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I’m a results-driven Digital Solutions & Content Leader with 13+ years of international experience in digital transformation, e-commerce, and large-scale content delivery. I build data-informed frameworks that connect business goals, user insights, and technology to create measurable impact. My work spans product development, AI integration, and digital ecosystem design for global brands, and I’m comfortable navigating the space between marketing and technology to translate complex needs into scalable solutions. I excel at leading cross-functional teams, driving end-to-end delivery, governance, and continuous improvement across 25+ markets. I’m skilled in automation, CMS, DAM, and content syndication tools, and I design workflows that boost efficiency, brand consistency, and performance. I turn ideas into actionable strategies and thrive on turning ambiguity into clear, ROI-focused plans.…I’m a results-driven Digital Solutions & Content Leader with 13+ years of international experience in digital transformation, e-commerce, and large-scale content delivery. I build data-informed frameworks that connect business goals, user insights, and technology to create measurable impact. My work spans product development, AI integration, and digital ecosystem design for global brands, and I’m comfortable navigating the space between marketing and technology to translate complex needs into scalable solutions. I excel at leading cross-functional teams, driving end-to-end delivery, governance, and continuous improvement across 25+ markets. I’m skilled in automation, CMS, DAM, and content syndication tools, and I design workflows that boost efficiency, brand consistency, and performance. I turn ideas into actionable strategies and thrive on turning ambiguity into clear, ROI-focused plans.

Marta Cegiełka

Project Manager, Content Creator, Product Designer, +7

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I’m a results-driven Digital Solutions & Content Leader with 13+ years of international experience in digital transformation, e-commerce, and large-scale content delivery. I build data-informed frameworks that connect business goals, user insights, and technology to create measurable impact. My work spans product development, AI integration, and digital ecosystem design for global brands, and I’m comfortable navigating the space between marketing and technology to translate complex needs into scalable solutions. I excel at leading cross-functional teams, driving end-to-end delivery, governance, and continuous improvement across 25+ markets. I’m skilled in automation, CMS, DAM, and content syndication tools, and I design workflows that boost efficiency, brand consistency, and performance. I turn ideas into actionable strategies and thrive on turning ambiguity into clear, ROI-focused plans.…I’m a results-driven Digital Solutions & Content Leader with 13+ years of international experience in digital transformation, e-commerce, and large-scale content delivery. I build data-informed frameworks that connect business goals, user insights, and technology to create measurable impact. My work spans product development, AI integration, and digital ecosystem design for global brands, and I’m comfortable navigating the space between marketing and technology to translate complex needs into scalable solutions. I excel at leading cross-functional teams, driving end-to-end delivery, governance, and continuous improvement across 25+ markets. I’m skilled in automation, CMS, DAM, and content syndication tools, and I design workflows that boost efficiency, brand consistency, and performance. I turn ideas into actionable strategies and thrive on turning ambiguity into clear, ROI-focused plans.

Available to hire

I’m a results-driven Digital Solutions & Content Leader with 13+ years of international experience in digital transformation, e-commerce, and large-scale content delivery. I build data-informed frameworks that connect business goals, user insights, and technology to create measurable impact. My work spans product development, AI integration, and digital ecosystem design for global brands, and I’m comfortable navigating the space between marketing and technology to translate complex needs into scalable solutions.

I excel at leading cross-functional teams, driving end-to-end delivery, governance, and continuous improvement across 25+ markets. I’m skilled in automation, CMS, DAM, and content syndication tools, and I design workflows that boost efficiency, brand consistency, and performance. I turn ideas into actionable strategies and thrive on turning ambiguity into clear, ROI-focused plans.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Polish

