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Ayana Abrão

Available to hire

I am a Brazilian-born strategic communicator with 10+ years of experience driving communication transformation across government, agribusiness, and retail.

About

I am a Brazilian-born strategic communicator with 10+ years of experience driving communication transformation across government, agribusiness, and retail. I specialize in high-impact strategies, public policy, and crisis management, delivering measurable results in institutional visibility while leading cross-functional teams to success.

I have managed a R$3 billion state fund for poverty alleviation, forged diverse partnerships, and driven data-driven process improvements through innovation. I’m passionate about turning complex policy into clear, compelling narratives and building coalitions that advance social goals.

  • 13 years' experience
  • Joined January 2026

Industry experience

  • Government
  • Retail
  • Agriculture & Mining
  • Professional Services
  • Education
  • Media & Entertainment

Work experience· 14 roles

Chief of Staff / Governmental Affairs · Government of Goiás (GO)Jan 2020 – Dec 2023 · 4 yrs

Orchestrated internal and external communications, public policy messaging, crisis communication, and high-profile gubernatorial events; led negotiations with entrepreneurs and political leaders to secure governmental objectives.

Chief of Staff / Governmental Affairs · Government of Goiás, GO/BrazilJan 2020 – Dec 2023 · 4 yrs

Orchestrated internal and external communications strategies, including public policy messaging, social media engagement, and crisis communication; led high-profile gubernatorial events and negotiated with stakeholders to advance governmental objectives.

Communication and Social Service Coordinator · Government of Goiás (GO)Jan 2019 – Dec 2020 · 2 yrs

Spearheaded innovative communication strategies, content creation, and project implementation across media channels to enhance public policy messaging, engagement, and crisis management.

Head Advisor of Social Investments & Public Policy · Government of Goiás (GO)Jan 2019 – Present · 7 yrs 11 mos
Communication and Social Service Coordinator · Government of Goiás, GO/BrazilJan 2019 – Dec 2020 · 2 yrs
Head Advisor of Social Investments & Public Policy · Government of Goiás, GO/BrazilJan 2019 – Present · 7 yrs 11 mos
Communication and Project Director · Palmas ShoppingJan 2016 – Dec 2018 · 3 yrs
Communication and Project Director · Palmas Shopping, TO/BrazilJan 2016 – Dec 2018 · 3 yrs

Education· 18

MBA · University of São Paulo (USP)2021 – 2022
Bachelor’s in Social Communication, Minor in Journalism · Faculdade Cásper Libero2009 – 2012
Bachelor’s in Philosophy · University of São Paulo2010 – 2014
Study Abroad · High School TASIS, Switzerland2005 – 2006

Certifications and awards· 5

MBA in Agribusiness2021 – 2022
Training: Hotel Emiliano2013 – 2026
Training: Information Economics – Agro FNP2011 – 2026
Hotel Emiliano training2013

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