Hi, I’m Jade Arana. I’m a bilingual content and video producer with over a decade of experience creating and guiding multimedia projects across health, tech, and consumer apps. I’ve led end-to-end production, built and managed creative teams, and driven campaigns from concept to delivery in fast-paced startups and media environments. I enjoy turning strategic ideas into compelling visual storytelling that resonates with diverse audiences. I thrive in collaborative settings, bridging creative craft and business goals to boost acquisition, activation and retention. Fluent in Portuguese and English with exposure to Swedish and Spanish markets, I’m energized by interdisciplinary teams and by shaping content strategies that align with product and brand objectives.

Jade Arana

Hi, I’m Jade Arana. I’m a bilingual content and video producer with over a decade of experience creating and guiding multimedia projects across health, tech, and consumer apps. I’ve led end-to-end production, built and managed creative teams, and driven campaigns from concept to delivery in fast-paced startups and media environments. I enjoy turning strategic ideas into compelling visual storytelling that resonates with diverse audiences. I thrive in collaborative settings, bridging creative craft and business goals to boost acquisition, activation and retention. Fluent in Portuguese and English with exposure to Swedish and Spanish markets, I’m energized by interdisciplinary teams and by shaping content strategies that align with product and brand objectives.

Available to hire

Hi, I’m Jade Arana. I’m a bilingual content and video producer with over a decade of experience creating and guiding multimedia projects across health, tech, and consumer apps. I’ve led end-to-end production, built and managed creative teams, and driven campaigns from concept to delivery in fast-paced startups and media environments. I enjoy turning strategic ideas into compelling visual storytelling that resonates with diverse audiences.

I thrive in collaborative settings, bridging creative craft and business goals to boost acquisition, activation and retention. Fluent in Portuguese and English with exposure to Swedish and Spanish markets, I’m energized by interdisciplinary teams and by shaping content strategies that align with product and brand objectives.

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Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Intermediate
Swedish
Intermediate

Work Experience

Videomaker at Lifesum app
January 1, 2017 - January 1, 2021
Production of all concepts and content for the whole company with a team of creatives. Driving acquisition, activation and retention in various channels.
Head of Content at Lifesum app
January 1, 2017 - January 1, 2021
Content production for all social channels, partnerships, in-app, advertising and more.
Head of Content & Social Media Manager at Preglife app
January 1, 2021 - October 1, 2024
Responsible for all in-app content, marketing and communication content. Free and paid subscriptions, in and outside the app. Data analysis, project management, research, strategy and team management.
Head of Content & Premium Business Experience at Stealth startup
November 1, 2024 - Present
Building a product with a technical co-founder, managing everything outside of coding with a small team.
Co-founder at Stealth startup
November 1, 2024 - Present
Co-founder
Journalism Intern at DCE UniCEUB
January 1, 2010 - January 1, 2013
In charge of the whole communication strategy and operations with the communications team in the University company that was led by students.
Video Production Assistant at TCU
January 1, 2013 - January 1, 2013
Coverage of meetings and internal events, writing articles, taking and editing photos for the website.
Marketing Analyst at Avifr an
January 1, 2014 - January 1, 2014
Responsible for acquiring new clients and helping them sell their product with advertising and content strategies.
Marketing Analyst at Frisson Comunicação
January 1, 2014 - January 1, 2014
Production of journalistic articles for several clients to be uploaded in different channels.
Freelance Video Editor at LTC Produções
January 1, 2012 - January 1, 2016
Script, interview and editing of journalistic pieces.

Education

Bachelor at UniCEUB
January 1, 2010 - January 1, 2013
Certificate at Hyper Island
January 1, 2020 - January 1, 2020
Bachelor at Harvard
January 1, 2023 - January 1, 2024
Data Analytics at Hyper Island
January 1, 2024 - January 1, 2025

Qualifications

Bachelor
January 1, 2010 - January 1, 2013
Certificate in Digital Marketing
January 1, 2020 - January 1, 2020
Bachelor of Science in Business Strategy
January 1, 2023 - January 1, 2024
Data Analytics
January 1, 2024 - January 1, 2025

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services, Travel & Hospitality