Vishwa Nair

Led end-to-end SEO initiatives with a focus on AEO and GEO to improve visibility across Google Search and generative search experiences. Managed timelines, scope, and expectations while executing multiple SEO initiatives simultaneously. Planned and executed digital marketing initiatives spanning paid ads, SEO, content marketing, and organic and paid social media, driving consistent implementation and measurable results. Delivered in-depth performance reports, analyzing key marketing metrics to refine strategies and improve ROI. Worked closely with cross-functional teams to ensure smooth coordination and successful delivery of campaigns. Conceptualized and pitched innovative campaign ideas, driving engagement and brand awareness. Designed and executed strategies to attract, capture, and nurture potential customers through the sales funnel. Improved website visibility and search rankings through on-page and off-page optimization.

Single-handedly led a multi-channel marketing strategy for a real estate brokerage, boosting customer acquisition by 40% and online visibility by 30%. Analyzed SEO data to increase web traffic and lead generation, achieving 7 leads per month. Managed internal and external resources for website technical support and content development. Conducted detailed website analysis, market research, ongoing SEO trends, competitor evaluations, SEO audits, and website analytics to improve organic search visibility. Helped the brokerage gain more reviews on Google and social media, strengthening brand credibility and client trust. Managed in-house blogs and podcasts, driving a 40% increase in traffic and engagement by leveraging high-traffic keywords. Created keyword-rich content for the website and social media, collaborating with developers and design teams to implement and optimize SEO strategies.

Enhanced client relationship management, achieving a 7% increase in monthly retention. Efficiently prepared biweekly reports and fostered client relations. Managed CRM systems, coordinated with media teams for campaign optimization, and utilized A/B testing for conversion rate optimization.