Available to hire
Fashion Content Creator, Personal Stylist & Digital Marketing Professional with 20+ years of experience in the fashion and beauty industry. I create high-performing social media content, UGC, styling campaigns and brand storytelling that connect brands with their audience. Experienced in content strategy, influencer marketing, affiliate marketing, creative direction and luxury fashion. Passionate about creating elegant visual content that drives engagement and conversions.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
Work Experience
Education & Digital Promotion / Business Development (Social Media) at Femxa
September 1, 2025 - November 1, 2025Participation/training in digital promotion and business development through social media; included social media strategy and related learning for corporate environments.
Image Consulting & Personal Shopper at Felicidad Duce
September 1, 2025 - November 1, 2025Founder | Digital Marketing & Digital Styling at LOOKATELIER
April 2, 2025 - PresentDeveloped fashion & beauty digital styling, visual content, and brand-aligned imagery for fashion projects. Created lookbooks, editorial compositions, and visual storytelling using AI-assisted ultra-realistic models and real garments. Defined digital brand positioning and ensured visual coherence; collaborated with fashion brands, e-commerce and creative teams on content and image strategy. Integrated aesthetic direction, brand strategy, and data-driven digital insights to support e-commerce and digital customer journeys.
Key Account Manager - Fashion & Beauty Retail & Customer Experience Specialist at PUIG
April 1, 2025 - PresentManaged key accounts within fashion & beauty retail environment; ensured service excellence and brand standards; monitored KPI-related customer experience; cross-functional collaboration with marketing, product and retail teams; analyzed consumer experience indicators and sales performance.
Founder at Look Atelier
April 1, 2025 - PresentDevelopment of fashion & beauty visual content and digital styling, creating AI-assisted ultra-realistic models and demonstrations using real garments; created lookbooks, editorial compositions and visual storytelling; defined digital brand positioning and visual coherence; collaborated with brands, e-commerce and creative teams on content and image strategy; integrated aesthetic direction and data-driven digital insight.
Fashion & Beauty Retail & Customer Experience Specialist at Puig
April 1, 2025 - PresentManage key accounts and overall customer experience in fashion & beauty retail environments; monitor KPI-related customer experience metrics; collaborate with marketing, retail operations and sales teams to maintain brand standards and drive service excellence.
Fashion & Beauty Retail & Customer Experience Specialist (Key Account Management · B2B) at PUIG
April 1, 2025 - PresentManagement of key accounts within a fashion & beauty retail environment, ensuring service excellence and brand standards; monitor KPIs related to customer experience, service levels and stock performance; coordinate cross-functional teams with marketing, trade marketing, product and retail.
Founder at Lookatelier
April 1, 2025 - PresentDevelopment of digital styling, visual content and brand-aligned imagery for fashion projects. Creation of lookbooks, editorial compositions and visuals using AI-generated ultra-realistic models and real garments. Definition of digital brand positioning and visual coherence. Collaboration with fashion brands, e-commerce and creative teams on content and image strategy. Integration of aesthetic direction, brand strategy and data-driven digital insight. Cross-functional collaboration with marketing, trade marketing, product and retail teams to support brand initiatives. Process optimization and data-driven decision-making to improve operational efficiency and customer experience.
Fashion & Beauty Retail & Customer Experience Specialist (Key Account Management • B2B) at Puig
April 1, 2025 - PresentManagement of key accounts within a fashion & beauty retail environment, ensuring service excellence and brand standards. Monitoring KPIs related to customer experience, service levels and stock performance. Management of commercial allowances and trade conditions, aligned with brand strategy and customer experience objectives. Cross-functional collaboration with marketing, trade marketing, product and retail teams to support brand initiatives. Coordinated product launches, catalogs and commercial activities, ensuring consistency with brand positioning.
Fashion & Beauty Retail & Customer Experience Specialist (Key Account Management, B2B) at PUIG
April 1, 2025 - PresentManaging key accounts within fashion & beauty retail; ensuring service excellence and brand standards; KPI monitoring related to customer experience; cross-functional collaboration with marketing, trade marketing, product and retail teams; coordination of product launches, catalogs and commercial activations; ensuring consistency with brand positioning.
