I'm a content, social media & marketing specialist and research consultant with a focus on content creation, editing, SEO, and online publishing. I leverage research and strategy to drive audience growth and enhance brand visibility. I collaborate with cross-functional teams to deliver cohesive campaigns, manage content calendars, and analyze trends to stay ahead of industry shifts.

I'm a content, social media & marketing specialist and research consultant with a focus on content creation, editing, SEO, and online publishing. I leverage research and strategy to drive audience growth and enhance brand visibility. I collaborate with cross-functional teams to deliver cohesive campaigns, manage content calendars, and analyze trends to stay ahead of industry shifts.

Available to hire

I’m a content, social media & marketing specialist and research consultant with a focus on content creation, editing, SEO, and online publishing. I leverage research and strategy to drive audience growth and enhance brand visibility.

I collaborate with cross-functional teams to deliver cohesive campaigns, manage content calendars, and analyze trends to stay ahead of industry shifts.

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Work Experience

Marketing Advisor & Content Strategist at Yuvoice
August 1, 2024 - September 1, 2025
Develop and implement content strategies to boost online presence; create multimedia content; monitor metrics and optimize performance; partner with teams to execute cohesive campaigns; manage content calendars; analyze industry trends to produce timely content.
Senior Content Writer at Faber Cre8tive
February 1, 2024 - August 1, 2024
Produced cross-platform content, created persuasive advertisements, developed SEO-optimized website content, conducted content audits, crafted copy and taglines, ensured content quality and brand consistency.
Content Writer at GNN Gourmet News Network
June 1, 2023 - November 1, 2023
Wrote news stories and blogs; revised 1000+ posts; grew readership; engaged with community on social media; planned and executed posts across social media.
Web Editor at The Nation (Nawaiwaqt News)
September 1, 2021 - April 1, 2023
Wrote and edited news stories; developed political, sports, business, and entertainment beats; created posts via Meta Business and WordPress; covered provincial assembly events and interviewed politicians.
Article Writer at The Nation, Express Tribune & Pakistan Today
April 1, 2021 - June 1, 2021
Published articles on multiple topics for university projects; covered topics including Eid event during COVID-19, exports of sports goods, and vaccine crisis.
Intern at City 42 and 24 News
April 1, 2020 - August 1, 2021
Supported news headlines and managed social media accounts.
Film Production at UMT & Media Chunks
December 1, 2020 - February 1, 2023
Designed logistics and strategy for film projects; acted and supported video, sound, and light production for ads and films.
Documentaries and Other Projects at UMT
September 1, 2019 - May 1, 2024
Produced a documentary on Poverty; did voiceovers; hosted online campaigns and interviews; managed props for scenes.
Intern at Media Chunks
January 1, 2021 - March 1, 2021
Intern supporting multiple projects; contributed to logistics and strategy for film projects in collaboration with UMT and Media Chunks.
Journalist at Muck Rack
April 1, 2018 - August 1, 2019
Covered breaking news, built sources for insights, maintained editorial standards, and expanded content visibility through media outreach.

Education

Master in Media Innovation at Breda University of Applied Sciences
January 11, 2030 - June 1, 2023
BS in Media & Communication at University of Management & Technology
January 11, 2030 - June 1, 2023

Qualifications

IELTS
October 1, 2024 - January 26, 2026
HubSpot – Social Media Marketing
November 1, 2024 - January 26, 2026
HubSpot – Content Marketing
November 1, 2024 - January 26, 2026
Digital Marketing – McKinsey
September 1, 2024 - December 1, 2024
Basic Computing
August 1, 2019 - October 1, 2019
Marketing for SMES (MSME)
September 1, 2019 - November 1, 2019
Graphic Designing – Media Chunks
January 1, 2021 - March 1, 2021

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet