I am driven to create premium brand experiences and meaningful client journeys that build trust, loyalty, and measurable impact. With a hands-on, entrepreneurial approach, I have built and operated ventures in fast-moving environments, blending strategic thinking with execution. I understand investor expectations and storytelling, enabling me to align business strategy, communication, and growth goals. As the founder of ReNewMe, I have taken an idea to seed-stage readiness, assembled a top-tier team, and secured six-figure funding. I am eager to bring my growth, branding, and operational expertise to a role that combines innovation, excellence, and client-centric impact. As ReNewMe enters a new phase, I am excited to contribute in a complementary, hands-on capacity while deepening my experience. I focus on optimizing operations, refining brand positioning, and accelerating sustainable revenue, all while maintaining high standards of quality, credibility, and impact. I thrive in environments where innovation, operational excellence, and superior client experiences are lived every day, and I enjoy shaping strategy, storytelling, and partnerships that elevate a brand’s trajectory.

Kristina Sophie Broeckel

I am driven to create premium brand experiences and meaningful client journeys that build trust, loyalty, and measurable impact. With a hands-on, entrepreneurial approach, I have built and operated ventures in fast-moving environments, blending strategic thinking with execution. I understand investor expectations and storytelling, enabling me to align business strategy, communication, and growth goals. As the founder of ReNewMe, I have taken an idea to seed-stage readiness, assembled a top-tier team, and secured six-figure funding. I am eager to bring my growth, branding, and operational expertise to a role that combines innovation, excellence, and client-centric impact. As ReNewMe enters a new phase, I am excited to contribute in a complementary, hands-on capacity while deepening my experience. I focus on optimizing operations, refining brand positioning, and accelerating sustainable revenue, all while maintaining high standards of quality, credibility, and impact. I thrive in environments where innovation, operational excellence, and superior client experiences are lived every day, and I enjoy shaping strategy, storytelling, and partnerships that elevate a brand’s trajectory.

Available to hire

I am driven to create premium brand experiences and meaningful client journeys that build trust, loyalty, and measurable impact. With a hands-on, entrepreneurial approach, I have built and operated ventures in fast-moving environments, blending strategic thinking with execution. I understand investor expectations and storytelling, enabling me to align business strategy, communication, and growth goals. As the founder of ReNewMe, I have taken an idea to seed-stage readiness, assembled a top-tier team, and secured six-figure funding. I am eager to bring my growth, branding, and operational expertise to a role that combines innovation, excellence, and client-centric impact.

As ReNewMe enters a new phase, I am excited to contribute in a complementary, hands-on capacity while deepening my experience. I focus on optimizing operations, refining brand positioning, and accelerating sustainable revenue, all while maintaining high standards of quality, credibility, and impact. I thrive in environments where innovation, operational excellence, and superior client experiences are lived every day, and I enjoy shaping strategy, storytelling, and partnerships that elevate a brand’s trajectory.