Digital Promotion & Business Development through Social Media (Certification) at Foment Formacio
January 1, 2025 - November 30, 2025Social Media Strategy for Corporate Environments (Certification) at Foment Formacio
January 1, 2025 - November 30, 2025Digital Marketing · SEO/SEM (Certification) at Grupo Aspasia
January 1, 2022 - December 31, 2022Technical Program in Window Dressing & Visual Merchandising at Felicidad Duce
February 1, 2021 - January 1, 2025Fashion & Beauty Retail & Customer Experience Specialist (Key Account Management · B2B) at PUIG
March 1, 2018 - April 1, 2025Managed key accounts in the fashion & beauty retail environment, ensuring service excellence and brand standards. Monitored and analyzed KPIs related to customer experience, service levels, and stock performance. Managed commercial allowances and trade conditions aligned with brand strategy and customer experience objectives. Collaborated cross-functionally with marketing, trade marketing, product, and demand planning teams for brand initiatives; coordinated product launches, catalogues, and commercial activations ensuring consistency with brand positioning. Drove process optimization and data-driven decision-making to improve operational efficiency and customer experience.
Founder at Look Atelier
March 1, 2018 - April 1, 2025Development of fashion & beauty digital styling, visual content and brand-aligned imagery for fashion projects. Creation of lookbooks, editorial compositions and visuals storytelling using AI-generated ultra-realistic models and real garments.
Founder at LOOKATELIER
March 1, 2018 - April 1, 2025Development of fashion & beauty visual content and brand-aligned imagery for fashion projects. Creation of lookbooks, editorials and visuals storytelling using AI-generated ultra-realistic models and real garments.
Founder at LOOKA TELIER
March 1, 2018 - April 1, 2025Development of fashion & beauty visual content and digital styling, creating AI-assisted visuals and campaigns to support brand storytelling, e-commerce and customer experience across fashion brands. Built lookbooks, editorial compositions and visuals; defined digital brand positioning and visual coherence; collaborated with fashion brands and cross-functional teams on content and image strategy; integrated aesthetic direction, brand strategy and data-driven insights.
Key Account Management & Customer Operations (EDI / Customer Operations) at VALMONT GROUP (plus Nestlé, RavenTos Codorníu)
January 1, 2015 - January 1, 2018Managed key accounts and EDI/customer operations in international environments. Handled pricing agreements, billing control and KPI analysis. Collaborated with logistics, sales, marketing and finance. Supported product launches and commercial campaigns.
E-commerce & Digital Operations (Digital Catalogues) at SUPER ESTUDIO (Design Furniture E-commerce)
May 1, 2012 - December 1, 2013Managed the digital catalogue and handled product updates. Coordinated online campaigns and digital actions. Produced sales reporting and analyzed digital KPIs. Supported online customer experience and loyalty. Helped with visual merchandising and showroom presentation.
Digital Catalogue Manager / Digital Operations at SUPER ESTUDIO (Design Furniture E-commerce)
May 1, 2012 - December 1, 2013Digital catalogue management and product updates; coordination of online campaigns and digital actions; sales reporting and KPI analysis.
Digital Catalog Management & Merchandising Support at SUPER ESTUDIO (Design Furniture E-commerce)
May 1, 2012 - December 1, 2013Digital catalog management, product updates; coordination of online campaigns and digital actions; KPI reporting; online customer experience and showroom presentation; visual merchandising support.
E-commerce & Digital Operations at Super Estudio
May 1, 2012 - December 1, 2013E-commerce & Digital Operations; design and implement digital catalog management, product updates, and coordination of online campaigns and digital actions; sales reporting and digital KPI analysis; online customer experience and loyalty; support in visual merchandising and showroom presentation.
E-commerce & Digital Operations at SUPER ESTUDIO (Design Furniture E-commerce)
May 1, 2012 - December 31, 2013E-commerce & Digital Operations; digital catalogue management and product updates; coordination of online campaigns and digital actions; sales reporting and KPI analysis; online customer experience and loyalty; support in visual merchandising and showroom presentation.
Image Consulting & Personal Shopper at Femxa
January 1, 2008 - June 1, 2008Image Consulting & Personal Shopper at Felicidad Duce
January 1, 2008 - June 1, 2008Provided image consulting and personal shopping support focused on styling and customer experience in fashion/beauty contexts.
Commercial & Visual Merchandising at Rosa Clará Group
January 1, 2008 - November 1, 2011Commercial & Visual Merchandising support to multi-brand and franchise clients in a premium fashion environment. Sales analysis by collection and KPI tracking. Organization of showroom and conventions. Contribution to visual merchandising and brand communications.
