JM

James Moul

Available to hire

I'm James, a strategic storyteller, content architect, and growth driver.

About

I’m James, a strategic storyteller, content architect, and growth driver. With 13+ years of experience transforming complex ideas into compelling, conversion-driven content for B2B, B2C, and SaaS clients, I specialize in crafting SEO- and AI-optimized content, web copy, and marketing campaigns that drive results.

My work has helped clients in industries like HR, tech, healthcare, and many more elevate their brands, generate qualified leads, and boost growth.

  • 13 years' experience
  • Joined January 2026

Languages

  • EnglishFluent

Industry experience

  • Professional Services
  • Software & Internet
  • Healthcare
  • Media & Entertainment

Work experience· 5 roles

Senior Copywriter + Editor-in-Chief, Insights magazine · Haley Marketing GroupAug 2021 – Present · 5 yrs 4 mos

Increase client website conversions with high-impact B2B, B2C, and SaaS content (website copy, email campaigns, SEO content, whitepapers, etc.). Lead content strategy for high-profile clients, boosting lead generation through optimized content. Manage editorial process for Insights magazine, collaborating with design/printing teams for timely delivery.

Contract Copywriter · Growth Machine, LLCApr 2019 – Present · 7 yrs 8 mos

Produce SEO content resulting in multiple first-page Google rankings for brands like Focused Labs, Native Pet, Wild Earth Dog Food, and Hopin, driving a significant increase in organic traffic. Contributed to Native Pet’s nationwide product placement in Target through a strategically crafted content campaign. Write content that helped elevate brand visibility, leading to improved customer engagement and product placement.

Contract Copywriter · Haley Marketing GroupJan 2019 – Aug 2021 · 2 yrs 8 mos

Created SEO-optimized blog content that helped clients rank on the first page of Google for key search terms, improving organic traffic. Collaborated with teams to finalize content plans and schedules, ensuring consistent client engagement and on-time delivery.

Contract Copywriter · Independent Lubricant Manufacturers Association (ILMA)Jan 2018 – Feb 2020 · 2 yrs 2 mos
Senior Copywriter · DVMelite Business DevelopmentJun 2013 – Aug 2021 · 8 yrs 3 mos

Education

B.A. in Professional Writing, Cum Laude · York College of Pennsylvania2030 – 2026

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