Nasya Nathania Benedicta Sarayar
Available to hire
Hi, I’m Nasya Sarayar, a proactive student and aspiring marketer based in Rotterdam. I’m currently pursuing a Bachelor of Science in International Business Administration at Erasmus University Rotterdam, with interests in marketing management, quantitative research methods, and responsible business leadership. I enjoy turning data into actionable insights and collaborating across cultures to build meaningful brands.
Beyond academics, I lead and participate in student organizations, manage multi-channel marketing efforts, organize events, and forge partnerships with external stakeholders. I’m eager to apply my cross-functional experience in marketing strategy, social media, and content creation to help teams grow and deliver measurable impact.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Indonesian
Fluent
English
Fluent
Work Experience
All-round Employee at Hotpot Restaurant
October 1, 2025 - PresentProviding customer service, serving meals, handling cash register transactions, and maintaining cleanliness in the dining area.
Member (Marketing Division) at B&R Beurs Women In Business Days
September 1, 2025 - PresentContributing to Women In Business Days marketing division by enhancing event visibility and engagement through strategic use of social media, on-campus posters, and promotional booths. Supporting event-week operations to ensure smooth execution.
Marketing Member & External Relations Head at AIESEC
September 1, 2025 - PresentIncreasing awareness of AIESEC by leading on-site marketing efforts, managing promotional booths, and delivering talks to engage students and boost campus visibility. Representing AIESEC externally, building and managing strategic partnerships and maintaining partner documentation, contracts, proposals, and agreements.
Entrepreneurship Member at PPI Rotterdam
December 1, 2024 - September 1, 2025Designed and sold merchandise, created and managed events related to entrepreneur activities, and established partnerships with SMEs.
Student Organization Member at The Student Organization
January 1, 2023 - June 30, 2024Team leader and core member for events such as PSKG Cup, Student Introduction Program, Independence Day Celebration, and Teacher’s Day Celebration. Promoted and reinforced a healthy lifestyle within the school community.
Human Resources Member at Anak Edukasih
June 1, 2022 - June 30, 2023Created bonds among members and participated as a core member during the interview selection of new applicants.
Marketing Intern at Sinergia Company
June 1, 2023 - July 31, 2023Recruited and managed individuals for new marketing channels. Innovated ideas for product marketing and analyzed consumer behavior.
Participant at Harvard Crimson Leadership Academy
January 1, 2023 - January 31, 2023Learned and handled real-life issues while developing public speaking and leadership skills.
Leader at Premiere 2023
August 1, 2022 - February 28, 2023Leader of Internal Funding; managed 28 team members to successfully profit over 30 million Rupiah through sales of merchandise, tickets, and other products.
Vice Leader of Public Relations at Premiere 2023
August 1, 2022 - February 28, 2023Appointed as vendor liaison and sales for merchandise; managed Premiere’s official accounts on Instagram and TikTok.
Member at LITE Alpha Program
May 1, 2022 - May 31, 2022Participated in leadership and finance literacy activities, acquiring fundamentals of leadership and basic finance knowledge.
Sponsorship Member at Premiere 2022
September 1, 2021 - February 28, 2022Searched for potential sponsors by building networks with reputable companies in Indonesia.
Student Council Member at The Student Organization
July 1, 2020 - July 31, 2021Maintained communications between students, teachers, and parents; strengthened the bond between The Student Organization and the student body.
Marketing Division Member at B&R Beurs - Women In Business Days
September 1, 2025 - PresentContributing to event visibility and engagement through strategic use of social media, on-campus posters, and promotional booths; supporting event-week operations.
Marketing Member & External Relations Head at AIE SEC
September 1, 2025 - PresentIncreasing awareness through on-site marketing efforts, managing promotional booths, delivering lecture talks, and representing external relations for partnerships.
Member at PPI Rotterdam Entrepreneurship (Indonesian Association)
December 1, 2024 - September 30, 2025Designing and selling merchandise, organizing events related to entrepreneurial activities, and establishing partnerships with SMEs.
HR Member at Anak Edukasih
June 1, 2022 - June 30, 2023Created bonds among members and participated as a core member during interview selections for new applicants.
