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I am a results-driven Digital Marketing & Analytics professional with over three years of experience supporting high-performance campaigns and growth strategies. My strong understanding of campaign tracking and performance metrics enables me to research, propose, and execute data-backed marketing strategies effectively. I thrive on collaboration and enjoy presenting actionable insights to stakeholders.…I am a results-driven Digital Marketing & Analytics professional with over three years of experience supporting high-performance campaigns and growth strategies. My strong understanding of campaign tracking and performance metrics enables me to research, propose, and execute data-backed marketing strategies effectively. I thrive on collaboration and enjoy presenting actionable insights to stakeholders.

Gopika Kurunthala

Digital Marketer, Performance Marketer, Marketing Analyst, +1

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I am a results-driven Digital Marketing & Analytics professional with over three years of experience supporting high-performance campaigns and growth strategies. My strong understanding of campaign tracking and performance metrics enables me to research, propose, and execute data-backed marketing strategies effectively. I thrive on collaboration and enjoy presenting actionable insights to stakeholders.…I am a results-driven Digital Marketing & Analytics professional with over three years of experience supporting high-performance campaigns and growth strategies. My strong understanding of campaign tracking and performance metrics enables me to research, propose, and execute data-backed marketing strategies effectively. I thrive on collaboration and enjoy presenting actionable insights to stakeholders.

Available to hire

I am a results-driven Digital Marketing & Analytics professional with over three years of experience supporting high-performance campaigns and growth strategies. My strong understanding of campaign tracking and performance metrics enables me to research, propose, and execute data-backed marketing strategies effectively. I thrive on collaboration and enjoy presenting actionable insights to stakeholders.

Skills

SEO

Experience Level

SEO

Expert

Language

English

Advanced

Work Experience

Deputy Manager – E-commerce Performance Marketing at Modenik Lifestyle Ltd

September 1, 2023 - August 1, 2024

Supported performance-driven digital campaigns through market research and growth strategy. Managed 700+ SKUs, optimising traffic, conversions, and revenue (40% growth). Tracked ROI, CTR, and conversion metrics using Excel and Power BI dashboards. Collaborated with stakeholders to improve campaign execution and operational efficiency.

Senior Executive – Commerce at Zenith, Publicis Media

September 1, 2022 - January 1, 2023

Supported performance and affiliate-style digital campaigns across e-commerce platforms. Improved traffic, engagement, and conversion metrics (CTR +30%, DPVR +65%). Monitored and reported campaign performance, ROI, and KPIs using dashboards. Coordinated with clients and internal stakeholders to support campaign optimisation.

E-commerce Analyst at Paxcom India Pvt Ltd

November 1, 2020 - August 1, 2022

Executed performance-driven digital campaigns across marketplaces for multiple brands. Supported product launches and conversion optimisation initiatives. Optimised SEO-rich product content to improve traffic and engagement. Analysed campaign performance metrics and prepared reports and dashboards.

Business Development Executive – Sales at Codelattice Digital Solutions Pvt Ltd

June 1, 2018 - July 1, 2019

Managed B2B client relationships and supported revenue growth initiatives. Identified upselling opportunities through market and client analysis. Prepared performance reports, invoices, and documentation with strong attention to accuracy. Communicated insights and updates to stakeholders to support decision-making.