I am a growth-oriented project manager and marketing strategist who partners with CEOs and senior leaders to turn ideas into actionable plans that boost productivity, align with business goals, and improve cost efficiencies. I excel at building practical HR processes, guiding confidential decisions, and delivering high-impact marketing and events that move the needle. As a certified health coach and community advocate, I create balanced programs, publish resources, and support diverse teams, while managing complex partnerships and budgets. I love empowering others to perform at their best and bringing strategic visions to life through hands-on leadership.

Julia M. L. Szabo

I am a growth-oriented project manager and marketing strategist who partners with CEOs and senior leaders to turn ideas into actionable plans that boost productivity, align with business goals, and improve cost efficiencies. I excel at building practical HR processes, guiding confidential decisions, and delivering high-impact marketing and events that move the needle. As a certified health coach and community advocate, I create balanced programs, publish resources, and support diverse teams, while managing complex partnerships and budgets. I love empowering others to perform at their best and bringing strategic visions to life through hands-on leadership.

Available to hire

I am a growth-oriented project manager and marketing strategist who partners with CEOs and senior leaders to turn ideas into actionable plans that boost productivity, align with business goals, and improve cost efficiencies. I excel at building practical HR processes, guiding confidential decisions, and delivering high-impact marketing and events that move the needle.

As a certified health coach and community advocate, I create balanced programs, publish resources, and support diverse teams, while managing complex partnerships and budgets. I love empowering others to perform at their best and bringing strategic visions to life through hands-on leadership.

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Language

English
Fluent
French
Beginner

Work Experience

Health Coach at Balanced Projects Corp.
May 1, 2021 - Present
Certified Health Coach launching Balanced With Julia; created and published rebalancing health programs and cookbooks to support a balanced lifestyle; specialize in creating recipes for clients with allergies and intolerances; partner with like-minded individuals to foster well-rounded support.
Marketing Strategist at Balanced Projects Corp.
May 1, 2021 - Present
Work with executive teams to develop and implement procedures, strategies, and marketing initiatives to ensure organizational productivity, alignment with business goals, and increased cost efficiencies. Advise executives on confidential corporate and personnel matters; provide expert consulting on HR processes; conduct efficiency reviews; design staff assessments and development plans; liaise with legal to ensure compliance; support startups in business development; complete marketing and event project management; oversee budgets ranging from $50,000 to $1,000,000; lead a team of coordinators.
Manager, Executive Affairs at Atlas Growers Ltd.
July 1, 2019 - February 28, 2021
Liaised with external marketing firm to create marketing strategy for launch of three brands; headed the creation of product packaging for over 125 SKUs; social media calendars, digital and print design and copy for all brands; oversaw marketing budget of over $500,000; developed product positioning and feature releases; established vendor relationships; supported Shoppers Drug Mart distribution; collaborated with Indigenous groups to promote health and wellness; assisted with payroll and benefits (118 employees); led hiring of 110+ employees during COVID and ensured legal compliance.
Project Coordinator and Executive Assistant: Marketing, Operations, Corporate Communications & Government Relations at Oilers Entertainment Group
May 1, 2018 - July 31, 2019
Produced project calendar for ICE District launch; implemented expense reporting; designed universal VIP/database systems; managed guest coordination for live broadcasts; organized themed events (e.g., 2018-19 Oilers season night) and Indigenous Academy partnerships; tracked expenses using BI360 and Concur; collaborated with SVP Marketing on flagship store layout and retail operations; maintained relationships with Indigenous communities.
Business Development Assistant at Oilers Entertainment Group
February 1, 2018 - May 31, 2019
Co-wrote proposal and launch of the Indigenous Academy program; maintained SharePoint/CRM for reports and forms; supported senior executives through acquisition activity (Esports company) to strengthen presence; developed new BD initiatives.
Account Coordinator, Season Seat Services at Oilers Entertainment Group
September 1, 2017 - February 28, 2018
Support for Box Office and event nights, client relations, payments, and ticketing issues; ensured accurate recording in Ticketmaster Archtics and CRM systems.
Co-founder and CEO, Event Manager at Motion Strong
September 1, 2016 - December 31, 2016
Co-founded and led fundraising events with a team of eight; oversaw event planning and sponsorship engagement for initiatives such as Sport Talk Live.
Sponsorship and Marketing Coordinator at Pinball Clemons Foundation
September 1, 2016 - December 31, 2016
Managed social media engagement; organized Michael Pinball Clemons’ social media and 104th Grey Cup media campaign; planned major fundraising events (Imagine Gala 2016, Christmas with the Clemons 2016) raising over $500,000; directed Give the Gift of Education campaign; solicited sponsorships to secure 15 sponsors and 35 major donors.
Social Media Marketing Intern at Intrigue Media Canada
May 1, 2014 - August 31, 2014
Contributed to brand and business strategies; managed online social platforms (Facebook, Twitter, Pinterest, LinkedIn, WordPress, Hootsuite); assisted in creating a Public Relations guide for clients.

Education

Graduate Certificate, Integrative Health Coaching at Institute for Integrative Nutrition
January 1, 2021 - December 31, 2021
Bachelor of Arts at George Brown University
January 1, 2017 - December 31, 2017
Bachelor of Arts, Women and Gender Studies at Wilfrid Laurier University
January 1, 2015 - December 31, 2015
High School Diploma at Shawnigan Lake School
January 1, 2011 - December 31, 2011

Qualifications

Graduate Certificate, Integrative Health Coaching
January 1, 2021 - December 31, 2021
Bachelor of Arts
January 1, 2015 - December 31, 2015
Duke of Edinburgh's Award – Bronze & Silver
January 1, 2011 - February 4, 2026

Industry Experience

Media & Entertainment, Professional Services, Non-Profit Organization, Education, Software & Internet