Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Basia Gostelow, a marketing and communications professional with over 15 years of experience delivering integrated campaigns and multichannel communications. I excel at turning complex briefs into clear messages, planning and executing campaigns across PR, social, paid media, and digital channels, and collaborating with stakeholders to achieve organisational goals. In fast-paced environments I thrive on research-driven creative, data analysis, and strong relationship building. I routinely develop creative assets and messaging, manage events, coordinate content, and drive project delivery from concept to completion, while using tools like Microsoft Copilot to streamline workflows and reporting.…Hi, I’m Basia Gostelow, a marketing and communications professional with over 15 years of experience delivering integrated campaigns and multichannel communications. I excel at turning complex briefs into clear messages, planning and executing campaigns across PR, social, paid media, and digital channels, and collaborating with stakeholders to achieve organisational goals. In fast-paced environments I thrive on research-driven creative, data analysis, and strong relationship building. I routinely develop creative assets and messaging, manage events, coordinate content, and drive project delivery from concept to completion, while using tools like Microsoft Copilot to streamline workflows and reporting.

Basia Gostelow

Content Creator, Graphic Designer, Brand Designer, +1





Hi, I’m Basia Gostelow, a marketing and communications professional with over 15 years of experience delivering integrated campaigns and multichannel communications. I excel at turning complex briefs into clear messages, planning and executing campaigns across PR, social, paid media, and digital channels, and collaborating with stakeholders to achieve organisational goals. In fast-paced environments I thrive on research-driven creative, data analysis, and strong relationship building. I routinely develop creative assets and messaging, manage events, coordinate content, and drive project delivery from concept to completion, while using tools like Microsoft Copilot to streamline workflows and reporting.…Hi, I’m Basia Gostelow, a marketing and communications professional with over 15 years of experience delivering integrated campaigns and multichannel communications. I excel at turning complex briefs into clear messages, planning and executing campaigns across PR, social, paid media, and digital channels, and collaborating with stakeholders to achieve organisational goals. In fast-paced environments I thrive on research-driven creative, data analysis, and strong relationship building. I routinely develop creative assets and messaging, manage events, coordinate content, and drive project delivery from concept to completion, while using tools like Microsoft Copilot to streamline workflows and reporting.

Available to hire

Hi, I’m Basia Gostelow, a marketing and communications professional with over 15 years of experience delivering integrated campaigns and multichannel communications. I excel at turning complex briefs into clear messages, planning and executing campaigns across PR, social, paid media, and digital channels, and collaborating with stakeholders to achieve organisational goals.

In fast-paced environments I thrive on research-driven creative, data analysis, and strong relationship building. I routinely develop creative assets and messaging, manage events, coordinate content, and drive project delivery from concept to completion, while using tools like Microsoft Copilot to streamline workflows and reporting.

Skills

Brand Identity

Experience Level

Brand Identity

Intermediate

Language

English

Fluent

Work Experience

Marketing and Communications Officer (Contract) at City of Gold Coast

March 1, 2025 - January 1, 2026

Develop and deliver marketing and communications plans to promote City services and corporate priorities for the Office of the CEO, Office of the Mayor and 2032 Games Coordination. Conduct initial research, develop creative assets and messaging, and manage implementation across PR, City-owned channels, paid media and social media. Analyse campaigns post-delivery and provide recommendations for future activity. Prepare communications for marketing activities including social media, eDM, graphic design, video content and partner toolkits. Manage events marketing, including key messages, collateral, and content capture. Coordinate major website updates to improve customer experience and communication. Build strong relationships with internal and external stakeholders and leverage Copilot to automate daily tasks and improve workflow.

Project Support Officer (Contract) at City of Gold Coast

August 1, 2024 - March 1, 2025

Provide support to the ITOM Sourcing project: coordinating activities, resources and information; maintaining project documentation, plans and reports; organizing meetings with agendas and minutes; managing procurement financials; creating and managing the project SharePoint site and Teams functionality; developing onboarding processes for new starters.

Account Manager at OMD Australia

November 1, 2021 - August 1, 2024

Manage client service and account management for Coles Supermarkets business units. Plan and implement a high volume of traditional and digital paid media campaigns. Conduct post-campaign analysis and provide actionable recommendations. Collaborate with internal and external stakeholders to deliver campaigns effectively. Implement new processes to improve account efficiency.

Communications Manager at IKON TA AKQA Media

September 1, 2014 - October 1, 2021

Planned, implemented and evaluated paid campaigns across all media channels. Managed client servicing and account management across diverse industries including tourism, kids’ entertainment, retail, automotive, pharmaceuticals and publishing. Built and maintained strong relationships with internal and external stakeholders. Conducted research and data analysis to inform media recommendations and post-analysis reports. Developed new processes for the team and wider agency to improve efficiency. Mentored junior team members.

Senior Executive at RAPP UK

January 1, 2012 - December 31, 2014

Planned, implemented and evaluated direct response campaigns on digital and offline media. Managed client service for charity and education accounts. Led client meetings on campaign proposals, post-analysis and industry updates. Produced consumer insight and competitive analysis reports regularly. Built and maintained relationships with internal and external stakeholders. Managed and mentored a junior team member.

Senior Executive at Starcom MediaVest

January 1, 2010 - December 31, 2012

Planned and implemented digital and traditional performance campaigns. Supported client service across multiple business levels and industries. Conducted audience and industry research, analysis and reporting for clients. Built and maintained relationships with internal and external stakeholders. Managed and mentored a junior team member.

Media Executive at Mindshare

January 1, 2008 - December 31, 2010

Provided business support to account managers. Managed financial systems data entry and invoice checking. Conducted audience and industry research, analysis and reporting for clients.

Bookkeeper at Martin Greene Ravden

January 1, 2006 - December 31, 2008

Administration/financial administrative support, managing data entry and invoicing processes.

Administration/Account Assistant at Adapt-a-Lift Rentals & Sales

January 1, 2002 - December 31, 2006

Administrative and account support, assisting with daily operations and customer coordination.