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Hi there! I'm Sofia Almeida, a marketing professional specializing in social media, content, and experiential marketing across both B2B and B2C channels. I love crafting high-impact campaigns for luxury hospitality and premium brands, collaborating with PR agencies and senior teams to deliver polished, on-brand communications. I bring strategic thinking together with elevated storytelling to engage luxury audiences, and I'm fluent in Portuguese and English with strong Spanish skills.…Hi there! I'm Sofia Almeida, a marketing professional specializing in social media, content, and experiential marketing across both B2B and B2C channels. I love crafting high-impact campaigns for luxury hospitality and premium brands, collaborating with PR agencies and senior teams to deliver polished, on-brand communications. I bring strategic thinking together with elevated storytelling to engage luxury audiences, and I'm fluent in Portuguese and English with strong Spanish skills.

Sofia Almeida

Content Creator, Social Media Manager, Brand Strategist, +2

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Hi there! I'm Sofia Almeida, a marketing professional specializing in social media, content, and experiential marketing across both B2B and B2C channels. I love crafting high-impact campaigns for luxury hospitality and premium brands, collaborating with PR agencies and senior teams to deliver polished, on-brand communications. I bring strategic thinking together with elevated storytelling to engage luxury audiences, and I'm fluent in Portuguese and English with strong Spanish skills.…Hi there! I'm Sofia Almeida, a marketing professional specializing in social media, content, and experiential marketing across both B2B and B2C channels. I love crafting high-impact campaigns for luxury hospitality and premium brands, collaborating with PR agencies and senior teams to deliver polished, on-brand communications. I bring strategic thinking together with elevated storytelling to engage luxury audiences, and I'm fluent in Portuguese and English with strong Spanish skills.

Available to hire

Hi there! I’m Sofia Almeida, a marketing professional specializing in social media, content, and experiential marketing across both B2B and B2C channels.

I love crafting high-impact campaigns for luxury hospitality and premium brands, collaborating with PR agencies and senior teams to deliver polished, on-brand communications. I bring strategic thinking together with elevated storytelling to engage luxury audiences, and I’m fluent in Portuguese and English with strong Spanish skills.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Fluent

Spanish; Castilian

Advanced

Work Experience

Marketing Executive at Hyatt Place / House Leads & Azotea Rooftop Bar & Restaurant

May 1, 2024 - Present

Managed all marketing activities alongside the Sales and Marketing Director for the hotel and rooftop bar, developing and executing strategies aligned with brand goals and guest engagement.

Marketing Manager at Hacienda Tequila (start-up brand) – Leeds

January 1, 2024 - April 1, 2024

Led brand development, content strategy, and social media campaigns across Instagram, TikTok, LinkedIn, and Facebook; created marketing materials, menus, and advertising visuals; established influencer partnerships to build brand awareness.

Marketing Assistant / Waitress at Rooftop & Bar & Restaurant – Leeds

March 1, 2023 - December 1, 2023

Supported marketing strategy meetings; provided frontline insights; produced food and drink content (photography and video editing) aligned with brand style; identified and managed influencer collaborations and outreach; managed Instagram and TikTok accounts, posted updates, and engaged followers; designed visuals and email campaigns using Canva.

Runner at Tattu Leeds

November 1, 2022 - March 1, 2023

Supported table setups, food and drink service, and delivered high-quality guest experiences.

Food & Beverage Assistant / Events Bartender at The Queen’s Hotel, Leeds

August 1, 2021 - October 1, 2022

Delivered event catering services, bartending, and high-volume hospitality operations.

Beauty Advisor at NYX Professional Makeup (Portugal)

January 1, 2018 - July 1, 2018

Provided expert makeup advice, demonstrations, and merchandising support; exceeded sales targets and enhanced customer engagement.