Fluent

English

Fluent

Spanish; Castilian

Intermediate

Work Experience

Digital Solutions & Client Enablement Manager at Pathfinder 23 & Assembly

August 1, 2023 - Present

Supported global client service teams in positioning and selling InSightAI (consumer insights) and Synthrone (a proprietary e-commerce performance, storage, and syndication platform). Leveraged user feedback to recommend feature enhancements, boosting usability and solution relevance, while acting as bridge between technology and marketing client service teams. Estimated feature costs and guided investment prioritization, ensuring ROI-focused decision making. Partnered with clients to translate business goals into platform capabilities, designing efficient workflows and performance tracking processes. Architected go-to-market enablement materials (landing pages, walkthroughs, presentations, copywriting). Coached agency peers on governance, tool adoption, and best practices for managing operations. Served as SME in client meetings, guiding onboarding and workflow setup, strengthening tool proficiency and process ownership. Key clients: Procter & Gamble, Mars, Royal Canin, Coty, Bayer, L

E-Commerce Account Director at Pathfinder 23

October 1, 2022 - April 1, 2023

Directed P&L management, sales planning, budgets, and portfolio growth across Europe, North America, Brazil, and Canada, exceeding revenue targets in close partnership with the Business Director. Led and coached a high-performing client service team of 8 members, ensuring operational excellence across multi-region delivery. Co-engineered Amazon marketplace entry strategies and DTC channel development, driving sales uplift in target categories. Oversaw localization and compliance workflows, ensuring brand consistency and cultural adaptation across 7 markets. Contributed to new business pitches, RFIs, RPIs, and expanding scope of work. Developed competencies of subordinates in project management and building client relationships. Managed client feedback and process amendments. Key client: Schneider Electric.

E-Commerce Group Account Manager at Pathfinder 23

August 1, 2019 - September 1, 2022

Delivered e-commerce strategies across Amazon and European platforms: SEO-optimized content, Amazon brand stores, shop-in-shops. Responsible for projects’ budgets, conducting sales plans and ongoing reporting on the implementation of the plans and projects. Led a project executives team of 5, embedding continuous improvement frameworks and raising productivity. Partnered with e-merchandising teams to optimize product pages and category structures, achieving conversion uplift. Led and supervised content localization, product launches and campaigns through digital activations (landing pages, websites). Contributed to new business pitches, expanding services and securing new contracts. Created rate cards and offers for agency’s clients, in accordance with the agency’s standards and methodology. Planned team recruitment according to budget plans. Ensured quality and timeliness of implemented projects by preparing project schedules and supervising their execution. Key clients: Procter

Head of Transcreation at 8.54, Pathfinder 23

June 1, 2018 - July 1, 2019

Built from scratch transcreation/translation team, onboarded agencies, established rate cards and scalable internal capabilities; introduced workflows, KPIs, and QA frameworks; collaborated with creative and client teams to deliver culturally adapted content and brand resonance across global markets. Key clients: Coty, Bayer, Procter & Gamble, 3M, Trans-Gourmet, Castrol, Shell, John Deere.

E-Commerce Head of Transcreation at 8.54, Pathfinder 23

June 1, 2018 - July 1, 2019

Built from scratch a transcreation/translation team, onboarded agencies and established rate cards, creating a scalable internal capability. Created offers for clients in accordance with agency standards, ensuring consistent tone of voice and brand resonance across global markets. Introduced workflows, KPIs, and quality assurance frameworks, reducing delivery errors and improving turnaround time. Partnered with creative and client teams to deliver culturally adapted content, ensuring brand resonance across global markets. Key clients: Coty, Bayer, Procter & Gamble, 3M, Trans-Gourmet, Castrol, Shell, John Deere.

Regional Account Supervisor at EG+ Worldwide (Omnicom)

April 1, 2013 - June 1, 2018

Directed a client services team of 8, responsible for HP Printers Division. Oversaw financials (budgets, estimations, sales plans, invoicing), resources, and quality management to deliver profitable operations and service excellence for +25 countries (ATL & BTL print, POS, digital, media, videos). Handled senior-level issues and escalations to keep delivery on track. Contributed to design and implementation of a proprietary tool for automated project management and delivery, as well as improved processes to boost service quality and efficiency. Established onboarding frameworks for new clients, accelerating integration timelines. Built strong partnerships with external agencies and suppliers to strengthen collaboration and quality. Key clients: Hewlett-Packard, EOS, AirBerlin.