Available to hire
I am Elena Pauwels, a senior buyer with hands-on experience in procurement and sourcing across promo products and textiles, working with EU & CIS markets. I build end-to-end supply chains—from fabric development and sewing to packing and delivery—collaborating with Turkish and Ukrainian factories to bring products to life on time and within budget.
I’ve led design and production teams, founded and run Open Style LTD across Turkey, Ukraine, and the Netherlands, and developed online procurement channels and wholesale partnerships. I enjoy turning complex supplier networks into efficient, creative solutions that meet client concepts and timelines.
Experience Level
Language
Turkish
Fluent
English
Advanced
Russian
Fluent
Work Experience
SENIOR BUYER . PROCUREMENT & SOURCING . PROMO PRODUCTS & TEXTILES at Founder & CEO — Open Style LTD. Openstyle Fabric
January 7, 2016 - PresentContract with a well-known Ukrainian brand to place apparel production in
Turkey: from custom fabric development to full sewing and packaging cycle
Control of production batches and deliveries to Ukraine
Sourcing and procurement of stock fabrics
Work with small wholesale clients (CIS, EU, other markets)
Launch of online sales and online procurement
Supplier sourcing for special fabrics based on client concepts (Pantone
dyeing, digital printing)
Entry into complex small-batch production lines
Return to the promo products market
Sourcing of promo product manufacturers in Turkey and Ukraine
Minimum order quantities starting from 50 units per SKU
Assortment expansion: home goods, tech products, office goods, everyday
promo items
Cooperation with factories specializing in printing on finished products
Research and implementation of new printing technologies
Full procure-to-pay cycle
Supplier management: selection, qualification, evaluation
Apparel production control (knitwear, denim, other categories)
2,000+ clients, 10,000+ social media followers
Established logistics for EU & CIS markets
Supply chain risk management
Creative Director (Fashion & Apparel) at Head of Design Department — Moda Design Studio Turkey Istanbul
January 20, 2011 - March 28, 2015Development of fashion concepts for international brands
Supervision of sewing technology development for factories
60+ women’s designs per month
Fabric sourcing and factory meetings in Turkey
Cooperation with fabric and garment printing companies
Work with accessory manufacturers
Collection development for Turkish brands and B2B companies
(EU & international markets)
Continuous sourcing of new textile technologies
Development of women’s and kids’ collections
SENIOR BUYER . PROMO PRODUCTS & TEXTILES at Founder & CEO — Open Style LTD
February 15, 2005 - February 23, 2011CREATIVE DIRECTOR at Head of Design Department — Openstyle Design Studio
April 18, 2002 - January 7, 2026Production of two capsule collections per month
Work with Korean and Turkish fabrics
Development of sewing technologies for mass production
Accessory selection and integration
Client acquisition via advertising and early online channels
Winter collections (jackets, coats)
Summer collections (suits, dresses)
Senior Buyer at Open Style LTD
January 1, 2016 - PresentSenior Buyer responsible for procurement and sourcing of promo products and textiles. Built long-term partnerships with factories, managed fabrics sourcing and production control, and coordinated the full supply chain from Turkish fabric development through sewing, packing, and delivery to Ukraine and EU markets. Led supplier sourcing for stock fabrics, negotiated with suppliers and service providers, and contributed to the launch of online purchasing channels.
Head of Design Department at Open Style LTD
January 1, 2011 - January 1, 2015Led design department for fashion and apparel, home and office goods, and tech promo items. Conducted concept-to-production development, managed textile sourcing, established sewing and production workflows, and collaborated with factories for printing and finishing.
Founder & CEO at Open Style LTD
January 1, 2005 - January 1, 2011Founded Open Style LTD; built the business across Turkey and Ukraine, led senior buying, procurement, and sourcing for promo products and textiles, developed long-term partnerships with factories, oversaw design development, and expanded to online sales channels.
Head of Design Department at Open Style Design Studio (Ukraine)
January 1, 2002 - January 1, 2005Head of Design Department in Ukraine; led fashion and apparel design, set up own sewing production, sourced textiles, and directed production and printing (Pantone dyeing, digital printing).
Education
Specialist Degree in Business Management and Economics at Kharkiv Automobile and Highway Academy (KhADI)
September 1, 1996 - May 25, 2001Specialist Degree in Business Management and Economics at Kharkiv Automobile and Highway Academy (KhADI), Ukraine
January 11, 2030 - January 29, 2026Qualifications
Industry Experience
Manufacturing, Professional Services, Wholesale & Distribution, Other, Consumer Goods, Retail, Education
Experience Level
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