I am Janna Walker Smith, an experienced Creative Director and Graphic Designer who thrives on turning ideas into visually compelling brand experiences. I have launched and grown multiple small businesses—a graphic design and printing firm, a lifestyle brand, and a local magazine—delivering consistent branding and high-quality design across logos, ads, marketing materials, banners, and digital publications. I excel at collaborating with cross-functional teams, managing projects on time and on budget, sourcing vendors, and building strong client relationships. My toolkit includes Adobe Creative Suite, branding strategy, and a detail-oriented approach that drives results.

Janna Walker Smith

I am Janna Walker Smith, an experienced Creative Director and Graphic Designer who thrives on turning ideas into visually compelling brand experiences. I have launched and grown multiple small businesses—a graphic design and printing firm, a lifestyle brand, and a local magazine—delivering consistent branding and high-quality design across logos, ads, marketing materials, banners, and digital publications. I excel at collaborating with cross-functional teams, managing projects on time and on budget, sourcing vendors, and building strong client relationships. My toolkit includes Adobe Creative Suite, branding strategy, and a detail-oriented approach that drives results.

Available to hire

I am Janna Walker Smith, an experienced Creative Director and Graphic Designer who thrives on turning ideas into visually compelling brand experiences. I have launched and grown multiple small businesses—a graphic design and printing firm, a lifestyle brand, and a local magazine—delivering consistent branding and high-quality design across logos, ads, marketing materials, banners, and digital publications.

I excel at collaborating with cross-functional teams, managing projects on time and on budget, sourcing vendors, and building strong client relationships. My toolkit includes Adobe Creative Suite, branding strategy, and a detail-oriented approach that drives results.

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Work Experience

Creative Director at Blank Page Solutions, Inc.
January 1, 2002 - Present
Managed creative direction and coordinated projects from concept to completion, ensuring consistent brand messaging across various deliverables. Developed innovative strategies and concepts for a diverse range of design projects, including brand identity (logo development), direct mail marketing, brochures, packaging, print advertising, menu design, restaurant graphics (wallboards and window decals), banners, display graphics, magazine layouts, programs, and invitations. Designed promotional materials such as calendars, magnets, portfolios, and apparel. Led email marketing campaigns and designed website graphics. Worked closely with vendors to ensure cost-effective production for all design projects, including outsourcing to printing, mailing, and web services. Maintained a project management system to track timelines, deliverables, and client relationships.
Account Manager / Creative Director at Pro Business Systems, Inc.
January 1, 2001 - January 1, 2002
Managed accounts in the triad region, developed bids to generate new business, managed customer relations and grew the design business in less than one year. Managed projects with third party vendors to provide total design and printing solutions to our customers. Developed strategies and creative concepts for projects including logo and letterhead design, promotional advertising materials, direct mail advertising, brochures, poster and package design. Prepared these files for pre-press providing material specifications and guidelines.
Advertising Creative Director at Carolina Holdings, Inc.
January 1, 2000 - January 1, 2001
Responsible for the internal creative development of the advertising department. Led a creative team of graphic designers, ensuring creative standards and all production deadlines were met. Developed strategies and creative concepts for assigned projects, including newspaper ads, magazine ads, direct mail advertising, corporate brochures and literature, corporate show displays and presentations. Managed the assembly and publishing of the corporate newsletter. Interacted with all levels of the organization, solicited bids from outside printers, third party vendors and suppliers. Managed outsourcing of point of sale and direct mail services.

Education

Associate Degree: Commercial Art and Advertising Design at Guilford Technical Community College
January 11, 2030 - January 26, 2026
Bachelor of Fine Arts: Design at University of North Carolina Greensboro
January 11, 2030 - January 26, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail