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I am a dual U.S. and Italian citizen, recently relocated to Italy, bringing international experience and a creative, results-driven approach to event production and marketing strategy. As a senior events and brand experience professional, I have led large-scale activations for luxury travel, fashion, weddings and hospitality; I excel at cross-department coordination, budget management, and translating brand goals into immersive guest experiences, delivering seamless event experiences on time and on budget.…I am a dual U.S. and Italian citizen, recently relocated to Italy, bringing international experience and a creative, results-driven approach to event production and marketing strategy. As a senior events and brand experience professional, I have led large-scale activations for luxury travel, fashion, weddings and hospitality; I excel at cross-department coordination, budget management, and translating brand goals into immersive guest experiences, delivering seamless event experiences on time and on budget.

Amy Sciarretta

Creative Director, Brand Strategist, Marketing Strategist, +2

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I am a dual U.S. and Italian citizen, recently relocated to Italy, bringing international experience and a creative, results-driven approach to event production and marketing strategy. As a senior events and brand experience professional, I have led large-scale activations for luxury travel, fashion, weddings and hospitality; I excel at cross-department coordination, budget management, and translating brand goals into immersive guest experiences, delivering seamless event experiences on time and on budget.…I am a dual U.S. and Italian citizen, recently relocated to Italy, bringing international experience and a creative, results-driven approach to event production and marketing strategy. As a senior events and brand experience professional, I have led large-scale activations for luxury travel, fashion, weddings and hospitality; I excel at cross-department coordination, budget management, and translating brand goals into immersive guest experiences, delivering seamless event experiences on time and on budget.

Available to hire

I am a dual U.S. and Italian citizen, recently relocated to Italy, bringing international experience and a creative, results-driven approach to event production and marketing strategy.

As a senior events and brand experience professional, I have led large-scale activations for luxury travel, fashion, weddings and hospitality; I excel at cross-department coordination, budget management, and translating brand goals into immersive guest experiences, delivering seamless event experiences on time and on budget.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Italian

Intermediate

Work Experience

Event Sales Lead at La Kota Oaks

January 1, 2023 - Present

Founded and grew a personal styling business with a global client base using targeted digital marketing strategies. Used user-generated content and influencer collaborations to enhance brand recognition and drive engagement. Partnered with luxury travel advisors to offer curated styling experiences for destination weddings and events. Achieved profitability within 6 months and maintained consistent growth through brand positioning and client retention.

Wedding & Event Support Consultant at Freelance

March 1, 2022 - Present

Collaborated closely with wedding planners to execute seamless event décor, oversee vendor arrivals, and ensure design consistency across all elements. Acted as primary liaison for bridal parties and event hosts, delivering exceptional on-site support and anticipating needs to guarantee a flawless guest experience. Demonstrated calm, solution-oriented thinking under high-pressure situations, quickly resolving challenges to maintain event flow and client satisfaction.

Recruitment Manager at Bell Beyond

February 1, 2022 - Present

Led full-cycle recruitment for a multilingual team in a fast-paced, youth-focused organization; successfully hired 10 qualified candidates within 72 hours to meet urgent staffing demands. Led candidate screening, interviews, and orientation sessions, contributing to a smooth onboarding process. Supported HR initiatives aligned with organizational growth in the education and entertainment sector.

Manager, Activations & Show Experience at Informa Markets

May 1, 2018 - February 28, 2022

Led planning and execution of large-scale, multi-day industry events, managing all aspects from pre-production to post-show reporting. Directed cross-departmental coordination between marketing, production, and sales teams to ensure seamless event delivery. Managed VIP logistics including high-level client travel and executive hospitality. Oversaw budgets for brand activations, ensuring cost efficiency while maintaining premium quality standards. Translated brand goals into immersive, customer-facing experiences.