Commercial & Visual Merchandising Support at Rosa Clará Group
January 1, 2008 - November 30, 2011Commercial & Visual Merchandising support for multi-brand and franchise clients in a premium fashion environment; sales analysis by KPI; organization of showrooms and conventions; visual communication support.
Commercial & Visual Merchandising Support (Multi-brand and Franchise Clients) — Sales & Visual Merchandising at ROSA CLARA GROUP
January 1, 2008 - November 1, 2011Commercial and visual merchandising support to multi-brand and franchise clients in a premium fashion environment. Sales analysis by collection and KPI tracking. Organization of showrooms and conventions. Brand communications and visual merchandising contributions.
Commercial & Visual Merchandising Support at ROSA CLARA GROUP
January 1, 2008 - November 30, 2011Support to multi-brand and franchise clients in a premium fashion environment; sales analysis by collection and KPI tracking; organization of showrooms and conventions; contribution to visual merchandising and brand communications.
Sales & Visual Merchandising at MAX MARA FASHION GROUP (MARELLA)
January 1, 2008 - December 31, 2008Sales & visual merchandising; in-store and window display execution; product rotation; stock control and merchandising optimization; customer experience and styling-focused sales.
Sales & Visual Merchandising (Flagship Store) at ZARA (London flagship)
February 1, 2007 - December 1, 2007Performed sales and customer styling in a high-traffic flagship store. Managed stock, replenishment and inventories. Supported onboarding and coordinated section team members. Collaborated with visual and operations teams to maintain commercial performance.
Sales & Visual Merchandising at ZARA
February 1, 2007 - December 1, 2007Sales and customer styling in a high-traffic flagship store. Stock management, replenishment and inventories. Onboarding and coordination of section team members. Collaboration with visual and operations teams to maintain commercial performance.
Sales & Visual Merchandising at ZARA — Flagship Store (London)
February 1, 2007 - December 1, 2007Sales & Visual Merchandising; stock management, replenishment and inventories; support onboarding and coordination of section team members; collaboration with visual and operations teams to maintain commercial performance.
Sales & Visual Merchandising at ZARA - Flagship Store (London)
February 1, 2007 - December 31, 2007Sales and customer styling in a high-traffic flagship store; stock management and replenishment; support on boarding and coordination of section team members; collaboration with visual and operations teams to maintain commercial performance.
Image Consulting & Personal Shopper at FEMXA
September 1, 2005 - November 1, 2005Image consulting and personal shopper services.
Education
Bachelor's degree in Marketing and Marketing Research at Universitat Oberta de Catalunya
January 11, 2030 - February 3, 2026Bachelor's Degree in Marketing and Market Research at Universitat Oberta de Catalunya
March 1, 2018 - April 1, 2025Bachelor's Degree at Universitat Oberta de Catalunya
March 1, 2018 - April 1, 2025Technical Program at Window Dressing & Visual Merchandising
January 1, 2008 - June 1, 2008Image Consulting & Personal Shopper at FEMXA
September 1, 2005 - November 1, 2005ACTIC Certification (Intermediate Level) at Universitat Oberta de Catalunya
January 1, 2022 - February 13, 2026Bachelor's Degree in Marketing and Market Research at Universitat Oberta de Catalunya
February 1, 2021 - February 16, 2026Bachelor’s Degree in Marketing and Market Research at Universitat Oberta de Catalunya
March 1, 2018 - February 18, 2026Technical Program in Window Dressing & Visual Merchandising at Felicidad Duce
January 1, 2008 - June 1, 2008Bachelor’s Degree in Marketing and Market Research at Universitat Oberta de Catalunya
January 11, 2030 - April 7, 2026Technical Program in Window Dressing & Visual Merchandising at Felicidad Duce
February 1, 2021 - April 7, 2026Image Consulting & Personal Shopper at FEMXA
January 1, 2008 - June 1, 2008Bachelor's Degree in Marketing and Market Research at Universitat Oberta de Catalunya
January 11, 2030 - May 6, 2026Bachelor's Degree in Marketing and Market Research at Open University of Catalonia (Universitat Oberta de Catalunya)
