Hi, I'm Mirza Biogradlić, a digital marketing specialist with over 13 years in PPC, SEO, and B2B SaaS marketing. I help optimize campaigns, boost visibility, and drive growth by combining data-driven tactics with CRM integration (HubSpot, Salesforce), cross-channel remarketing, and content optimization. I'm organized, self-motivated, and comfortable with remote work. I value safety and compliance while delivering results, and I enjoy collaborating with cross-functional teams to create cohesive marketing strategies that deliver measurable ROI.

Mirza Biogradlić

Hi, I'm Mirza Biogradlić, a digital marketing specialist with over 13 years in PPC, SEO, and B2B SaaS marketing. I help optimize campaigns, boost visibility, and drive growth by combining data-driven tactics with CRM integration (HubSpot, Salesforce), cross-channel remarketing, and content optimization. I'm organized, self-motivated, and comfortable with remote work. I value safety and compliance while delivering results, and I enjoy collaborating with cross-functional teams to create cohesive marketing strategies that deliver measurable ROI.

Available to hire

Hi, I’m Mirza Biogradlić, a digital marketing specialist with over 13 years in PPC, SEO, and B2B SaaS marketing. I help optimize campaigns, boost visibility, and drive growth by combining data-driven tactics with CRM integration (HubSpot, Salesforce), cross-channel remarketing, and content optimization.

I’m organized, self-motivated, and comfortable with remote work. I value safety and compliance while delivering results, and I enjoy collaborating with cross-functional teams to create cohesive marketing strategies that deliver measurable ROI.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Work Experience

Digital Marketing Specialist at EXALATE BV
September 1, 2023 - Present
Led B2B outreach for Exalate.com, built partnerships, and marketed ERP solutions. Planned quarterly budgets, targeted HR managers/CEOs/CFOs, and managed remarketing across LinkedIn, Facebook, and Google Ads. Coordinated cross-functional teams and implemented HubSpot integration to align marketing with sales for SaaS growth.
Senior PPC Specialist at SAASHERO LLC
February 1, 2021 - December 1, 2021
Managed Google Ads and Facebook Ads conversions for high-spend SaaS campaigns (> $500k/mo), defined GA/GA4 goals, implemented dynamic remarketing and product feed integrations with WordPress/Shopify, resolved advanced tracking issues, and collaborated with sales to optimize ROI.
PPC Marketing Department Manager at G2G.COM LLC
January 1, 2012 - August 1, 2015
Led global PPC campaigns with budgets $10k-$30k, achieved ~471% ROI, implemented dynamic remarketing and product feed optimization, performed SEO enhancements, ensured GDPR/compliance, and ran omnichannel marketing (Viber, WhatsApp, SMS, email, push).
PPC Marketing Specialist at OLX Group GmbH
April 1, 2020 - June 1, 2023
Developed PPC strategies, managed budgets, integrated GA360/GA4, executed drip email marketing (over 3 million users), built programmatic campaigns, and created Looker Studio/Data Studio reports; performed audience segmentation and lookalike modeling; led SEO audits and backend tagging with GTM and dataLayer; supported cross-channel remarketing; built client pitch decks.
Marketing Department Manager - Account Manager at Paradox GmbH - Digital Marketing Agency
April 1, 2015 - July 1, 2017
Managed 3 key accounts, set up conversion tracking across Google Ads, Facebook Ads, LinkedIn Ads; delivered Data Studio/Excel reports; mentored new hires; conducted keyword research and A/B testing; expanded lookalike audiences and remarketing strategies.
Senior Performance Marketing Specialist at Shyftmoving LLC
March 1, 2021 - November 1, 2021
Tracked conversions (GA3/GA4, GTM), built audiences and remarketing lists based on site/app behavior; conducted A/B testing across 22 landing pages with Google Optimize; created cohort analyses and data-driven reports; integrated Salesforce Marketing Cloud; led omnichannel tracking and GDPR-compliant data pipelines; improved lead quality.
Senior UA Manager - Contract at ALMEDIA GmbH - FreeCash.com
February 1, 2024 - April 1, 2024
Onboarded and scaled UA across Taboola (server-side conversions, $7k daily ROAS 4.1), optimized Google Ads (daily spend €70k) for B2C, managed Outbrain, DV360 onboarding, and Quora ads; built Looker Studio cohorts used by 200+ employees; led performance testing and data-driven winners.
Marketing & Data Analyst at BM Digital
December 1, 2018 - March 1, 2020
Developed digital media strategies, analyzed fintech marketing trends, authored management reports, and drove growth through performance marketing across Propeller Ads, Yandex, Google Ads, Facebook Ads; implemented drip email marketing; integrated HubSpot; built GTM/Stape analytics; produced Looker/Data Studio reports and led lead generation via Python data scraping.

Education

Bachelor of Marketing at MISTI Hamburg
January 1, 2012 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Other