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I’m a product and digital marketing professional with a track record delivering global campaigns and localized experiences across 18+ markets, planning, deploying, and localizing digital experiences and campaigns. I thrive in cross-functional teams across marketing, design, product, and development to launch content and optimize the customer journey. I turn data into actionable insights, build scalable content systems, and love storytelling that resonates with diverse audiences. Outside of work, I partner with international teams to drive brand consistency and measurable impact, constantly learning and applying new tools to improve performance across channels.…I’m a product and digital marketing professional with a track record delivering global campaigns and localized experiences across 18+ markets, planning, deploying, and localizing digital experiences and campaigns. I thrive in cross-functional teams across marketing, design, product, and development to launch content and optimize the customer journey. I turn data into actionable insights, build scalable content systems, and love storytelling that resonates with diverse audiences. Outside of work, I partner with international teams to drive brand consistency and measurable impact, constantly learning and applying new tools to improve performance across channels.

Maria Peru yero

Content Producer, Content Designer, Content Creator, +1

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I’m a product and digital marketing professional with a track record delivering global campaigns and localized experiences across 18+ markets, planning, deploying, and localizing digital experiences and campaigns. I thrive in cross-functional teams across marketing, design, product, and development to launch content and optimize the customer journey. I turn data into actionable insights, build scalable content systems, and love storytelling that resonates with diverse audiences. Outside of work, I partner with international teams to drive brand consistency and measurable impact, constantly learning and applying new tools to improve performance across channels.…I’m a product and digital marketing professional with a track record delivering global campaigns and localized experiences across 18+ markets, planning, deploying, and localizing digital experiences and campaigns. I thrive in cross-functional teams across marketing, design, product, and development to launch content and optimize the customer journey. I turn data into actionable insights, build scalable content systems, and love storytelling that resonates with diverse audiences. Outside of work, I partner with international teams to drive brand consistency and measurable impact, constantly learning and applying new tools to improve performance across channels.

Available to hire

I’m a product and digital marketing professional with a track record delivering global campaigns and localized experiences across 18+ markets, planning, deploying, and localizing digital experiences and campaigns. I thrive in cross-functional teams across marketing, design, product, and development to launch content and optimize the customer journey. I turn data into actionable insights, build scalable content systems, and love storytelling that resonates with diverse audiences.

Outside of work, I partner with international teams to drive brand consistency and measurable impact, constantly learning and applying new tools to improve performance across channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Fluent

Dutch

Beginner

Work Experience

Associate Product Manager - Digital Experience at Adyen

September 1, 2022 - September 1, 2024

Delivered global marketing initiatives across 18+ markets, supporting the planning, deployment, and localization of global digital campaigns on adyen.com, resulting in 2M+ monthly site visits. Improved website engagement rate by 36% through A/B testing, analytics, content and UX optimization, providing actionable insights to optimize digital strategies. Designed and implemented modular digital templates for campaign and event pages, enabling localization and brand consistency across markets while increasing lead generation by 30%. Led end-to-end delivery of digital campaigns and website features, partnering with marketing, design, product, and development to launch content and optimize user experience on adyen.com (desktop and mobile). Developed GA4 dashboards to analyze campaign and website data, delivering insights that enabled content and marketing teams to optimize campaigns. Spearheaded global rollout of a new Content Management System and Digital Asset Management tool, reducing c

Remote Communications Manager at One Young World

May 1, 2021 - July 1, 2022

Oversaw content strategy and execution across web and social media channels (Facebook: 625K followers, Instagram: 184K followers, X: 161.3K followers). Led digital campaign planning and implementation, managing content calendars, messaging and creative assets to drive consistent brand storytelling and maximize audience engagement.

Global Internal Communications Specialist at DHL Supply Chain

August 1, 2019 - November 1, 2020

Developed high-impact global campaigns for DHL Supply Chain; launched the DHL employee app 'CONNECT' by targeting over 500,000 operational and desk-top employees worldwide, resulting in over 2.5 million visits by 2020. Drove campaign delivery by building toolkits with visuals, communications materials and guidelines used by regional teams to localize messaging and ensure brand consistency. Managed agency relationships, briefed creative teams, and delivered multi-channel campaign assets on time and budget. Analyzed key metrics using Power BI and Excel, providing data-driven recommendations to optimize communications strategies and reporting.