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I’m a cross-industry AI/LLM SEO/AEO/GEO specialist focused on driving growth for SaaS/B2B, contractor/home services, and multi-stakeholder organizations. I excel in Local SEO, technical SEO audits, data analysis, AI-assisted SEO workflows, and optimization for AI-powered search using AEO/GEO best practices. I bring modern capabilities in LLMs and automation to research, briefs, QA, and scalable execution. I translate complex SEO into clear, action-oriented plans for stakeholders and leverage AI tools to accelerate reporting and optimization.…I’m a cross-industry AI/LLM SEO/AEO/GEO specialist focused on driving growth for SaaS/B2B, contractor/home services, and multi-stakeholder organizations. I excel in Local SEO, technical SEO audits, data analysis, AI-assisted SEO workflows, and optimization for AI-powered search using AEO/GEO best practices. I bring modern capabilities in LLMs and automation to research, briefs, QA, and scalable execution. I translate complex SEO into clear, action-oriented plans for stakeholders and leverage AI tools to accelerate reporting and optimization.

James Muturi

Data Analyst, Web Developer, SEO Expert, +4

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I’m a cross-industry AI/LLM SEO/AEO/GEO specialist focused on driving growth for SaaS/B2B, contractor/home services, and multi-stakeholder organizations. I excel in Local SEO, technical SEO audits, data analysis, AI-assisted SEO workflows, and optimization for AI-powered search using AEO/GEO best practices. I bring modern capabilities in LLMs and automation to research, briefs, QA, and scalable execution. I translate complex SEO into clear, action-oriented plans for stakeholders and leverage AI tools to accelerate reporting and optimization.…I’m a cross-industry AI/LLM SEO/AEO/GEO specialist focused on driving growth for SaaS/B2B, contractor/home services, and multi-stakeholder organizations. I excel in Local SEO, technical SEO audits, data analysis, AI-assisted SEO workflows, and optimization for AI-powered search using AEO/GEO best practices. I bring modern capabilities in LLMs and automation to research, briefs, QA, and scalable execution. I translate complex SEO into clear, action-oriented plans for stakeholders and leverage AI tools to accelerate reporting and optimization.

Available to hire

I’m a cross-industry AI/LLM SEO/AEO/GEO specialist focused on driving growth for SaaS/B2B, contractor/home services, and multi-stakeholder organizations. I excel in Local SEO, technical SEO audits, data analysis, AI-assisted SEO workflows, and optimization for AI-powered search using AEO/GEO best practices. I bring modern capabilities in LLMs and automation to research, briefs, QA, and scalable execution. I translate complex SEO into clear, action-oriented plans for stakeholders and leverage AI tools to accelerate reporting and optimization.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Work Experience

SEO Specialist at ECI SOFTWARE

March 1, 2022 - January 1, 2026

Led AI-enabled SEO initiatives by leveraging ChatGPT, Gemini, Claude, and Perplexity to develop AEO strategies, generate and QA schema markup, clean code snippets, and accelerate reporting narratives and data visualizations. Analyzed campaigns with Julius AI to identify trends and anomalies, translating insights into actionable optimization backlogs. Collaborated with product and web teams to implement technical SEO improvements in Craft CMS, focusing on indexation, internal linking, metadata, structured data, and crawl diagnostics. Monitored KPI performance and rank fluctuations, proposing data-driven fixes.

SEO Content Specialist at AMPED VISIBILITY, LLC

October 1, 2019 - April 1, 2022

Performed client-facing SEO audits and market research using SEMrush, Ahrefs, Moz, and Serpstat; defined prioritized action plans. Created high-value long-form content strategies for blogs, pages, and eCommerce product pages; managed Google Ads campaigns and aligned paid/organic insights where appropriate. Supported WordPress development and implemented technical and off-page SEO optimizations; tracked KPIs and conducted A/B tests to improve organic results and lead generation.

SEO Team Lead at RSI / HOUSTON AIRPORT SYSTEM

June 1, 2020 - June 1, 2021

Led on-page/off-page and technical SEO for the Houston Airport System website; conducted high-level audits with SEMrush, Ahrefs, Moz, and Serpstat; translated findings into actionable recommendations for developers and marketing stakeholders. Conducted deep competitor analysis to identify gaps and growth opportunities; supported optimization across WordPress/Drupal environments; built reports in Google Sheets and Looker Studio; led A/B testing to validate improvements; integrated AI/AEO to prioritize entity clarity and structured content.

Senior SEO Specialist at AIR QUALITY EXPRESS

July 1, 2019 - July 1, 2021

Performed routine SEO analysis via GA, GSC, Tag Manager, and Looker Studio to measure performance and guide optimization decisions. Managed a WordPress site with HTML/CSS; conducted audits using SEMrush, Ahrefs, Moz, and Serpstat; presented recommendations to management. Maintained a YouTube channel to support content visibility; built a content plan with blog posts; supported PPC efforts; strengthened GBP/Maps presence for local SEO and AEO.

SEO Specialist at BIZLEADS PRO, INC

September 1, 2016 - December 1, 2019

Executed deep SEO audits for clients; developed content for pages, blogs, guest posts, and press releases; optimized WordPress sites (on-site and off-site) and tracked KPI metrics. Created repeatable research + optimization checklists to improve content structure for extractability and topical authority; led A/B testing to validate improvements.

SEO Analyst at JJNET, INC

September 1, 2014 - September 1, 2016

Managed WordPress SEO and client website maintenance; performed audits and strategy using SEMrush, Ahrefs, Serpstat, TheHoth, and Screaming Frog; supported PPC campaigns; managed executive communications; developed content strategy for high-value long-form content.

Content SEO Admin at JP MORGAN CHASE BANK

April 1, 2011 - September 1, 2016

Researched and developed SEO content; managed executive office communications; performed technical SEO and created content recommendations to increase traffic to product pages; prepared and presented reports to management using Slides, Spreadsheets, and Data Studio-style reporting.

Senior Tech Support Specialist at VERIZON WIRELESS

June 1, 2007 - August 1, 2011

Trained entry-level customer support specialists and supported escalations; troubleshot issues related to mobile data and digital products; handled escalated calls on behalf of upper management; performed advanced problem resolution and technical support duties.