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I'm a Performance Marketing professional with 5+ years of experience helping brands grow through paid media and data-driven decision-making. My expertise spans Google Ads, Meta Ads, LinkedIn Ads, media buying, campaign optimization, budget planning, conversion tracking, performance reporting, and e-commerce marketing. I help businesses improve ROAS, lower acquisition costs, increase conversions, and build scalable marketing strategies backed by analytics. If you're looking for someone who combines strategic thinking with hands-on execution, I'd be happy to collaborate on your next project.…I'm a Performance Marketing professional with 5+ years of experience helping brands grow through paid media and data-driven decision-making. My expertise spans Google Ads, Meta Ads, LinkedIn Ads, media buying, campaign optimization, budget planning, conversion tracking, performance reporting, and e-commerce marketing. I help businesses improve ROAS, lower acquisition costs, increase conversions, and build scalable marketing strategies backed by analytics. If you're looking for someone who combines strategic thinking with hands-on execution, I'd be happy to collaborate on your next project.

Sreekesh K

Performance Marketer, Marketing Strategist, Growth Marketer, +5

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I'm a Performance Marketing professional with 5+ years of experience helping brands grow through paid media and data-driven decision-making. My expertise spans Google Ads, Meta Ads, LinkedIn Ads, media buying, campaign optimization, budget planning, conversion tracking, performance reporting, and e-commerce marketing. I help businesses improve ROAS, lower acquisition costs, increase conversions, and build scalable marketing strategies backed by analytics. If you're looking for someone who combines strategic thinking with hands-on execution, I'd be happy to collaborate on your next project.…I'm a Performance Marketing professional with 5+ years of experience helping brands grow through paid media and data-driven decision-making. My expertise spans Google Ads, Meta Ads, LinkedIn Ads, media buying, campaign optimization, budget planning, conversion tracking, performance reporting, and e-commerce marketing. I help businesses improve ROAS, lower acquisition costs, increase conversions, and build scalable marketing strategies backed by analytics. If you're looking for someone who combines strategic thinking with hands-on execution, I'd be happy to collaborate on your next project.

Available to hire

I’m a Performance Marketing professional with 5+ years of experience helping brands grow through paid media and data-driven decision-making. My expertise spans Google Ads, Meta Ads, LinkedIn Ads, media buying, campaign optimization, budget planning, conversion tracking, performance reporting, and e-commerce marketing.

I help businesses improve ROAS, lower acquisition costs, increase conversions, and build scalable marketing strategies backed by analytics. If you’re looking for someone who combines strategic thinking with hands-on execution, I’d be happy to collaborate on your next project.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Senior Executive – Performance Marketing & E-commerce at Unibic Foods India Pvt Ltd

September 1, 2025 - Present

Managing end-to-end performance marketing campaigns across e-commerce and quick-commerce platforms to drive sales growth and ROI. Improved ROI through campaign optimization and data-driven budget reallocation. Led content strategy that improved click-through rate (CTR) by 2x through sharper creative and messaging. Established and managed multiple channel partnerships to drive growth of new-to-brand customers. Executing digital marketing strategies for brand visibility, engagement, and customer acquisition. Optimizing paid campaigns using data-driven insights, A/B testing, and performance analytics. Collaborating with cross-functional teams and agencies to implement online growth initiatives. Monitoring campaign KPIs, budget allocation, and ad spend to ensure efficiency and effectiveness. Generating detailed performance reports and actionable recommendations for continuous improvement. Enhancing e-commerce presence and brand recognition through strategic digital promotions and targeted

Performance Marketing Executive at Flipkart (Shopsy)

September 1, 2024 - September 1, 2025

Managed a monthly performance marketing budget of INR 300 million across multiple digital platforms. Managed daily paid campaigns across platforms to achieve KPIs and sales targets. Monitored and analyzed campaign performance using analytics tools to identify optimization opportunities. Executed A/B testing and data-driven strategies to improve ROI and conversion rates. Collaborated with agencies and internal teams to implement digital marketing initiatives. Prepared detailed performance reports and presented actionable insights for decision-making. Enhanced overall brand presence and customer engagement through strategic online campaigns.

Associate – Performance Media (L4) at Publicis Groupe

April 1, 2024 - September 1, 2024

Planned and executed media strategies aligned with client KPIs across digital channels. Optimized campaigns using data-driven insights and analytics tools to improve ROI. Managed client accounts and oversaw online growth initiatives to achieve performance targets. Delivered actionable reports and recommendations to enhance marketing performance.

Performance Marketing Executive (< Performance Marketing Intern) at Havas Media

January 1, 2022 - April 1, 2024

Worked with multiple clients across the globe, including Philippine Airlines, Shell Global, and Reckitt. Managed end-to-end performance campaigns across Google and social media platforms to drive client growth. Monitored budget pacing and ad spend to ensure campaign efficiency and ROI. Analyzed campaign data and reported insights to optimize performance and engagement. Provided strategic recommendations to clients for improving digital marketing results.