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Language

German
Fluent
English
Fluent
Russian
Fluent

Work Experience

Founder & CEO at ReNewMe
March 1, 2024 - Present
Lead the full build-up from initial idea to seed stage, spanning strategy, IP creation, product development, brand building, operations, fundraising, and team formation; concept and strategy development; AI integration for longevity concierge; advisory board establishment; international go-to-market and scaling plan; IP roadmap for clinical research; supplier network and partnerships; premium brand identity and digital presence; investor readiness and funding activities.
Founder & CEO at Longevity & Beauty Consulting
August 1, 2023 - Present
Align offerings with premium brand positioning, identify growth opportunities across products and services, contribute hands-on to branding, marketing, partnerships, events, and visibility initiatives; optimize operational processes for efficiency and scalability; strengthen brand presence through storytelling and premium execution; support revenue growth, financial planning, and partner management; act as strategic sparring partner to leadership.
Founder & CEO at Kristina Broeckel Longevity & Beauty Consulting
August 1, 2023 - Present
Align offerings and services with premium brand positioning, client expectations, and long-term customer loyalty. Identify and drive strategic growth opportunities across products, services, positioning, and emerging trends. Contribute hands-on to branding, marketing, partnerships, events, and visibility initiatives. Optimize operational processes to support efficiency, scalability, and a superior customer experience. Strengthen brand presence through clear storytelling and consistent premium execution across all touchpoints. Support revenue growth through service and product optimization, pricing strategies, and upsell/cross-sell initiatives. Support financial planning and performance tracking in close collaboration with leadership. Manage selected partners and suppliers.
Founder & CEO at ReNewMe
July 1, 2023 - April 1, 2024
Lead the full build-up of ReNewMe from initial idea to seed stage, spanning strategy, IP creation, product development, brand building, operations, fundraising, and team formation. Concept & strategy, AI integration, team & advisory board, brand identity & design, operations & partnerships, sales & market traction, and funding readiness with six-figure seed funding secured.
Founder & CEO at ReNewMe Drip Lounge & Med Spa
July 1, 2023 - April 1, 2024
Developed the end-to-end business concept for a premium longevity IV drip clinic, including market research, strategic positioning, service design, and premium brand differentiation. Designed a scalable business model covering pricing, customer journey, revenue streams, cost structure, and ROI projections. Collaborated with medical and wellness experts to define evidence-based treatment protocols, while evaluating operational setup, staffing, partnerships, and compliance requirements.
Founder & CEO at ReNewMe Drip Lounge & Med Spa
January 1, 2021 - January 1, 2022
Developed the end-to-end business concept for a premium longevity IV drip clinic, including market research, strategic positioning, service design, and premium brand differentiation. Designed a scalable business model covering pricing strategy, customer journey, revenue streams, cost structure, and ROI projections, aligned with preventive health and longevity markets. Collaborated with medical and wellness experts to define evidence-based treatment protocols, while evaluating operational setup, staffing, partnerships, and compliance requirements.
Co-Founder & COO at Breess GmbH
January 1, 2021 - January 1, 2022
Developed a comprehensive business plan including capital requirements, financing strategy, and growth roadmap. Created and executed a marketing strategy, coordinating diverse activities and projects to build brand presence. Built and nurtured key relationships with investors, partners, and clients while driving business development initiatives. Oversaw the design and launch of Breess.com, collaborating with developers and UX professionals, and provided strategic leadership to teams and external service providers.
Senior Social Media Strategist, Global Markets at UBS
March 1, 2017 - July 1, 2023
Provide executive governance for UBS’s global social media strategy, ensure regulatory compliance, champion employee advocacy and thought leadership, collaborate with international marketing teams, shape digital marketing to support business development, and lead influencer engagement and KPI-driven outcomes. Founded and chaired the Swiss Social Media Exchange FinServ network.
Brand Manager Digital, Swiss market at UBS
September 1, 2015 - February 1, 2017
Accountable for the strategic direction, governance, and implementation of UBS’s Swiss social media presence across four languages; provided executive oversight for influencer marketing initiatives and high-profile events; directed email marketing strategy and execution to strengthen client engagement and support business development.
Senior Social Media Strategist, global markets at UBS
September 1, 2015 - February 1, 2017
Provided executive leadership and governance for UBS’s global social media strategy ecosystem, ensuring compliance with legal and regulatory frameworks. Championed employee advocacy and thought leadership initiatives for the CEO and senior management, reinforcing UBS’s position as an industry leader. Directed collaboration with international marketing teams and global communities to strengthen corporate reputation and client engagement. Shaped strategic use of digital marketing to support business development, client acquisition, and long-term growth priorities. Assessed and approved adoption of innovative platforms, tools, and advertising strategies to ensure future readiness. Offered executive oversight on influencer engagement to enhance brand visibility and credibility. Founded and chaired the Swiss networking group “Social Media Exchange FinServ” to foster cross-industry collaboration and best practice sharing. Defined KPI frameworks and instituted performance measurement
Strategic Business Consultant at EImmediately AG
September 1, 2013 - September 1, 2015
Strategic consulting for enterprise clients, coordinating across projects and delivering client-focused business strategies.
Brand Manager Digital, Swiss market at UBS
September 1, 2013 - September 1, 2015
Accountable for the strategic direction, governance, and implementation of UBS’ Swiss social media presence across four languages (DE, EN, IT, FR), including community, content, and crisis management. Provided executive oversight for influencer marketing initiatives and high-profile events, ensuring alignment with brand reputation and business objectives. Directed email marketing strategy and execution to strengthen client engagement and support business development. Flagship projects included UBS TWINT; planning and coordination of market entry activities, social media activities in collaboration with TWINT partners; influencer marketing, events; LinkedIn presence and roll-out of digital assets.
Strategic Business Consultant at Emediately AG
September 1, 2012 - September 1, 2013
Provided strategic business consulting to a range of clients (e.g., SBB, Swisscom, Local.ch, Helsana, BKW, Richner).
Strategic Business Consultant at SThree Group
September 1, 2012 - September 1, 2013
Strategic consulting across Zurich, CH and London, UK for multiple clients.
Strategic Business Consultant at Immediately AG
September 1, 2012 - September 1, 2013
Deliver strategic advisory services across major clients (e.g., SBB, Swisscom, Local.ch, Helsana, BKW, Richner).
Strategic Business Consultant at EImmediately AG
September 1, 2012 - September 1, 2013
Strategic advisory work for clients including SBB, Swisscom, Local.ch, Helsana, BKW, Richner, etc.

Education

Master of Business Administration (MBA) at Fernuniversität of Hagen
January 1, 2012 - February 6, 2026
Bachelor of Science in Business Administration at School of Business and Economics der Bergischen Universität Wuppertal
January 1, 2010 - February 6, 2026
Master of Business Administration (MBA), International Marketing & Management at FernUniversität in Hagen
January 11, 2030 - January 1, 2012
Bachelor of Science in Business Administration at School of Business and Economics der Bergischen Universität Wuppertal
January 11, 2030 - January 1, 2010
Master of Business Administration (MBA), International Marketing & Management at FernUniversität in Hagen
January 11, 2030 - January 1, 2012
Bachelor of Science in Business Administration at School of Business and Economics der Bergischen Universität Wuppertal
January 11, 2030 - January 1, 2010
Master of Business Administration (MBA), International Marketing & Management at FernUniversität of Hagen
January 11, 2030 - January 1, 2012
Bachelor of Science in Business Administration at School of Business and Economics der Bergischen Universität Wuppertal
January 11, 2030 - January 1, 2010
Master of Business Administration (MBA), International Marketing & Management at Fernuniversität of Hagen
January 11, 2030 - January 1, 2012
Bachelor of Science in Business Administration at Bergische Universität Wuppertal, School of Business and Economics
January 11, 2030 - January 1, 2010

Qualifications

Personal Brand Building for Executives
January 1, 2023 - February 6, 2026

Industry Experience

Healthcare, Professional Services, Life Sciences, Education, Media & Entertainment, Consumer Goods, Software & Internet