January 11, 2030 - May 6, 2026Technical Program in Window Dressing & Visual Merchandising at Felicidad Duce
January 1, 2008 - June 1, 2008Image Consulting & Personal Shopper at FEMXA
September 1, 2005 - November 1, 2005Bachelor's Degree in Marketing and Market Research at Universitat Oberta de Catalunya
January 11, 2030 - May 6, 2026Bachelor's Degree in Marketing and Market Research at Universitat Oberta de Catalunya
February 1, 2021 - May 6, 2026Bachelor’s Degree in Marketing and Market Research at Universitat Oberta de Catalunya
March 1, 2018 - April 1, 2025Bachelor's Degree in Marketing and Market Research at Universitat Oberta de Catalunya
February 1, 2021 - July 7, 2026Bachelor's Degree in Marketing and Market Research at Universitat Oberta de Catalunya (Open University of Catalonia)
February 1, 2021 - July 7, 2026Technical Program in Window Dressing & Visual Merchandising at Felicidad Duce
January 1, 2008 - June 1, 2008Image Consulting & Personal Shopper at FEMXA
September 1, 2005 - November 1, 2005Bachelor’s Degree in Marketing and Market Research (ongoing) at Universitat Oberta de Catalunya
February 1, 2021 - July 14, 2026Bachelor’s Degree in Marketing and Market Research at Universitat Oberta de Catalunya
February 1, 2021 - July 14, 2026Qualifications
Image Consulting & Personal Shopper
January 1, 2008 - June 1, 2008Technical Program in Window Dressing & Visual Merchandising
February 1, 2021 - February 3, 2026Social Media Strategy for Corporate Environments
January 11, 2030 - February 3, 2026ACTIC Certification (Intermediate Level)
January 1, 2022 - February 13, 2026ACTIC Certification (Intermediate Level)
January 1, 2022 - February 16, 2026ACTIC Certification (Intermediate Level)
January 1, 2022 - April 7, 2026Social Media Strategy for Corporate Environments
January 1, 2025 - April 7, 2026Digital Promotion & Business Development through Social Media
January 1, 2025 - April 7, 2026Digital Marketing – SEO / SEM
January 1, 2022 - April 7, 2026Bachelor's Degree in Marketing and Market Research – Ongoing
January 11, 2030 - May 6, 2026Technical Program in Window Dressing & Visual Merchandising
January 1, 2008 - June 1, 2008Image Consulting & Personal Shopper
September 1, 2005 - November 1, 2005ACTIC Certification (Intermediate Level)
January 1, 2022 - May 6, 2026ACTIC Certification (Intermediate Level)
January 1, 2022 - May 6, 2026ACTIC Certification (Intermediate Level)
January 1, 2022 - June 4, 2026Portfolio Fashion & Beauty LinkedIn Education Social Media Strategy for Corporate Environments
January 1, 2025 - July 7, 2026Digital Promotion & Business Development through Social Media
January 1, 2025 - July 7, 2026Digital Marketing • SEO/SEM
January 1, 2022 - December 31, 2022Portfolio Fashion & Beauty - LinkedIn
January 11, 2030 - July 7, 2026Social Media Strategy Certification
January 11, 2030 - July 7, 2026Brand & Digital Content Strategy Certification
January 11, 2030 - July 7, 2026Foment Formacio 2025 - Digital Promotion & Business Development through Social Media
January 1, 2025 - December 31, 2025Foment Formacio 2025 - Social Media Strategy for Corporate Environments
January 1, 2025 - December 31, 2025Grupo Aspasia 2022 - Digital Marketing · SEO/SEM
January 1, 2022 - December 31, 2022Foment Formacio 2022 - Leadership & Management Skills (Certification)
January 1, 2022 - December 31, 2022Acticc Certification (Intermediate Level)
January 1, 2022 - December 31, 2022Education: Ongoing University Degree (Marketing and Market Research)
February 1, 2021 - July 14, 2026ACETIC Certification (Intermediate Level)
January 1, 2022 - December 31, 2022Foment Formacio (Sport Portfolio / Social Media Strategy for Corporate Environments / Digital Promotion through Social Media) Certifications
January 1, 2025 - December 31, 2025Grupo Aspasia Certification (Digital Marketing · SEO/SEM)
January 1, 2022 - December 31, 2022Foment Formacio 2022 (Leadership & Management Skills)
January 1, 2022 - December 31, 2022Industry Experience
Retail, Media & Entertainment, Professional Services, Software & Internet, Travel & Hospitality, Other, Wholesale & Distribution, Manufacturing, Education, Consumer Goods
Pilar Toro Espejo - Portfolio FASHION • BEAUTY • LIFESTYLE CONTENT CREATOR
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