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I am a multidisciplinary architect and interior designer with over 20 years of experience in residential, commercial, and brand-oriented design. I specialize in creating integrated environments that balance aesthetics, functionality, and strategic brand vision. I bring a collaborative mindset to work closely with architects, engineers, contractors, and clients to deliver creative and practical solutions. My experience in visual identity informs space design, enabling me to reflect and strengthen brand personality while ensuring consistency and memorable experiences.…I am a multidisciplinary architect and interior designer with over 20 years of experience in residential, commercial, and brand-oriented design. I specialize in creating integrated environments that balance aesthetics, functionality, and strategic brand vision. I bring a collaborative mindset to work closely with architects, engineers, contractors, and clients to deliver creative and practical solutions. My experience in visual identity informs space design, enabling me to reflect and strengthen brand personality while ensuring consistency and memorable experiences.

Lidziya Pottosina

Architect, Interior Designer, Brand Designer, +2

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I am a multidisciplinary architect and interior designer with over 20 years of experience in residential, commercial, and brand-oriented design. I specialize in creating integrated environments that balance aesthetics, functionality, and strategic brand vision. I bring a collaborative mindset to work closely with architects, engineers, contractors, and clients to deliver creative and practical solutions. My experience in visual identity informs space design, enabling me to reflect and strengthen brand personality while ensuring consistency and memorable experiences.…I am a multidisciplinary architect and interior designer with over 20 years of experience in residential, commercial, and brand-oriented design. I specialize in creating integrated environments that balance aesthetics, functionality, and strategic brand vision. I bring a collaborative mindset to work closely with architects, engineers, contractors, and clients to deliver creative and practical solutions. My experience in visual identity informs space design, enabling me to reflect and strengthen brand personality while ensuring consistency and memorable experiences.

Available to hire

I am a multidisciplinary architect and interior designer with over 20 years of experience in residential, commercial, and brand-oriented design. I specialize in creating integrated environments that balance aesthetics, functionality, and strategic brand vision. I bring a collaborative mindset to work closely with architects, engineers, contractors, and clients to deliver creative and practical solutions. My experience in visual identity informs space design, enabling me to reflect and strengthen brand personality while ensuring consistency and memorable experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

Russian

Fluent

Belarusian

Fluent

Italian

Fluent

English

Advanced

Work Experience

Freelance Specialist at Self-employed

January 1, 2018 - Present

Architect and interior designer working on residential, commercial, and brand-oriented design; focus on balancing aesthetics, functionality, and branding.

Brand Identity Architect at Fondo Gionino

January 1, 2021 - Present

Developed and launched the company website, managed social media (strategy, content creation, and increasing organic reach), and led branding activities including packaging design, corporate identity, and visual identity.

Designer in Advertising Agencies at Sland Pack & Ship Center

January 1, 2021 - Present

Designer in advertising agencies; developed visual concepts, layouts, and promotional materials for a variety of clients.

Associate Professor at Belarusian National Technical University (BNTU)

January 1, 2010 - December 31, 2018

Faculty of Architecture - Department of Architectural Environment Design. Lectured on the interaction between architecture and communication design; supervised coursework and thesis projects on brand identity in architecture and interior design.

Brand Identity Architect at Vitaluro do SpA

January 1, 2006 - January 1, 2017

Developed brand identity for facades and interiors of supermarkets; supervised projects from concept to execution.

Architect / Designer at State Design Institute "Minsk Project"

January 1, 1991 - January 1, 1992

Developed architectural and interior design projects for residential and commercial properties; balanced functionality with aesthetic goals.

Designer at BEL CAF J. v. / Orbela

January 1, 1992 - January 1, 2000

Advertising and communication projects; developed visual concepts, layouts, and promotional materials for various clients.

Freelance Specialist at Self-employed / Freelance

January 1, 2018 - Present

Architect and interior designer delivering integrated environments for residential and commercial properties; balancing aesthetics, functionality, and brand strategy; collaborating with architects, engineers, contractors, and clients to deliver creative and practical solutions.

Architect / Designer at SKORININA UP eq. Sri, SOP Technologies

January 1, 2000 - January 1, 2006

Developed architectural and interior design projects for residential and commercial properties; integrated functionality and aesthetics to meet client needs.

Brand Identity Architect at VITALURODO SpA

January 1, 2006 - January 1, 2017

Developed brand identity for supermarket facades and interiors; created visual design standards for commercial spaces; supervised implementation from concept to execution.

Brand Promotion Manager and Brand Identity Architect at FONDO GIONINO

January 1, 2021 - Present

Launched and managed branding activities, including packaging design, corporate identity, and visual identity; developed online presence and branding strategy for olive oil and Mediterranean products.

Designer in Advertising Agencies at BEL CAF J. v., ORBEL A 000 eq. Sri

January 1, 1992 - January 1, 2000

Developed visual concepts, layouts, and promotional materials for various clients.

Assistant Professor at Belarusian National Technical University (BNTU)

January 1, 2010 - January 1, 2018

Lectured on the interaction between architecture and communication design; supervised coursework and thesis projects.