Shreya Akella

Designed end-to-end user experiences for an AI SaaS platform, creating user flows, wireframes, and high-fidelity prototypes in Figma, improving task completion rates by 25%. Conducted usability testing and heuristic evaluations to identify friction points and reduce user errors by 30%. Developed and maintained a scalable design system with reusable components and accessibility standards, improving consistency and design-to-development workflows. Collaborated with product managers and developers in Agile sprints to ensure user-centered design decisions aligned with technical and business requirements. Leveraged AI tools to support research synthesis, ideation, and rapid prototyping, accelerating iteration cycles.

Design and optimize AI-assisted onboarding and core task flows for a SaaS platform, improving product learnability and increasing task completion rates by 20–25% through research-driven UX, prototyping, and usability testing. Improve adoption and usability of an AI-powered dashboard by identifying and resolving navigation and interaction issues through heuristic evaluations, user research, and usability testing, reducing user errors and misclicks by 30%. Build and maintain a scalable, modular design system with reusable UI components for an AI-enabled product, accelerating design-to-development handoff by 25% and ensuring cross-functional consistency. Apply human-centered AI and accessibility best practices (WCAG 2.1) by designing clear system feedback, transparent AI interactions, keyboard navigation, and accessible form structures to improve usability for diverse and assistive-technology users.

Designed and delivered responsive, mobile-first web experiences, optimizing layouts and interactions to improve cross-device usability and increase average session duration by 40%. Conducted user research, usability testing, and A/B experiments to optimize landing pages and conversion flows, driving a 30-35% increase in click-through rates (CTR). Developed modular UI components and brand-aligned design guidelines, streamlining content deployment and ensuring consistent visual and interaction design across the website. Enhanced website accessibility and performance by implementing WCAG-compliant layouts, semantic HTML, and optimized asset delivery, improving usability for diverse users and boosting page load efficiency across devices.