I am a marketing leader with a Mechanical Engineering background and over 20 years of experience. My unique skills allow me to bridge the gap between complex technical systems and revenue-generating marketing engines. I'm passionate about leveraging AI to automate workflows and enhance creative strategies in various sectors.

Bally Boodram

I am a marketing leader with a Mechanical Engineering background and over 20 years of experience. My unique skills allow me to bridge the gap between complex technical systems and revenue-generating marketing engines. I'm passionate about leveraging AI to automate workflows and enhance creative strategies in various sectors.

Available to hire

I am a marketing leader with a Mechanical Engineering background and over 20 years of experience. My unique skills allow me to bridge the gap between complex technical systems and revenue-generating marketing engines. I’m passionate about leveraging AI to automate workflows and enhance creative strategies in various sectors.

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Work Experience

Growth Marketing Advisor at Independent Consulting
January 1, 2025 - Present
Architecting AI-enabled marketing workflows and Agentic AI setups for B2B startups to compress GTM cycles and automate content creation.
Marketing Manager at CTS Group Logistics
January 1, 2022 - January 1, 2024
Developed custom AI-automated outreach and quoting tools using Google Apps Script to capture emergency delivery opportunities in real-time.
VP Marketing & Business Development at Ceridian (Dayforce)
January 1, 2018 - January 1, 2020
Led a 40-person Business Development team supporting 200+ sales reps, doubling new sales opportunities from 19% to 38%.
VP Marketing at Nulogy Corporation
January 1, 2015 - January 1, 2018
Architected the brand and category strategy for a B2B SaaS platform used by DHL, L'Oreal, and P&G to automate physical contract packaging operations.

Education

Bachelor of Applied Science at University of Toronto
January 1, 1990 - January 1, 1994

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Retail, Software & Internet, Professional Services