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I’m a Marketing and Trade Marketing professional with a proven track record of designing and executing growth-focused strategies for both non-profit and commercial environments. I’ve led product launches, developed partnerships, organized events and webinars, and driven multi-channel campaigns across traditional, digital, and experiential media. I’m passionate about building win-win collaborations with sponsors and partners, and turning insights into actionable plans that boost brand visibility and revenue. Currently, I oversee marketing for Fundación Tercer Milenio, while previous roles included licensing and co-branding with fashion and toy brands, plus leadership in fragrance and beauty categories. I thrive in cross-functional environments and love turning complex briefs into clear, measurable outcomes that align with business goals.…I’m a Marketing and Trade Marketing professional with a proven track record of designing and executing growth-focused strategies for both non-profit and commercial environments. I’ve led product launches, developed partnerships, organized events and webinars, and driven multi-channel campaigns across traditional, digital, and experiential media. I’m passionate about building win-win collaborations with sponsors and partners, and turning insights into actionable plans that boost brand visibility and revenue. Currently, I oversee marketing for Fundación Tercer Milenio, while previous roles included licensing and co-branding with fashion and toy brands, plus leadership in fragrance and beauty categories. I thrive in cross-functional environments and love turning complex briefs into clear, measurable outcomes that align with business goals.

María José Nou Mark

Marketing Strategist, Growth Marketer, Product Marketer, +2

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I’m a Marketing and Trade Marketing professional with a proven track record of designing and executing growth-focused strategies for both non-profit and commercial environments. I’ve led product launches, developed partnerships, organized events and webinars, and driven multi-channel campaigns across traditional, digital, and experiential media. I’m passionate about building win-win collaborations with sponsors and partners, and turning insights into actionable plans that boost brand visibility and revenue. Currently, I oversee marketing for Fundación Tercer Milenio, while previous roles included licensing and co-branding with fashion and toy brands, plus leadership in fragrance and beauty categories. I thrive in cross-functional environments and love turning complex briefs into clear, measurable outcomes that align with business goals.…I’m a Marketing and Trade Marketing professional with a proven track record of designing and executing growth-focused strategies for both non-profit and commercial environments. I’ve led product launches, developed partnerships, organized events and webinars, and driven multi-channel campaigns across traditional, digital, and experiential media. I’m passionate about building win-win collaborations with sponsors and partners, and turning insights into actionable plans that boost brand visibility and revenue. Currently, I oversee marketing for Fundación Tercer Milenio, while previous roles included licensing and co-branding with fashion and toy brands, plus leadership in fragrance and beauty categories. I thrive in cross-functional environments and love turning complex briefs into clear, measurable outcomes that align with business goals.

Available to hire

I’m a Marketing and Trade Marketing professional with a proven track record of designing and executing growth-focused strategies for both non-profit and commercial environments. I’ve led product launches, developed partnerships, organized events and webinars, and driven multi-channel campaigns across traditional, digital, and experiential media. I’m passionate about building win-win collaborations with sponsors and partners, and turning insights into actionable plans that boost brand visibility and revenue.

Currently, I oversee marketing for Fundación Tercer Milenio, while previous roles included licensing and co-branding with fashion and toy brands, plus leadership in fragrance and beauty categories. I thrive in cross-functional environments and love turning complex briefs into clear, measurable outcomes that align with business goals.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Language

Spanish; Castilian

Fluent

Work Experience

Gerente de Marketing at Fundación Tercer Milenio

January 1, 2017 - Present

Desarrollé estrategias de marketing ajustadas a organizaciones sin fines de lucro. Gestioné patrocinios con la industria farmacéutica para actividades educativas. Diseñé piezas de comunicación, campañas de emailing, contratación de speakers y puse en marcha webinarios con gestión y seguimiento (segmentación de la audiencia y armado de reportes).

Licensing Manager at Smilehood

January 1, 2016 - January 1, 2017

Desarrollé acuerdos de co-branding con marcas femeninas de moda a nivel nacional y regional, incluidos lanzamientos como Paw Patrol. Desarrollé y gestioné campañas estacionales (Día del Niño, Vuelta al Cole, Navidad) para apoyar a los socios estratégicos.

Sr. Licensing Associate at SLA - Mattel Argentina

January 1, 2015 - January 1, 2016

Contrato por licencia por maternidad. Desarrollé acuerdos de co-branding con marcas femeninas de moda ( Madness, 47 Street). Desarrollé nuevos productos desde su concepción hasta su distribución, participando en todo el proceso y realizando lectura de licencias a cargo. Desarrollé y ejecuté campañas estacionales (Día del Niño, Vuelta al Cole, Navidad) como apoyo a socios estratégicos.

Jefe de Producto / Trade Marketing at BSBC SA (Bright Star Group S.A.)

January 1, 2005 - January 1, 2013

Lanzamiento 360° de fragancias en canal selectivo (retailers, medios, eventos, fuerza de ventas). Posicionamiento de 3 fragancias en el Top Five durante un año. Elaboré forecast de ventas y presupuesto de marketing, logrando ahorro del 40% según análisis del negocio. Desarrollé e implementé campañas promocionales, contratando proveedores para material POP local e internacional, logrando 30% de ahorro con filiales. Personal a cargo: 25 vendedoras.

Asistente de Marketing y Trade Marketing at Smith Group para Procter & Gamble

January 1, 2002 - January 1, 2005

Coordinación y seguimiento de planes de acción en Autoservicios, Farmacias y Perfumerías según categorías y marcas: Cuidado de la Salud OTC, Protección Femenina, Cuidado del Cabello, Babycare, Jabones en polvo y detergentes líquidos.

Jefe de Producto - Fragancias at FACS.A. (France Argentine Cosmetics)

January 1, 2000 - January 1, 2002

Elaboré el plan de lanzamientos y promociones para fragancias según estrategia de marketing. Definí objetivos de Marketing por línea de producto y aseguré el cumplimiento del plan global. Seguimiento de necesidades de fuerza de venta y consultoras de belleza; administré el presupuesto anual de publicidad y promoción, cumpliendo con el P&L.

Asistente de Marketing at 7x24.com

January 1, 1999 - January 1, 2000

Emprendimiento de e-commerce creado y desarrollado por jóvenes profesionales con experiencia en consumo masivo.

Trade Marketing Manager de Marketing - Canal Retail at 3M Imation Argentina

January 1, 1998 - January 1, 1999

Gestión de trade marketing y apoyo a marketing para canal retail; implementación de planes de acción.

Jefe Territorial de Ventas at Nobleza - Piccardo S.A.I.C. y F.

January 1, 1994 - January 1, 1998

Atención de cartera activa de clientes minoristas mediante acciones de Trade Marketing.