Available to hire
I am a digital marketing professional with a strong foundation in SEO, content strategy, performance analytics, and CMS management.\n\nI’m passionate about hospitality and driven to help premium brands like Mövenpick Ambassador Hotel Accra build a compelling, conversion-focused digital presence across Rooms, F&B, Wellness, and Banquets.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Technical SEO Specialist at StrouseHouse.io
November 1, 2025 - PresentSupport technical SEO initiatives across core web properties, focusing on crawlability, indexation, internal linking, and on-page optimization. Conduct regular technical audits using Google Search Console and Screaming Frog to identify site health and performance issues. Collaborate with content and development teams to ensure SEO best practices are implemented across WordPress environments. Monitor Core Web Vitals, mobile usability, and organic performance metrics to inform optimization efforts.
Search Engine Optimization Executive (Contract) at SkillCef
August 1, 2024 - November 1, 2025Executed SEO strategies supporting organic growth across multiple content categories. Conducted keyword research and competitive analysis to identify high-value ranking opportunities. Optimized content using Google’s E-E-A-T framework to improve relevance and authority. Supported Hub & Spoke content initiatives aligned with evolving search and AI-driven SERP features.
Web Developer & SEO Specialist (Freelance) at BOT Properties
March 1, 2024 - November 1, 2025Led SEO and website optimization initiatives for a real estate brand. Implemented SEO-friendly site architecture and internal linking structures. Conducted site audits to improve crawl efficiency and reduce index bloat. Aligned SEO strategy with business and lead-generation goals.
Digital Marketing & SEO Lead (Contract) at ChainyAcc
February 1, 2023 - September 1, 2024Led SEO initiatives from strategy through execution across technical and content SEO. Collaborated with content teams to develop SEO-driven content strategies. Conducted regular performance analysis using analytics and SEO tools. Supported link-building and internal linking strategies to improve site authority.
Digital Marketing & SEO Consultant
January 1, 2023 - PresentSupported digital marketing initiatives across content, SEO, and website optimization. Published and optimized blog and website content using WordPress. Conducted keyword research to support content planning and organic growth. Updated metadata and internal linking to improve page visibility and engagement. Used Google Analytics and Search Console to monitor traffic and performance trends. Assisted with content audits to improve relevance and reduce underperforming pages.
Web Developer & Digital Marketing Support (Freelance) at BOT Properties
January 1, 2024 - January 1, 2025Managed website content and on-page optimization for a real estate brand. Implemented SEO-friendly page structures and internal linking. Supported lead-focused website optimization and content updates.
Digital Marketing & SEO Consultant at Self-employed / Freelance
January 1, 2023 - PresentSupported digital marketing initiatives across content, SEO, and website optimization for clients in multiple industries. Published and optimized blog and website content using WordPress; conducted keyword research to support content planning and organic growth; updated metadata and internal linking to improve visibility and engagement. Monitored traffic and performance trends with Google Analytics and Google Search Console; assisted with content audits to improve relevance and reduce underperforming pages.
Digital Marketing & SEO Consultant at Independent / Freelance
January 1, 2023 - PresentDeveloped and executed digital marketing campaigns spanning SEO, content, and performance optimization for clients across various industries. Managed website content and UX improvements via WordPress, including metadata, page structure, internal linking, and conversion-focused copy. Conducted monthly content audits to maintain accuracy and search visibility. Produced actionable performance reports using GA4 and Google Search Console, aligning strategies with revenue objectives and tracking KRAs. Coordinated with creative partners to deliver on-brand digital content and assets.
SEO Executive at SkillCef
January 1, 2024 - January 1, 2025Led SEO and content optimization for an education platform, improving organic visibility and keyword rankings. Conducted keyword research and competitor analysis to guide content planning and targeting. Collaborated with editorial teams to ensure content met search intent and brand quality standards. Monitored traffic and engagement trends, delivering regular performance insights to the marketing team.
Digital Marketing & SEO Lead at ChainyAcc
January 1, 2023 - January 1, 2024Managed digital marketing and SEO initiatives across owned channels, increasing content discoverability. Developed SEO-focused content strategy aligned to target keyword opportunities and brand objectives. Implemented internal linking and site structure improvements to strengthen topical authority. Tracked website performance and delivered optimisation insights to leadership.
Web Development & Digital Marketing Support at BOT Properties
January 1, 2024 - January 1, 2025Managed website content, on-page SEO, and digital marketing for a real estate brand. Improved UX and page structure using WordPress and HTML/CSS to support lead generation. Monitored and reported on website performance and conversion metrics.
Education
BSc Information Technology in Business at University of Greenwich
January 1, 2021 - January 1, 2025BSc Information Technology in Business at University of Greenwich
January 1, 2021 - January 1, 2025BSc Information Technology in Business at University of Greenwich
January 1, 2021 - January 1, 2025BSc. Information Technology in Business at University of Greenwich
January 1, 2021 - January 1, 2025Qualifications
Google Certified Digital Marketer
January 11, 2030 - February 5, 2026Enterprise Design Thinking Co-Creator
January 11, 2030 - February 5, 2026Enterprise Design Thinking Practitioner
January 11, 2030 - February 5, 202621st Century Marketing
January 11, 2030 - February 5, 2026Technical SEO & Advanced Digital Marketing
January 11, 2030 - February 5, 2026Google Certified Digital Marketer
January 11, 2030 - February 20, 2026Enterprise Design Thinking Practitioner
January 11, 2030 - February 20, 2026Co-Creator — IBM
January 11, 2030 - February 20, 202621st Century Marketing — The Open University
January 11, 2030 - February 20, 2026Technical SEO
January 11, 2030 - February 20, 2026Advanced Technical SEO
January 11, 2030 - February 20, 2026Google Certified Digital Marketer
January 11, 2030 - February 20, 2026Enterprise Design Thinking Practitioner
January 11, 2030 - February 20, 2026Enterprise Design Thinking Co-Creator
January 11, 2030 - February 20, 202621st Century Marketing
January 11, 2030 - February 20, 2026Technical SEO
January 11, 2030 - February 20, 2026Advanced Technical SEO
January 11, 2030 - February 20, 2026Google Certified Digital Marketer
January 11, 2030 - March 7, 2026Technical SEO & Advanced Technical SEO
January 11, 2030 - March 7, 2026Enterprise Design Thinking Practitioner
January 11, 2030 - March 7, 2026Co-Creator
January 11, 2030 - March 7, 2026Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Real Estate & Construction, Education, Other, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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