I am a Marketing & Digital Performance Specialist with 4+ years’ experience delivering performance marketing and event-led campaigns across the MENA region and Africa. At Digital Factors, I drove digital acquisition and paid media for global security technology brands, supporting major industry events while optimizing search, paid social, CRM, and website performance to improve CTR, conversions, and pipeline impact. Previously, I worked as a Content Management Executive at RAPP MENA on the Mercedes-Benz account, supporting regional marketing teams through cross-team collaboration, content operations, and hands-on work with content management environments, marketing databases, and analytics inputs. I’m highly customer-centric and experienced using GA4, Power BI, Excel, CRM platforms, and SQL-based data environments to turn data into clear, practical marketing decisions.…I am a Marketing & Digital Performance Specialist with 4+ years’ experience delivering performance marketing and event-led campaigns across the MENA region and Africa. At Digital Factors, I drove digital acquisition and paid media for global security technology brands, supporting major industry events while optimizing search, paid social, CRM, and website performance to improve CTR, conversions, and pipeline impact. Previously, I worked as a Content Management Executive at RAPP MENA on the Mercedes-Benz account, supporting regional marketing teams through cross-team collaboration, content operations, and hands-on work with content management environments, marketing databases, and analytics inputs. I’m highly customer-centric and experienced using GA4, Power BI, Excel, CRM platforms, and SQL-based data environments to turn data into clear, practical marketing decisions.WWWW…