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Hi, I'm Andrew McKenzie, a dynamic video editor and digital content strategist specializing in sports media, personality-driven storytelling, and audience analytics. I excel at high-speed meme-style edits, comedic timing, and rhythmic pacing to maximize viewer retention in long-form narratives, with a proven track record of driving viral content for Division I programs and national events (300k+ organic views). I manage end-to-end post-production—from color grading under arena lighting to specialized sound design—while optimizing assets for YouTube, TikTok, and Instagram. I'm data-driven, leveraging retention analytics and trend forecasting to grow fan engagement, and I thrive in fast-paced settings delivering high-quality content on tight deadlines.…Hi, I'm Andrew McKenzie, a dynamic video editor and digital content strategist specializing in sports media, personality-driven storytelling, and audience analytics. I excel at high-speed meme-style edits, comedic timing, and rhythmic pacing to maximize viewer retention in long-form narratives, with a proven track record of driving viral content for Division I programs and national events (300k+ organic views). I manage end-to-end post-production—from color grading under arena lighting to specialized sound design—while optimizing assets for YouTube, TikTok, and Instagram. I'm data-driven, leveraging retention analytics and trend forecasting to grow fan engagement, and I thrive in fast-paced settings delivering high-quality content on tight deadlines.

Andrew McKenzie

Video Editor, Post-Production, Content Producer, +2

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Hi, I'm Andrew McKenzie, a dynamic video editor and digital content strategist specializing in sports media, personality-driven storytelling, and audience analytics. I excel at high-speed meme-style edits, comedic timing, and rhythmic pacing to maximize viewer retention in long-form narratives, with a proven track record of driving viral content for Division I programs and national events (300k+ organic views). I manage end-to-end post-production—from color grading under arena lighting to specialized sound design—while optimizing assets for YouTube, TikTok, and Instagram. I'm data-driven, leveraging retention analytics and trend forecasting to grow fan engagement, and I thrive in fast-paced settings delivering high-quality content on tight deadlines.…Hi, I'm Andrew McKenzie, a dynamic video editor and digital content strategist specializing in sports media, personality-driven storytelling, and audience analytics. I excel at high-speed meme-style edits, comedic timing, and rhythmic pacing to maximize viewer retention in long-form narratives, with a proven track record of driving viral content for Division I programs and national events (300k+ organic views). I manage end-to-end post-production—from color grading under arena lighting to specialized sound design—while optimizing assets for YouTube, TikTok, and Instagram. I'm data-driven, leveraging retention analytics and trend forecasting to grow fan engagement, and I thrive in fast-paced settings delivering high-quality content on tight deadlines.

Available to hire

Hi, I’m Andrew McKenzie, a dynamic video editor and digital content strategist specializing in sports media, personality-driven storytelling, and audience analytics. I excel at high-speed meme-style edits, comedic timing, and rhythmic pacing to maximize viewer retention in long-form narratives, with a proven track record of driving viral content for Division I programs and national events (300k+ organic views).

I manage end-to-end post-production—from color grading under arena lighting to specialized sound design—while optimizing assets for YouTube, TikTok, and Instagram. I’m data-driven, leveraging retention analytics and trend forecasting to grow fan engagement, and I thrive in fast-paced settings delivering high-quality content on tight deadlines.

Skills

Adobe Premiere Pro

DaVinci Resolve Studio

Final Cut Pro X

Adobe After Effects

Experience Level

Adobe Premiere Pro

Expert

DaVinci Resolve Studio

Expert

Final Cut Pro X

Expert

Adobe After Effects

Expert

Work Experience

Digital Content Specialist at Xavier University Athletics

August 1, 2023 - Present

NCAA D1 basketball content strategy and lead editor for high-stakes assets; produced mic’d up segments and personality vlogs to humanize student-athletes, increasing fan engagement by 40%. Executed viral campaigns with meme hooks across department platforms, driving 300k+ organic views. Managed end-to-end post-production including color grading for arena lighting, specialized sound design, and multi-platform asset optimization to maintain brand consistency.

National Lead Content Creator at Freelance / Self-Employed

January 1, 2022 - Present

Freelance video editor and event coverage lead; produced real-time behind-the-scenes lifestyle vlogs for College World Series and Big Ten Tournament, focusing on dugout antics and player-led storytelling. Created high-energy NBA and MLB player edits (Quincy Olivari, Christian Moore) with rhythmic cutting and sound-syncing to showcase performance flair. Transformed 20–40 minute raw footage into polished long-form narratives using strategic comedic pauses and reaction overlays to boost retention.