Discipined design and branding professional with strong experience in visual communication, brand identity, and creative production. Combines research and design to solve creative problems across marketing, hospitality, and advertising contexts. Experienced in end-to-end creation of social media content (graphics, photography, AI + organic video feeds), packaging for product launches, and supervision of production materials including photo/video shoots and pre-production printing assets.

Adi Nugroho

Discipined design and branding professional with strong experience in visual communication, brand identity, and creative production. Combines research and design to solve creative problems across marketing, hospitality, and advertising contexts. Experienced in end-to-end creation of social media content (graphics, photography, AI + organic video feeds), packaging for product launches, and supervision of production materials including photo/video shoots and pre-production printing assets.

Available to hire

Discipined design and branding professional with strong experience in visual communication, brand identity, and creative production. Combines research and design to solve creative problems across marketing, hospitality, and advertising contexts.

Experienced in end-to-end creation of social media content (graphics, photography, AI + organic video feeds), packaging for product launches, and supervision of production materials including photo/video shoots and pre-production printing assets.

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Work Experience

Creative Production Manager at Ethos Kreatif Indonesia
February 1, 2024 - Present
Created a range of social media contents including graphics, pictures, AI-driven and trending video feeds. Collaborated with stakeholders to develop packaging for new product launches of Ethos’s herbal products. Supervised production materials (photo shoots, video shoots, pre-production printing materials) and collaborated with advertising agencies, production houses, printing companies, photographers, directors, etc.
Sr. Graphic Designer at Gran Melia Jakarta Hotel
July 1, 2012 - December 31, 2020
Maintained The Spanish Flair brand guidelines across marketing tools; managed social media; organized internal events; engaged in Hospitality industry association. Part of Marketing Communications in an international 5-star hotel chain, regularly involved in embassy events and communications.
Freelance Art Director at Dentsu Stratt Advertising
May 1, 2012 - November 30, 2012
Involved in Japan’s insurance re-launch program in Indonesia and prepared graphics for promotion.
Art Director at ADK Indonesia Advertising
March 1, 2008 - June 30, 2011
Created a range of promotional tools for Japanese brands including Sanyo Electric, Suzuki Family Car, Mitsubishi Trucks, Pixy Cosmetics; gained extensive knowledge of automotive and electrical devices through plant observation in Indonesia.
Art Director at MACS90 & Welldone Comms
August 1, 2005 - December 31, 2007
Handled big brand promotions such as Djarum Black, Telkomsel, Daihatsu Parts, Nestle, GE Money, and Sutra Condom. Managed details from brief handling, presentations, layouting, and final artwork for each visual output.
Art Director at MACS90 9 & Well Done Comms
August 1, 2005 - December 31, 2007
Managed major brand promotions such as Djarum Black, Telkomsel, Daihatsu Parts, Nestlé, GE Money, Sutra Condom; involved in briefs, presentations, layouts and final artworks for visual outputs.

Education

BA Visual Communication Design at National Institute of Technology (ITENAS), Bandung
April 1, 2000 - July 1, 2005
BA Faculty of Arts and Design at National Institute of Technology, ITENAS
April 1, 2000 - July 1, 2005

Qualifications

The Best Graduate
January 1, 2005 - January 24, 2026

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Telecommunications, Consumer Goods