I’m Brenna Zumbro, a UX Research + Design partner with 8+ years of experience in UX research and design. I lead mixed-methods studies that uncover user needs, clarify product direction, and guide road-map decisions. Skilled in workflow analysis, usability testing, and rapid synthesis, I help product teams reduce risk, align on priorities, and move confidently from ambiguity to clarity. I leverage AI-supported research workflows to accelerate qualitative coding, pattern detection, and insight generation. My expertise spans discovery research, concept evaluation, and actionable synthesis that drive strategic, evidence-based decision-making. I collaborate with product, design, engineering, and leadership to define research priorities and ensure insights translate into evidence-based decisions.

Brenna Zumbro

I’m Brenna Zumbro, a UX Research + Design partner with 8+ years of experience in UX research and design. I lead mixed-methods studies that uncover user needs, clarify product direction, and guide road-map decisions. Skilled in workflow analysis, usability testing, and rapid synthesis, I help product teams reduce risk, align on priorities, and move confidently from ambiguity to clarity. I leverage AI-supported research workflows to accelerate qualitative coding, pattern detection, and insight generation. My expertise spans discovery research, concept evaluation, and actionable synthesis that drive strategic, evidence-based decision-making. I collaborate with product, design, engineering, and leadership to define research priorities and ensure insights translate into evidence-based decisions.

Available to hire

I’m Brenna Zumbro, a UX Research + Design partner with 8+ years of experience in UX research and design. I lead mixed-methods studies that uncover user needs, clarify product direction, and guide road-map decisions. Skilled in workflow analysis, usability testing, and rapid synthesis, I help product teams reduce risk, align on priorities, and move confidently from ambiguity to clarity. I leverage AI-supported research workflows to accelerate qualitative coding, pattern detection, and insight generation.

My expertise spans discovery research, concept evaluation, and actionable synthesis that drive strategic, evidence-based decision-making. I collaborate with product, design, engineering, and leadership to define research priorities and ensure insights translate into evidence-based decisions.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

UX Research + Design Partner at Independent Consulting (Self-Employed)
June 1, 2020 - Present
Provide UX research and design consulting across diverse industries, supporting product teams with discovery, insight development, experience design, and informed decision-making. Led engagements including AI EdTech Platform (Confidential), Find My Flock onboarding/IA improvements, Home Captain onboarding and guidance flow, MTB Facts high-fidelity UI, and more. Onboarded and managed tools; built research operations; mentored junior researchers; collaborated with cross-functional teams.
Senior UX Researcher at Procure Solutions
May 1, 2021 - November 1, 2025
Led mixed-methods research across a multi-sided B2B2C child care SaaS platform used by single-site centers through multi-state enterprise organizations. Conducted discovery, generative studies, evaluative research, usability testing, and mixed-method studies across five product lines. Synthesized findings into rapid, actionable insights to inform strategy and roadmaps.
UX Designer + Researcher at Amplion
March 1, 2020 - May 1, 2021
Designed and evaluated ML-driven sales enablement tools for biotech, diagnostic, medical device, and pharma customers. Conducted foundational research to improve predictive model accuracy and help users interpret complex scientific data. Aligned stakeholders around research insights to guide product direction and workflow design.
Service Designer at Optum (UnitedHealth Group)
September 1, 2019 - March 1, 2020
Conducted UX research to improve clinician and medical assistant retention and engagement. Developed service blueprints, journey maps, and workflow analyses grounded in academic research and clinical operations. Facilitated human-centered design workshops that produced personas and informed strategic recommendations.
Product Designer + Researcher at Active Oversight
December 1, 2017 - September 1, 2019
Led UX research and product design for an enterprise B2B2C SaaS platform used by clients like Verizon to manage vendors, compliance, and project workflows. Conducted usability testing, qualitative research, and surveys to guide product strategy and improve multi-role user experiences. Created wireframes, prototypes, and high-fidelity UI; contributed to scalable design system; produced personas and journey maps.
UX Designer + Researcher at Amplion (ML-driven context)
March 1, 2020 - May 1, 2021
Led ML-driven sales tools design, conducted foundational research to interpret complex data for biotech and pharma customers, and translated insights into actionable product direction.
Service Designer at Optum (UnitedHealth Group) – (repeat entry for completeness)
September 1, 2019 - March 1, 2020
See above entry for Optum.
Independent / Freelance UX Research + Design Partner at Independent / Freelance
June 1, 2020 - Present
Provide UX research and design consulting across diverse industries; support product teams with discovery, insight development, and evidence-based decision making. Lead engagements and synthesize findings into actionable roadmaps and strategic recommendations.
Senior UX Researcher at ProCare Solutions
May 1, 2021 - November 1, 2025
Led mixed-methods research across a multi-sided B2B2C child care SaaS platform; conducted discovery, generative studies, evaluative research, usability testing, workflow analysis, and mixed-method studies shaping five product lines; synthesized findings into rapid, actionable insights; created segmentation; designed customer feedback flows; IA and screens; onboarded tools; built a research practice across five product lines.

Education

UX Design Immersive at General Assembly
January 11, 2030 - January 23, 2026
B.A. Commercial Photography at Brooks Institute
January 11, 2030 - January 23, 2026
Product Management Certification at Pendo
January 11, 2030 - January 23, 2026
Writing & Research with Generative AI at LinkedIn Learning
January 11, 2030 - January 23, 2026
UX Design Immersive at General Assembly
January 11, 2030 - January 23, 2026
B.A. Commercial Photography at Brooks Institute
January 11, 2030 - January 23, 2026
Product Management Certification at Pendo
January 11, 2030 - January 23, 2026
Writing & Research in Generative AI at LinkedIn Learning
January 11, 2030 - January 23, 2026

Qualifications

Product Management Certification
January 11, 2030 - January 23, 2026
Pendo Product Management Certification
January 11, 2030 - January 23, 2026
UX Design Immersive
January 11, 2030 - January 23, 2026
B.A. Commercial Photography
January 11, 2030 - January 23, 2026
Writing & Research in Generative AI
January 11, 2030 - January 23, 2026

Industry Experience

Healthcare, Software & Internet, Professional Services, Media & Entertainment, Education