I'm Hristina Kostadinova, an Operations Leader and Implementation Project Manager with 10 years of experience in B2B SaaS, scaling client delivery and customer experience for enterprise, managed-service, and self-service accounts. I design repeatable, scalable processes across international delivery, support, onboarding, and product development to boost efficiency, retention, and margins, and I lead cross-functional alignment of Sales, Account Management, Marketing, Product and Service to drive value and growth. Currently, as Head of Operations at Noodle Live, I plan and deliver client projects end-to-end, including multi-workstream programs, onboarding frameworks, and partnerships with Product and Engineering to translate business needs into technical requirements and release plans. I'm passionate about building strong teams, optimizing operations, and ensuring a smooth path from value realization to happy customers.

Hristina Kostadinova

I'm Hristina Kostadinova, an Operations Leader and Implementation Project Manager with 10 years of experience in B2B SaaS, scaling client delivery and customer experience for enterprise, managed-service, and self-service accounts. I design repeatable, scalable processes across international delivery, support, onboarding, and product development to boost efficiency, retention, and margins, and I lead cross-functional alignment of Sales, Account Management, Marketing, Product and Service to drive value and growth. Currently, as Head of Operations at Noodle Live, I plan and deliver client projects end-to-end, including multi-workstream programs, onboarding frameworks, and partnerships with Product and Engineering to translate business needs into technical requirements and release plans. I'm passionate about building strong teams, optimizing operations, and ensuring a smooth path from value realization to happy customers.

Available to hire

I’m Hristina Kostadinova, an Operations Leader and Implementation Project Manager with 10 years of experience in B2B SaaS, scaling client delivery and customer experience for enterprise, managed-service, and self-service accounts. I design repeatable, scalable processes across international delivery, support, onboarding, and product development to boost efficiency, retention, and margins, and I lead cross-functional alignment of Sales, Account Management, Marketing, Product and Service to drive value and growth.

Currently, as Head of Operations at Noodle Live, I plan and deliver client projects end-to-end, including multi-workstream programs, onboarding frameworks, and partnerships with Product and Engineering to translate business needs into technical requirements and release plans. I’m passionate about building strong teams, optimizing operations, and ensuring a smooth path from value realization to happy customers.

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Experience Level

Expert
Expert
Intermediate
Intermediate

Language

Bulgarian
Fluent
English
Advanced

Work Experience

Marketing Expert at Zariba Ltd
September 1, 2014 - August 1, 2015
Led digital and brand strategy, email and social media marketing, and SEO/ASO; managed game projects and contributed to business development.
App Publishing Specialist at SpotMe SA
June 1, 2016 - May 1, 2017
Built and deployed mobile apps to public and MDM stores; maintained databases; led client onboarding for publishing; streamlined workflows and documentation; handled troubleshooting and escalation.
Customer Experience Manager at SpotMe SA
May 1, 2017 - September 1, 2019
Scaled global customer experience and support teams; oversaw daily operations, performance, and service quality; managed enterprise client implementations as primary point of contact; led onboarding and delivery improvements.
Customer Experience & Operations Support Director at SpotMe SA
September 1, 2019 - December 31, 2022
Strategically managed CX and Operations Support with a global remote team; set and tracked quarterly OKRs; performed capacity planning and resource management; implemented enterprise systems and CRM platforms; drove process improvements and cross-functional alignment.
Head of Operations (COO) at Noodle Live Ltd
January 1, 2023 - Present
Led the client delivery team in planning, implementation and delivery of multi-channel client projects (managed service, self-service, and enterprise); designed scalable self-service operational processes across international delivery, support, onboarding, logistics, partner management, and product development; aligned sales, account management and service delivery to optimize efficiency, reduce costs, and improve client satisfaction; managed inbound sales, 20+ accounts, and marketing operations; led end-to-end multi-workstream programs and built standardized onboarding frameworks.

Education

MBA at University of Southern Denmark
January 1, 2015 - January 1, 2017
MA in Logistics Management at University of Economics – Varna, Bulgaria
January 1, 2014 - January 1, 2015
BA in International Economic Relations at University of Economics – Varna, Bulgaria
January 1, 2010 - January 1, 2014
Erasmus Programme at Seinajoki University of Applied Sciences, Finland
January 1, 2013 - January 1, 2013

Qualifications

Scrum Certification
January 11, 2030 - February 5, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Other