Working at TheSoul Group, one of the world’s biggest digital media companies, I combine two passions: growing creative teams and growing YouTube channels. What I do: 🎨 Recruit digital & creative talent — SMM, content, video editors, creative producers, influencer managers & more 🔍 Lead full-cycle hiring with tailored processes, strong talent pipelines & smooth candidate experience 📊 Manage YouTube channels (966K+ & 723K+ subs, ~100M monthly views) — content strategy, analytics, metadata, Shorts, reporting 📈 Use YouTube Analytics + competitor insights to boost CTR, views, retention & revenue What motivates me: ✨ Building strong creative teams at scale ✨ Growing YouTube channels through data-driven strategy ✨ Understanding trends, audiences, and digital behavior ✨ Working in a fast-paced, global content environment Focused on growth, creativity, and meaningful digital work.

Anastasija Tabakajeva

Working at TheSoul Group, one of the world’s biggest digital media companies, I combine two passions: growing creative teams and growing YouTube channels. What I do: 🎨 Recruit digital & creative talent — SMM, content, video editors, creative producers, influencer managers & more 🔍 Lead full-cycle hiring with tailored processes, strong talent pipelines & smooth candidate experience 📊 Manage YouTube channels (966K+ & 723K+ subs, ~100M monthly views) — content strategy, analytics, metadata, Shorts, reporting 📈 Use YouTube Analytics + competitor insights to boost CTR, views, retention & revenue What motivates me: ✨ Building strong creative teams at scale ✨ Growing YouTube channels through data-driven strategy ✨ Understanding trends, audiences, and digital behavior ✨ Working in a fast-paced, global content environment Focused on growth, creativity, and meaningful digital work.

Available to hire

Working at TheSoul Group, one of the world’s biggest digital media companies, I combine two passions: growing creative teams and growing YouTube channels.

What I do:

🎨 Recruit digital & creative talent — SMM, content, video editors, creative producers, influencer managers & more
🔍 Lead full-cycle hiring with tailored processes, strong talent pipelines & smooth candidate experience
📊 Manage YouTube channels (966K+ & 723K+ subs, ~100M monthly views) — content strategy, analytics, metadata, Shorts, reporting
📈 Use YouTube Analytics + competitor insights to boost CTR, views, retention & revenue

What motivates me:
✨ Building strong creative teams at scale
✨ Growing YouTube channels through data-driven strategy
✨ Understanding trends, audiences, and digital behavior
✨ Working in a fast-paced, global content environment

Focused on growth, creativity, and meaningful digital work.

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Experience Level

Language

Russian
Fluent
Latvian
Intermediate
English
Fluent
French
Beginner

Work Experience

Youtube Channel Manager at TheSoul Group
November 1, 2023 - Present
• Manage multiple large-scale YouTube channels, including animated MFK and non-MFK, with audiences of 966K+ and 723K+ subscribers and a performance of ~100M monthly views. • Develop and execute content strategies aligned with audience insights, competitive research, and channel-specific goals. • Manage publishing schedules, metadata optimization, playlist structure, thumbnails, tags, and overall channel organization through YouTube Studio. • Repurpose long-form content into short-form videos and YouTube Shorts to maximize reach, visibility, and discovery. • Edit videos using CapCut, VN, and other tools to produce high-quality, platform-optimized content. • Monitor channel performance using YouTube Analytics and YouTube Studio, focusing on improving CTR, views, watch time, audience retention, and revenue growth. • Conduct competitor analysis to identify trends, content gaps, and strategic opportunities tailored to each channel’s niche. • Implement data-backed optimizations to enhance content performance, user engagement, and overall channel growth. • Collaborate with video editors, thumbnail designers, illustrators, scriptwriters, and sound designers to maintain a smooth and efficient production pipeline. • Prepare regular performance reports and provide actionable insights and recommendations for continuous improvement.

Education

BA (Hons) Fashion Styling and Creative Direction at Southampton Solent University
January 11, 2030 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet