Communications Coordinator, I’ve helped hotels and brands grow revenue, attract international demand, and expand social audiences. Fluent in Portuguese, English, and Spanish, I thrive in cross-functional teams and enjoy creating compelling content, optimizing campaigns, and delivering sales enablement materials. I’ve lived in Australia and Poland and currently work in Lisbon.

Available to hire

I’m Bernardo Tavares, a marketing and sales professional with 10 years of experience in Marketing & Sales. As a Digital Marketing, PR, and Communications Coordinator, I’ve helped hotels and brands grow revenue, attract international demand, and expand social audiences.

Fluent in Portuguese, English, and Spanish, I thrive in cross-functional teams and enjoy creating compelling content, optimizing campaigns, and delivering sales enablement materials. I’ve lived in Australia and Poland and currently work in Lisbon.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Fluent

Work Experience

Digital Marketing, PR & Communications Coordinator at Four Seasons Hotels and Resorts, Lisbon, Portugal
January 1, 2022 - Present
Plan and execute integrated digital marketing, PR and communications for CURA's anniversary events; launched a targeted U.S. demand generation campaign increasing 4-night stays by 32% and room revenue by 24%; supported PR across SEO/SEA/PPC/email; managed influencer activations with Guerlain, Clarins and other luxury partners; scaled content operations (CapCut/Figma-based assets) and grew social followers; led content strategy across Instagram, Facebook, Twitter/X, and YouTube; oversaw hotel content on OTAs; developed sales enablement materials and coordinated media trips.
Digital Marketing, PR & Communications Coordinator at Four Seasons Hotels and Resorts
January 1, 2022 - Present
Oversee digital marketing, PR, and communications for Four Seasons Lisbon and CURA, planning anniversary events and executing campaigns across SEO, SEA, PPC, paid social, and email marketing. Led influencer activations with luxury partners, refined content operations via Sprout Social, and produced in‑house photo/video content. Collaborated on media trips and press materials, and created sales enablement tools to support the sales team.
Account Executive at Glovo
June 1, 2021 - December 1, 2021
Managed full sales cycle to recruit and onboard restaurants, expanding into two new locations (40% sales increase, 35% revenue growth in Q3). Prospecting, lead qualification, presentations, negotiation, closing, and onboarding support; exceeded monthly acquisition targets by 10% using Salesforce-driven cadences.
Digital Marketing Specialist at Granacar – Car Dealership
November 1, 2020 - June 1, 2021
Created the dealership’s first-ever digital marketing strategy during Covid lockdown; generated 30% engagement on Instagram and Facebook, and improved brand awareness. Planned content calendars, authored newsletters with strong open rates, and ensured consistent brand messaging across channels.
Business Development Representative at Prism Group Pty Ltd
October 1, 2019 - June 1, 2020
As the only foreigner in Melbourne, sold sustainable energy solutions door-to-door. Exceeded monthly targets, generated 25K+ AUD in sales and LED add-ons. Built rapport through storytelling, improving conversion rates by 20%.
Pricing, Branding & Digital Marketing – Pingo Doce at Jerónimo Martins
October 1, 2017 - October 1, 2018
Competitive one-year program in Pricing, Branding & Digital Marketing. Produced weekly promotional leaflets for 15 product categories, activated influencer partnerships, and managed 400K+ subscriber newsletter campaigns with improved engagement and UX-driven content.

Education

Professional Course in Digital Marketing & Social Media at ETIC – Escola de Tecnologias Inovação e Criação
January 1, 2022 - January 22, 2026
Master of Science (MSc) in Marketing at ISEG – Lisbon School of Economics & Management
January 1, 2018 - January 22, 2026
Bachelor’s Degree in Communication - Media Studies/Journalism at Universidade Católica Portuguesa
January 1, 2016 - January 22, 2026
Erasmus+ Program at Uniwersytet Papieski Jana Pawła II w Krakowie (John Paul II Catholic University of Krakow)
January 1, 2015 - January 1, 2016
Master of Science (MSc) in Marketing at ISEG – Lisbon School of Economics & Management
January 1, 2018 - January 22, 2026
Bachelor’s Degree in Communication - Media Studies/Journalism at Universidade Católica Portuguesa
January 1, 2016 - January 22, 2026
Erasmus + Program at Uniwersytet Papieski Jana Pawła II w Krakowie (Kraków, Poland)
January 1, 2015 - January 1, 2016
Professional Course in Digital Marketing & Social Media at ETIC – Escola de Tecnologias Inovação e Criação
January 1, 2022 - January 22, 2026
Professional Course in Digital Marketing & Social Media at ETIC – Escola de Tecnologias Inovação e Criação
January 1, 2022 - January 1, 2022
Master of Science (MSc) in Marketing at ISEG – Lisbon School of Economics & Management
January 1, 2016 - January 1, 2018
Bachelor’s Degree in Communication - Media Studies/Journalism at Universidade Católica Portuguesa
January 1, 2012 - January 1, 2016
Master of Science (MSc) in Marketing at ISEG – Lisbon School of Economics & Management
January 11, 2030 - January 1, 2018
Bachelor’s Degree in Communication - Media Studies/Journalism at Universidade Católica Portuguesa
January 11, 2030 - January 1, 2016
Erasmus + Program at Krakow, Poland - Uniwersytet Papieski Jana Pawła II w Krakowie
January 1, 2015 - January 1, 2016
Professional Course in Digital Marketing & Social Media at ETIC – Escola de Tecnologias Inovação e Criação
January 1, 2022 - January 1, 2022

Qualifications

Master of Science (MSc) in Marketing
January 1, 2018 - January 22, 2026
Professional Course in Digital Marketing & Social Media
January 1, 2022 - January 22, 2026
Professional Course in Digital Marketing & Social Media
January 1, 2022 - January 22, 2026
Professional Certification: Digital Marketing & Social Media
January 1, 2022 - January 22, 2026
Master of Science (MSc) in Marketing
January 11, 2030 - January 1, 2018
Professional Course in Digital Marketing & Social Media
January 1, 2022 - January 1, 2022

Industry Experience

Travel & Hospitality, Retail, Media & Entertainment, Professional Services, Consumer Goods, Software & Internet