I'm a remote, Canada-based digital marketing professional with over seven years of experience managing social media accounts, shaping influencer campaigns, running Meta ads, and crafting SEO-focused copy. My passion is bringing the creative side of marketing into alignment with the desired goals and KPIs to grow brands authentically. I also founded a growing YouTube channel in the vegan wellness space, which has given me a creator-first mindset and a deep understanding of authentic partnerships, engagement, and long-term brand value. I'm excited to bring my skills to a full-time remote role.

Kira Pearson

I'm a remote, Canada-based digital marketing professional with over seven years of experience managing social media accounts, shaping influencer campaigns, running Meta ads, and crafting SEO-focused copy. My passion is bringing the creative side of marketing into alignment with the desired goals and KPIs to grow brands authentically. I also founded a growing YouTube channel in the vegan wellness space, which has given me a creator-first mindset and a deep understanding of authentic partnerships, engagement, and long-term brand value. I'm excited to bring my skills to a full-time remote role.

Available to hire

I’m a remote, Canada-based digital marketing professional with over seven years of experience managing social media accounts, shaping influencer campaigns, running Meta ads, and crafting SEO-focused copy. My passion is bringing the creative side of marketing into alignment with the desired goals and KPIs to grow brands authentically. I also founded a growing YouTube channel in the vegan wellness space, which has given me a creator-first mindset and a deep understanding of authentic partnerships, engagement, and long-term brand value. I’m excited to bring my skills to a full-time remote role.

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Language

English
Fluent

Work Experience

Internal Marketing Coordinator at Sherpa Marketing Agency
April 1, 2019 - April 1, 2021
Curated, scheduled and managed organic social media content on Facebook and Instagram; used Sprout Social, HubSpot, and Planoly; managed influencer marketing campaigns; SEO-based copywriting; created and optimized Meta ads campaigns; managed client email funnels; mentored a creative team to deliver cohesive campaigns; aligned with client goals and KPIs.
Meta Ads Manager at Rita Barry & Co.
April 1, 2019 - Present
Created and managed Meta ads campaigns; oversaw monthly ad budgets of $5K–$80K; optimized campaigns to meet KPIs; led a creative and copy team; collaborated with influencers and clients.
Digital Marketing Freelance at Self-Employed
January 1, 2018 - Present
Created and managed Meta ads campaigns for female-led brands; oversaw monthly ad budgets of $5K–$80K; optimized email funnels; shaped influencer marketing, content calendars; delivered cohesive campaigns aligned with client goals; mentored a creative team.

Education

Bachelor of Commerce (Honours, Co-op) at University of Manitoba
January 1, 2013 - May 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet