I sit at the intersection of Marketing, Data, and Product. With a background in Microbiology and Finance, I reject "gut feel" marketing in favour of rigorous testing, data integrity, and scalable architecture. Currently, I operate in the technical engine room of a major NDIS Plan Manager, where I architect data flows and build internal tools to bridge the gap between Sales and Marketing. My focus is technical execution: writing SQL for data mining, coding HTML for email rendering, and optimising complex CRM environments (Salesforce & HubSpot). I am an AI-augmented operator. I recently leveraged AI coding assistants to architect and ship "Unbias," a full-stack SaaS tool, and I specialise in building automated infrastructure that reduces manual workload and maximises lead conversion.

Brandon Cleal

I sit at the intersection of Marketing, Data, and Product. With a background in Microbiology and Finance, I reject "gut feel" marketing in favour of rigorous testing, data integrity, and scalable architecture. Currently, I operate in the technical engine room of a major NDIS Plan Manager, where I architect data flows and build internal tools to bridge the gap between Sales and Marketing. My focus is technical execution: writing SQL for data mining, coding HTML for email rendering, and optimising complex CRM environments (Salesforce & HubSpot). I am an AI-augmented operator. I recently leveraged AI coding assistants to architect and ship "Unbias," a full-stack SaaS tool, and I specialise in building automated infrastructure that reduces manual workload and maximises lead conversion.

Available to hire

I sit at the intersection of Marketing, Data, and Product. With a background in Microbiology and Finance, I reject “gut feel” marketing in favour of rigorous testing, data integrity, and scalable architecture.

Currently, I operate in the technical engine room of a major NDIS Plan Manager, where I architect data flows and build internal tools to bridge the gap between Sales and Marketing. My focus is technical execution: writing SQL for data mining, coding HTML for email rendering, and optimising complex CRM environments (Salesforce & HubSpot).

I am an AI-augmented operator. I recently leveraged AI coding assistants to architect and ship “Unbias,” a full-stack SaaS tool, and I specialise in building automated infrastructure that reduces manual workload and maximises lead conversion.

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Experience Level

Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Digital Marketer (Operations & Lifecycle) at Provider Choice
June 1, 2025 - Present
Led automation and tooling initiatives across digital marketing operations. Automation Engineering (AI Responders) delivered a mobile-first SMS journey that increased review volume by 300% and raised average ratings to 4.5 stars in six months. Designed and deployed a custom Sales Enablement Dashboard (AppSheet/Google Apps Script), replacing manual admin and doubling field sales activity. Implemented DMARC/SPF to restore email deliverability to the high 90s and defined Server-Side Tracking and Conversions API protocols to close attribution gaps caused by iOS signal loss.
Lead Product Engineer (Independent Project) at Unbias
January 1, 2026 - Present
Architecting a SaaS tool to audit AI search visibility using a modern tech stack: Supabase (Backend), React (Frontend), and Stripe (Payments). Pioneering AI-assisted coding to accelerate development of SQL queries and React components, demonstrating practical AI deployment in product development.
Onboarding & Customer Success Coach at Provider Choice
April 1, 2024 - Present
Funnel optimization: designed a proof-of-concept dashboard reducing time-to-value for new clients by 75%. Retention strategy: analyzed Salesforce data to identify friction points, maintaining churn under 0.05%.
Sales Development Representative at Ignition
May 1, 2022 - January 31, 2023
CRM automation: engineered and A/B-tested HubSpot email sequences achieving a 10% CTR. Workflow integration: implemented Zapier-based low-code automation to build personalized outreach at scale without adding headcount.
Digital Marketer (Technical Operations & Lifecycle) at Provider Choice
June 1, 2025 - Present
Architected a mobile-first SMS journey to automate reputation management, increasing review volume by 300% and achieving a 4.5-star average rating within six months. Designed and deployed a custom AppSheet-based Sales Enablement Dashboard powered by Google Apps Script logic, doubling sales activity logging by removing manual admin barriers. Audited and repaired email infrastructure protocols (DMARC/SPF), lifting domain deliverability from 80% to 98%. Defined technical protocols for Server-Side Tracking (Conversion API) to close attribution gaps caused by iOS14+ and supported Engineering implementation.
Remote Lead Product Engineer (AI-Augmented) at Unbias (Independent Project)
January 1, 2026 - Present
Led full-stack development of a SaaS tool for auditing AI search visibility (Supabase backend, React frontend, Stripe for payments). Leveraged AI coding assistants to generate production-ready SQL and React code, demonstrating rapid deployment of complex technical infrastructure. Engineered automated headless scraping workflows via Firecrawl to audit web performance autonomously.
Sales Development Representative (Technical) at Ignition
May 1, 2022 - January 1, 2023
Championed workflow automation using Zapier to integrate lead forms with HubSpot/Slack, increasing outreach capacity without adding headcount. Engineered automated email sequences in HubSpot with real-time engagement logic (opens/clicks), achieving a 10% CTR. Managed data hygiene and attribution for marketing reporting.
Technical Assistant (Clinical Operations) at NSW Health Pathology NSW
November 1, 2011 - May 1, 2022
Operated in high-pressure clinical environments (COVID-19 wards, ICU), adhering to strict safety protocols and SOPs.

Education

Bachelor of Science (Microbiology) at University of Wollongong
January 11, 2030 - January 27, 2026
Bachelor of Commerce (Finance) at University of Wollongong
January 11, 2030 - January 27, 2026
Bachelor of Science (Microbiology) at University of Wollongong
January 11, 2030 - January 27, 2026
Bachelor of Commerce (Finance) at University of Wollongong
January 11, 2030 - January 27, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education, Other, Healthcare