Ana Fernandes

Social Media Manager at Dó-Ré Mundo

Managed content planning and execution for Instagram, Facebook, and YouTube; copywriting for creative assets and social captions; metrics analysis and performance reports; trend research and benchmarking; planned and optimized digital ad campaigns (Google Ads and Meta Ads); monitored KPIs (CTR, CPC, conversions, ROI); produced and edited audiovisual content; supported internal/external events.

Marketing and Communications Intern at Sebrae

Managed social media channels (Instagram and Facebook); editorial planning; content creation; performance analysis; supported the launch and promotion of digital and institutional campaigns; created newsletters and email campaigns using Salesforce Marketing Cloud; produced graphics and corporate materials with Adobe Photoshop, Illustrator, and Canva; supported internal/external events; created lead-generation landing pages in WordPress.