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Oversee a short-term marketing campaign, including planning and execution, content production, and performance tracking.

Developed the initial marketing strategy by conducting R&D to define audience and content goals. Launched the brand's social media presence by setting up two dedicated Instagram accounts and designing a comprehensive content calendar for ongoing management. Created foundational content by producing initial posts for Instagram and LinkedIn. Designed professional brand collateral, including the final layout and copy for a certificate template.

Designed infographic posts, reels, video editing, posts, and thumbnails. Brainstormed new and trending content ideas and contributed to designing content for LinkedIn.

Analyzing consumer and target market and designing a monthly social media content calendar. Design infographic posts, reels, video editing, posts, banners and logo making. Event branding & management. Brainstorm new and trending content ideas and involved in shooting and editing the same.

Marketing & Content Strategist at St Joseph’s College of Commerce, Bangalore (Campus Projects)

Analyzed consumer and target market; designed monthly social media content calendars; infographic posts, reels, video editing, posts, banners and logo design; event branding & management; brainstormed new content ideas and involved in shooting and editing.

Created a poster and an ad for the newspaper; social media marketing. Telemarketing to explain camp offerings.

Poster Designer / Campaign Copywriter at Local Newspaper Campaign

Created a poster and an ad for the newspaper; social media marketing; Telegram marketing; helped people understand what the camp provides; guided patients on the day of the camp.

Design and implement Marketing Strategies and create a social media calendar on Notion to build brand awareness. Google, Instagram and Facebook analytics, SEO, etc. Managed social media handles and produced content on Instagram, Facebook, resulting in a 20% increase in insights.

Marketing & Social Media Strategist at St Joseph’s College of Commerce, Bangalore

Designed and implemented marketing strategies; created a social media calendar; managed Google, Instagram, and Facebook analytics; SEO; managed social media handles and produced content on Instagram and Facebook; 20% increase in insights.

Marketing Strategy Lead at Brand & Campaign Initiatives (Independent)

Developed initial marketing strategy by conducting R&D to define audience and content goals. Launched the brand's social media presence by setting up two dedicated Instagram accounts and designing a comprehensive content calendar for ongoing management. Created foundational content by producing two initial posts for Instagram and LinkedIn. Designed professional brand collateral including final layout and copy for a certificate template.

Managed and grew multiple social media pages by developing engaging content and real-time posts. Proactively created content, blogs, and real-time media, contributing to the overall content strategy and scheduling. Tracked performance metrics, conducted research on current trends and suggested optimizations for content. Captured and curated real-time content such as BTS and candid moments to maintain audience relevance. Collaborated with the team on content strategy, campaign execution, and maintaining the content calendar.