Leader (Internal Funding) at Premieré
August 1, 2022 - February 28, 2023Managed 28 team members to successfully raise over 30 million Rupiah through sales of merchandise, tickets, and related products.
Vice Leader (Public Relations) at Premieré
August 1, 2022 - February 28, 2023Appointed vendors and oversaw sales of merchandise; managed Premieré’s official Instagram and TikTok accounts.
Member & Finance Literacy Participant at LITE Alpha Program
May 1, 2022 - May 1, 2022Acquired leadership skills and basic knowledge about finance and stocks.
Sponsorship Member at Premieré
September 1, 2021 - February 28, 2022Searched for potential sponsors by building networks with reputable companies in Indonesia.
All-round Employee at HOT&HOT Hotpot Restaurant
October 1, 2025 - PresentDelivered customer service in a fast-paced hospitality environment and supported daily operations and point-of-sale transactions, contributing to smooth customer journeys.
Marketing Division Member at B&R Beurs Women In Business Days
September 1, 2025 - PresentSupported multi-channel marketing campaigns to increase event visibility using social media, posters, and promotional booths; assisted on-site activations during event week.
Student Consultant at Yuxi Pengcheng Agricultural Technology Ltd. Co.
February 1, 2025 - June 1, 2025Collaborated in a five-member team to analyze market dynamics, competitors, and financial statements; delivered strategic recommendations for expansion into larger markets, leveraging China’s e-commerce and livestream platforms.
Entrepreneurship Member at PPI Rotterdam Entrepreneurship (Indonesian Association)
December 1, 2024 - September 1, 2025Designed and sold merchandise, organized events related to entrepreneurial activities, and established partnership relationships with SMEs.
Student Organization Member at Penabur Indonesia Alumni / School Organization
January 1, 2023 - June 1, 2024Team leader and core member for large events (PSKG Cup, Student Introductory Program, Independence Day, Teacher’s Day) coordinating teams and logistics to ensure successful delivery and promoting a healthy lifestyle.
Human Resources Member at Anak Edukasih (Non-profit)
June 1, 2022 - June 1, 2023Participated in interview selection of new applicants and helped build bonds among members as part of HR activities.
Summer Marketing Intern at Sinergia Company
June 1, 2023 - August 1, 2023Recruited and managed Key Opinion Leaders (KOLs) to expand digital marketing channels; analyzed consumer behavior to propose targeted product marketing strategies; developed creative campaign ideas to enhance brand positioning.
Harvard Crimson Leadership Academy Participant at Harvard Crimson Leadership Academy
January 1, 2023 - January 1, 2023Developed public speaking, critical thinking, and problem-solving abilities through participation in leadership-focused activities.
Leader of Internal Funding at The Premiere 2023
August 1, 2022 - February 1, 2023Managed 28 team members for the largest school event, achieving a profit through merchandise and ticket sales.
Vice Leader of Public Relations at The Premiere 2023
August 1, 2022 - February 1, 2023Appointed vendors and oversaw merchandise sales and media partnerships; served as content manager for Premiere’s official accounts.
Sponsorship Member at The Premiere 2022
September 1, 2021 - February 1, 2022Searched for potential sponsors by building networks with reputable companies in Indonesia.
Education
BSc in International Business Administration at Rotterdam School of Management, Erasmus University Rotterdam
January 1, 2024 - January 27, 2026Junior High School - Senior High School at Penabur Secondary Kelapa Gading, Jakarta, Indonesia
January 1, 2018 - January 1, 2024BSc at Erasmus University Rotterdam - Rotterdam School of Management
January 1, 2024 - February 9, 2026Senior High School at Penabur Secondary Kelapa Gading
January 1, 2018 - January 1, 2024Bachelor of Science in International Business Administration at Rotterdam School of Management, Erasmus University Rotterdam
January 1, 2024 - March 8, 2026Senior High School at Penabur Secondary Kelapa Gading
January 1, 2021 - January 1, 2024Qualifications
Industry Experience
Media & Entertainment, Education, Non-Profit Organization, Professional Services, Software & Internet, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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