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I’m Kevin Foreman, a results-driven creative leader who builds iconic brands and leads multi-disciplinary teams across marketing, digital, and product experiences. As the founder of The Hammerhead Agency, I launched NUE VODKA, guiding concept development, logo design, packaging, content creation, and investor storytelling while pioneering a social-first strategy that outpaced traditional media and earned top placement at AT&T Stadium. I thrive on turning ambitious ideas into measurable growth and compelling narratives.…I’m Kevin Foreman, a results-driven creative leader who builds iconic brands and leads multi-disciplinary teams across marketing, digital, and product experiences. As the founder of The Hammerhead Agency, I launched NUE VODKA, guiding concept development, logo design, packaging, content creation, and investor storytelling while pioneering a social-first strategy that outpaced traditional media and earned top placement at AT&T Stadium. I thrive on turning ambitious ideas into measurable growth and compelling narratives.

Kevin Foreman

Creative Director, Designer, Brand Designer, +4

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I’m Kevin Foreman, a results-driven creative leader who builds iconic brands and leads multi-disciplinary teams across marketing, digital, and product experiences. As the founder of The Hammerhead Agency, I launched NUE VODKA, guiding concept development, logo design, packaging, content creation, and investor storytelling while pioneering a social-first strategy that outpaced traditional media and earned top placement at AT&T Stadium. I thrive on turning ambitious ideas into measurable growth and compelling narratives.…I’m Kevin Foreman, a results-driven creative leader who builds iconic brands and leads multi-disciplinary teams across marketing, digital, and product experiences. As the founder of The Hammerhead Agency, I launched NUE VODKA, guiding concept development, logo design, packaging, content creation, and investor storytelling while pioneering a social-first strategy that outpaced traditional media and earned top placement at AT&T Stadium. I thrive on turning ambitious ideas into measurable growth and compelling narratives.

Available to hire

I’m Kevin Foreman, a results-driven creative leader who builds iconic brands and leads multi-disciplinary teams across marketing, digital, and product experiences. As the founder of The Hammerhead Agency, I launched NUE VODKA, guiding concept development, logo design, packaging, content creation, and investor storytelling while pioneering a social-first strategy that outpaced traditional media and earned top placement at AT&T Stadium. I thrive on turning ambitious ideas into measurable growth and compelling narratives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Senior Creative Manager, Marketing Communications at SIRIUSXM / PANDORA

October 1, 2016 - March 1, 2025

Drove subscription growth by implementing a SaaS-driven, lifestyle-centered brand strategy across marketing communications, increasing conversion from 7% to 17%. Led cross-functional teams (Design, Copy, UX, Development) and refined workflows for on-time delivery of strategic assets. Developed and executed SiriusXM’s brand and content strategy to support Connected Vehicles marketing goals, maintaining editorial voice and brand personality with strategic messaging matrices for audiences and programs. Served as a player-coach, directing end-to-end design innovation and partnering with senior leaders to ensure creative solutions aligned with business strategy.

Integrated Creative Director at Moroch Partners

March 1, 2015 - July 1, 2016

Directed high-impact digital creative strategy and execution for major accounts (McDonald’s, FedEx Office, Six Flags), ensuring measurable effectiveness across platforms. Drove integration of digital and traditional output, embedding digital best practices organization-wide and elevating capabilities. Won new business through innovative digital concepts and compelling client presentations; assessed and developed digital talent to improve team output and alignment with strategic priorities.

Group Creative Director at SHOP.COM / MARKET AMERICA

June 1, 2014 - March 1, 2015

Rolled out cohesive omni-channel campaigns, overseeing UX/UI architecture, content strategy, and performance marketing integration. Led a digital transformation initiative that positioned Shop.com as an e-commerce innovator by optimizing customer touchpoints. Managed a 24+ member creative team, ensuring strategic alignment across brand touchpoints.

Digital Creative Director at DOCTOR LOGIC

April 1, 2013 - June 1, 2014

Engineered and launched a startup’s foundational brand identity and complex UX architecture. Delivered sophisticated responsive digital marketing solutions across Web, Mobile, Search, and Social channels. Leveraged Google Analytics to refine user flows and significantly improved digital engagement metrics.

Digital Creative Director at TM ADVERTISING

October 1, 2012 - February 1, 2013

Provided strategic creative direction and guided C-suite clients through complex digital transformation initiatives. Drove cohesive brand experiences for major clients and unified digital and traditional creative strategies to boost online engagement. Produced high-impact digital trailers and immersive branded content to deepen campaign messaging.

Owner / Chief Creative Officer at THE HAMMERHEAD AGENCY

July 1, 2010 - October 1, 2012

Led creative for Nue Vodka and delivered integrated multi-platform campaigns for Samsung, Pizza Hut, and Haggar Apparel. Partnered with major agencies to execute high-visibility brand activations and oversaw Walmart’s Christmas Toy Catalog campaign, including lead design, photography, casting, and set-design production.

Executive in Residence at TEMERLIN ADVERTISING INSTITUTE - Southern Methodist University

August 1, 2009 - July 1, 2010

Developed and maintained instruction in digital production tools (Photoshop, Illustrator, InDesign, Figma, After Effects). Focused curriculum development on core concepts for success in Art Direction and Interactive Design leadership, and taught Creativity for SMU’s UK study abroad program at Regent’s College, London.

Brand & Digital Creative Director at RAPP WORLDWIDE

August 1, 2006 - July 1, 2009

Spearheaded a complete Brand & Digital Transformation; re-imagined the corporate website, increasing traffic by 365% and establishing a global brand identity system adopted by 30+ offices worldwide. Developed award-winning integrated campaigns across traditional and digital channels for major clients.

Freelance Creative Director/Founder at The Hammerhead Agency

February 1, 2025 - Present

Founded and launched The Hammerhead Agency and NUE Vodka, directing concept creation, logo design, packaging development, content production, and investor storytelling; implemented a social-first strategy that drove rapid growth and secured No.1 placement at AT&T Stadium.

Senior Creative Manager, Marketing Communications at SiriusXM/Pandora

October 1, 2016 - February 1, 2025

Directed design leadership to grow subscriptions by implementing a lifestyle-centered brand strategy; managed cross-functional teams (Design, Copy, UX, Development), improving on-time delivery by 20%; developed and maintained SiriusXM’s brand and content strategy for Connected Vehicles.

Group Creative Director at Shop.com/Market America

June 1, 2014 - March 1, 2015

Rolled out cohesive omni-channel campaigns; oversaw a complete brand overhaul including UX, UI, content strategy, and performance marketing integration; managed a 24+ member creative team.

Freelance Creative Director/Founder at The Hammerhead Agency

July 1, 2010 - October 1, 2012

Delivered integrated multi-platform creative solutions for Samsung, Pizza Hut, Jobe’s Plant Food and Haggar Apparel; partnered with Tribal DDB Dallas on high-visibility brand activations for Mountain Dew and Diet Pepsi; directed Walmart Christmas Toy Catalog and Lyrick Studios campaigns.

Director of Design at SiriusXM/Pandora

October 1, 2016 - February 1, 2025

Directed design, driving subscription growth by implementing a lifestyle-centered brand strategy across marketing communications. Managed cross-functional teams (Design, Copy, UX, Development), refining workflows for improved on-time delivery of strategic assets. Developed and maintained SiriusXM’s brand and content strategy to support Connected Vehicles marketing goals, ensuring editorial voice and brand identity across content.