I'm Jeremy S. M. Veitch, a freelance creative director, writer and copywriter with more than twenty years of advertising and marketing experience across channels. I’ve built campaigns across every channel, blending concept, copy, and optimization to deliver work that sells and engages. My focus areas cover business, sustainability, environmental, health, and purpose-driven fields, and I enjoy researching new areas to spark fresh ideas that solve brand problems. I’ve led creative teams and strategy across categories like Financial Services, Health, Automotive, Travel, FMCG, and B2B at agencies including JWT Cape Town, McCann Worldwide, Young & Rubicam, and Publicis. Today I freelance across agencies, crafting copy that sells, guiding brand narratives, and helping brands do better for people and the planet.

Jeremy S. M. Veitch

I'm Jeremy S. M. Veitch, a freelance creative director, writer and copywriter with more than twenty years of advertising and marketing experience across channels. I’ve built campaigns across every channel, blending concept, copy, and optimization to deliver work that sells and engages. My focus areas cover business, sustainability, environmental, health, and purpose-driven fields, and I enjoy researching new areas to spark fresh ideas that solve brand problems. I’ve led creative teams and strategy across categories like Financial Services, Health, Automotive, Travel, FMCG, and B2B at agencies including JWT Cape Town, McCann Worldwide, Young & Rubicam, and Publicis. Today I freelance across agencies, crafting copy that sells, guiding brand narratives, and helping brands do better for people and the planet.

Available to hire

I’m Jeremy S. M. Veitch, a freelance creative director, writer and copywriter with more than twenty years of advertising and marketing experience across channels. I’ve built campaigns across every channel, blending concept, copy, and optimization to deliver work that sells and engages. My focus areas cover business, sustainability, environmental, health, and purpose-driven fields, and I enjoy researching new areas to spark fresh ideas that solve brand problems.

I’ve led creative teams and strategy across categories like Financial Services, Health, Automotive, Travel, FMCG, and B2B at agencies including JWT Cape Town, McCann Worldwide, Young & Rubicam, and Publicis. Today I freelance across agencies, crafting copy that sells, guiding brand narratives, and helping brands do better for people and the planet.

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Language

English
Fluent

Work Experience

Consultant Creative Director at Freelance / various agencies
January 1, 2020 - January 1, 2025
Freelance creative leadership and copywriting across multiple agencies, delivering campaign concepts, integrated creative direction, and brand storytelling for clients across health, financial services, automotive, travel, FMCG, and B2B sectors.
Consultant Creative Director at McCann Worldwide
January 1, 2012 - January 1, 2019
Led creative direction and campaign concepts for key clients, driving integrated 360-degree communication and brand strategy across multiple platforms.
Consultant Creative Director at Freelance – Various Agencies
January 1, 2020 - Present
Freelance creative leadership and copywriting across multiple agencies, developing campaigns across financial services, health, automotive, travel, FMCG and B2B; overseeing concept development, copywriting, execution, and 360-degree communications; recognized with global and local awards.

Education

Bachelors at University of Sheffield
September 26, 1981 - January 26, 2026

Qualifications

clio awards
January 26, 2026 - January 26, 2026

Industry Experience

Healthcare, Financial Services, Media & Entertainment, Professional Services, Travel & Hospitality, Consumer Goods, Transportation & Logistics