Conducted market and competitor analysis to identify growth opportunities; monitored digital brand KPIs to support data-driven decisions; optimized marketing campaigns and consumer targeting; contributed to strategic marketing initiatives with applied AI tools to improve analysis and efficiency.

Academic Writing Consultant at AZAZ Instructions

November 1, 2024 - Present

Mentored students in preparing seminars, final papers, and theses; advised on structure, methodology, and academic referencing (APA and others); edited and enhanced academic texts using digital and AI tools.

Production and Packaging Assistant at Podravka d.d.

April 1, 2022 - September 30, 2022

Production and packaging (quality control, preparation for distribution)

Distribution and Order Processing at Krezić d.o.o.

January 1, 2020 - December 31, 2020

Distribution and order processing

Social Media Manager at Novigrad Podravski

January 1, 2020 - December 31, 2020

Social media management (content planning and publishing, Canva, analytics, and optimization)

Intern, Marketing Team at Podravka d.d.

November 1, 2020 - Present

Marketing intern; conducted market and competitor analysis; monitored digital brand KPIs; contributed to AI-assisted initiatives to improve analysis and efficiency

Education

Bachelor’s Degree in Business and Management at University North

January 1, 2019 - January 1, 2023

Master’s Degree in Urban Mobility and Logistics Management at University North

January 1, 2023 - January 1, 2025

Bachelor’s Degree in Business and Management at University North

January 1, 2019 - December 31, 2023

Master’s Study Program: Urban Mobility and Logistics Management at University North

January 1, 2023 - December 31, 2025

Qualifications

Industry Experience

Consumer Goods, Manufacturing, Transportation & Logistics, Media & Entertainment, Professional Services, Wholesale & Distribution, Software & Internet